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CRM
October 2, 2013
Sarah Sluis |
Keynote Speakers at Shop.Org Annual Summit Concur: Use Technology Strategically Omnichannel retailing is about giving consumers what they want, in-store and online. Content matters more than mode of delivery.   |
CRM
June 1, 2007
Coreen Bailor |
Market Focus: E-Retail: Buying Into the Customer Experience The retailers that focus on delivering a seamless customer experience have a markedly stronger chance of cultivating customer loyalty. Top 3 Vendors in E-commerce: ATG... Comergent... IBM... |
CRM
March 2006
Colin Beasty |
Retail's Two Worlds: Tips on Integrating Online and Offline Channels The emergence of online shopping is forcing retailers to reconsider the business practices and technology they use to manage customer experience in the store and on the Web. |
CIO
January 11, 2010
Joab Jackson |
IBM: Consumers Demand More Interactivity Consumers want more retail stores to be more interactive and personalized online, a new survey from IBM has found. |
CRM
March 30, 2012
Harris et al. |
Preparing for a New Price Paradigm Multiple channels transfer pricing decisions from retailers' to consumers' hands. |
InternetNews
December 16, 2003
Susan Kuchinskas |
E-Tailers Send Shoppers Back to the Mall As retailers integrate their Web sites with other channels, the Web is becoming a marketing tool to drive traffic to physical stores. |
InternetNews
November 1, 2005
Jim Wagner |
Good Tidings For Online Retailers in 2005 Online shopping is expected to increase this holiday season. |
CRM
May 2014
Sarah Sluis |
Mobile Sales to Represent Half of E-Commerce by 2018 Retailers need to focus on mobile user experience and responsive design to capitalize on growth. |
CRM
August 2015 |
Real-Time Retail Is the New Imperative Retailers must identify customers when they walk in the store |
CRM
May 2014
Sarah Sluis |
Retailers Bring the Digital Experience In-Store Using smartphones, tablets, and creative displays, retailers can give consumers the best of both worlds. |
CRM
September 2013
Eric Barkin |
Retailers' Next Biggest Threat In a showrooming world, more foot traffic does not equal more business. |
CRM
August 2013
Kelly Liyakasa |
How to Beat Showrooming Retailers don't have to feel powerless against the Internet. For traditional brands to succeed in the race against online mega-shops such as Amazon, the more seamless the experience between online and in-store buying, the better. |
Global Services
August 30, 2007
Sufia Tippoo |
Retail IT While larger retailers such as Target and Tesco have set up captive IT centers, others such as Carrefour, JC Penny, Marks & Spencers, Office Depot and Selfridges have been in the outsourcing mode to third-party service providers. |
CRM
November 2012
Kelly Liyakasa |
Connecting Retail and E-tail More retailers are combining CRM data, social media, and personalization to improve the customer experience. |
CRM
March 2015
Oren Smilansky |
NRF's Big Show: Retailers Solidify Multichannel Strategies to Drive Customer Engagement Digital technologies in stores are vital, but how they're being used is also important. |
CRM
November 2014
Maria Minsker |
More E-Commerce Experiences Are in Store New technology enables retailers to bridge the physical and digital divide for the holiday shopping season |
CRM
July 2014
Leonard Klie |
Walmart's Omnichannel Strategy Keeps It on Top Today's large retailers are connecting with customers in new ways. |
CIO
August 15, 2002
Lafe Low |
The Prodigal Dotcom Spinoffs Return It's a theorem from dotcom history: That which a retailer spins off must eventually return to the parent company or crumble from its own lack of success. That was one of Marco Iansiti's principal findings when he studied 30 national brick-and-mortar retailers that launched online ventures. |
CRM
March 2013 |
NRF's Big Show: The Great Retail Convergence The need to adapt to a rapidly changing retail environment marked by the convergence of offline and online commerce was among the rallying cries retailers heard at the National Retail Federation's Big Show in New York in early January. |
CRM
November 7, 2014
Ken Bisconti |
Get on Your Customers' Holiday Wish Lists with Stellar Customer Service Equip your call center with the visibility to reduce customer struggles. |
CRM
February 2014
Sarah Sluis |
E-commerce Parachutes into Stores with Pop-up Shops Online retailers gain new customers and drive sales with limited-time offerings. |
CRM
October 9, 2015
Leonard Klie |
Linkable Networks Launches Shopper Attribution Platform Shopper Attribution helps retailers measure in-store sales driven by digital and social media. |
Commercial Investment Real Estate
May/Jun 2015
Sara S. Patterson |
Retail Forecaster The dynamic intersection of online and in-store sales is changing many dimensions of the retail marketplace, according to Gary M. Ralston. |
CRM
December 2013
Sarah Sluis |
At Shop.org, Retailers Prepare for a Mobile Future The mobile and tablet experience is augmenting e-commerce and in-store sales. |
Entrepreneur
July 2003
Kim T. Gordon |
Cross-Training Join the multichannel marketing revolution, and get ready to pump up your sales. |
HBS Working Knowledge
February 24, 2014
Corstjens & Lal |
Busting Six Myths About Customer Loyalty Programs Low-margin retailers argue they can't afford customer loyalty programs, but is that true? Rajiv Lal and Marcel Corstjens make the case that such programs are profit-enhancing differentiators. |
BusinessWeek
May 10, 2004
Laura Cohn |
Reinventing British Retailers -- The Hard Way Private equity investment groups are increasingly dealing with struggling British retailers. |
CRM
December 12, 2014
James Keller |
Use Personalization to Convert Online Sales Emulate the in-store experience with e-commerce tools. |
HBS Working Knowledge
July 25, 2011
Maggie Starvish |
Customer Loyalty Programs That Work Successful retailers connect with customers via loyalty programs at three levels starting with an introduction, followed by a retailer-initiated communication, and finally with customer- or retailer-initiated feedback loops. |
InternetNews
May 5, 2009
Michelle Megna |
Cost-Cutting E-tailers Look to Retain Customers The recession is prompting online store owners to shift their marketing priorities, with customer retention and social marketing topping the list. |
InternetNews
January 13, 2005
Clint Boulton |
Retailers Mixing Up E-tailing Tactics Online retailers used new tactics to boost sales during the end of year holiday shopping season, according to the results of a mystery shopping study conducted by the e-tailing group. |
CRM
February 2011
Koa Beck |
Stores' Tenuous Hold Fickle customers toting mobile devices are just one click away from taking their business elsewhere |
CRM
August 2014
Sarah Sluis |
Retailers Plan Investments in Real-Time CRM Mobile marketing, in-store customer ID, and analytics are on the real-time road map. |
CRM
July 2011
Paul Korzeniowski |
eSurvivor: Commerce Challenge Why are so many longstanding brands teetering on the brink of oblivion? Quite simply, the continued growth of e-commerce has dramatically changed how products are marketed, sold, and serviced. |
CRM
February 1, 2007
Evans et al. |
Keeping the Store Information-based marketing programs deliver real value without companies having to spend millions. |
CRM
May 1, 2003
David Myron |
Vertical Focus: Retail Retailers are learning from others' mistakes. Instead of investing heavily in full suite applications, retailers are nibbling on CRM and noticing bite-size successes, according to "Getting Retail CRM Right," a recent report by Forrester Research. |
The Motley Fool
October 11, 2011
Tamara Rutter |
Stocks to Dump This Holiday Season Which retailers have the most to lose this holiday season? |
CRM
October 8, 2013 |
SAP Releases Customer Activity Repository SAP Customer Activity Repository, powered by the SAP HANA, brings together customer, sales, and inventory information. |
CRM
March 2014
Sarah Sluis |
On the Scene: NRF's Big Show Harnessing technology to improve the retail experience. |
CRM
January 11, 2013
Mikael Lyngso |
Combating Shopping Cart Abandonment Leverage e-commerce data to boost online sales. |
CRM
September 2012
Kelly Liyakasa |
Retailers Are Rethinking Their Mobile Strategies Smartphone users are not as purchase-driven as you might think. |
| Knowledge@Wharton |
Can E-tailers Find Fulfillment with Drop Shipping? Opting for a virtual, traditional, or hybrid inventory structure is and will continue to be a high-stakes decision where companies risk customer loyalty, large investments, and ultimately market success. |
The Motley Fool
December 9, 2005
Rick Aristotle Munarriz |
Do Retailers Finally Get It? Traditional retailers have stopped fearing the Internet and are finally utilizing it appropriately. |
CRM
October 2011
Brittany Farb |
The (Old) Rules Do Not Apply Traditional standards of database marketing will be retailers' downfall |
InternetNews
January 12, 2010 |
Microsoft Courting Retail With Embedded 2011 Microsoft kicked off its attendance at the National Retail Federation Annual Convention & Expo this week by introducing a digital signage solution based on Windows Embedded Standard 2011, as well as an edition of its Dynamics AX ERP package designed for the retail sector. |
InternetNews
February 15, 2008
Kenneth Corbin |
Americans' e-Commerce Conundrum New report finds that Americans love the convenience of shopping online, but worry about security. |
CRM
July 2014
Sarah Sluis |
Are Consumers Willing to Share Private Data? Privacy seekers share demographic and behavior traits, according to IDC. |
InternetNews
January 18, 2008 |
Mobile Phones, Virtual Worlds Morph Shopper Behavior Retailers move e-commerce into the realm of wireless handsets. |
HBS Working Knowledge
October 10, 2011
Lal & Alvarez |
Retailing Revolution: Category Killers on the Brink Big-box retailers that are slow to see the tsunami wave of online competition on the horizon stand to be swept away. |
CRM
January 2012
Judith Aquino |
Tablets and Smartphones Transform the In-Store Customer Experience Retailers hope to give consumers new incentives to shop at brick-and-mortar stores. |
