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Talk is Cheap... And as a marketing method, it's downright unbeatable. Get customers to spread the word about your business with 3 simple strategies.   |
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Search Engine Watch
June 30, 2004
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Public Relations Via Search Engines Blending the traditional tools of public relations with innovative search marketing techniques opens a new avenue of promotion for savvy content providers and site owners. |
Technology Research News
May 5, 2004 |
Upbeat Computers Boost Users Researchers have showed that when computers equipped with speech synthesizers gave users spoken positive reinforcement during software delays, users smiled more and performed better at subsequent problem-solving exercises. |
Entrepreneur
February 2005
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Marketing Buzz 02/05 Add blogs to your PR mix... Attach your own voice to your website and e-mail communications... etc. |
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Hear This It may be hard to swallow, but negative feedback can get you heading in the right direction. |
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PR-SEO Mythbusting for Better Link Building This letter is designed to be something an SEO can give their PR firm to help them understand the changes they should make to dramatically increase the number of links their effort yields. |
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Get Thee to a PR Firm These entrepreneurs knew it was time to hire a PR firm when... |
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Feedback 10/05 Accidental Readers... Attention, Podcast Fans!... Negative Ramifications... etc. |
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Media Master Seeking publicity? Learn the art of proper PR, and the press will come looking for you. |
AskMen.com
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How To Deal With Negative People You can't always change other people, but you can control your reaction to them. Here are some tips to help you counteract a contrary attitude -- wherever you may run into it. |
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PR Is Not A White Hat SEO Technique Doing public relations with a purely SEO objective could leave your organization open to reputation damage. A PR campaign with substance, content, story, and depth isn't necessarily legal or ethical. |
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January 29, 2008
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Using SEO for Reputation Management SEO has a pivotal role in reputation management, as it can push down negative results and enhance positives in search results. |
The Family Room
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Positive Thinking for Kids |
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July 2004
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Entrepreneur
February 2006
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Riding the Airwaves Do you want to raise awareness of a product, service or issue, but lack the deep pockets required for a nationwide advertising campaign? A radio tour can help you spread your message coast to coast without spending a fortune. |
Fast Company
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Medium's Secret Weapon: Design Evan Williams has spent more than 15 years creating Internet communications tools -- Blogger, then Twitter, and now Medium. |
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Blogging for Dollars Any financial services firm or other mass marketer that hasn't begun to at least figure out how to deploy Web logs is going to be left behind by more savvy, creative and aggressive players. |
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May 2007
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Under the Influence To gain favor online, target those whose opinions count. |
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The Motley Fool
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Wal-Mart Fights Back The retailer's fight to defend its name is a microcosm of today's media environment. |
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Fair Credit Reporting Act Final Rule: Model Notices for Furnishing Negative Information. |
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PR Tools for Link Builders Many tools designed for public relations professionals also work well for link builders. Here are four ways you can build links using PR. |
Fast Company
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Medium Doubles Down on Mobile With New App Recognizing that people are increasingly on their mobile devices, Medium yesterday launched a slew of new features and major updates to its iOS and Android apps that make it easier for people to write, edit, comment, and share on the open publishing platform. |
Inc.
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LeanLogistics This Holland, Michigan, company sells supply-chain management software to the transportation industry. |
Pharmaceutical Executive
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Minoff & Royle |
"AIM" High and Win If traditional advertising and PR tactics are falling short, a community-based marketing strategy could be the thing to put your brand back in the game. |
The Motley Fool
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Should You Avoid All Stocks With This Negative Metric? A look at how companies with negative tangible book value performed in the bear market. |
Entrepreneur
January 2004
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Marketing Buzz Get what you pay for with pay-for-placement PR. |
AskMen.com
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Overcoming A Bad First Impression Of all the cliches out there, one of my favorites is, "You never get a second chance to make a first impression." It ranks as a favorite because it cannot be further from the truth. Or can it? |
The Motley Fool
November 5, 2007
Seth Jayson |
Quick Take: Realtors Get Desperate The National Association of Realtors announces a nationwide advertising campaign designed to counter recent negative housing reports in the media. |
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Going Negative in Political Advertising Negative ads ask us to vote against someone rather than for someone, an approach that sometimes works in political advertising. |
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The Poison of Fear Here's how to transform your thinking to create a more positive outlook for the future. |
