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BusinessWeek September 29, 2003	David Neeleman, JetBlue When Neeleman set out three years ago to build his startup airline, JetBlue, he bet big on the Net and took chances on things nobody had tried before. Look at JetBlue's reservation center in Salt Lake City. You don't see it? That's because its sales agents all work from their homes.
Fast Company May 2004 Chuck Salter	And Now the Hard Part Can JetBlue make the leap from popular and profitable niche airline to major player without losing its soul? Only if it can grow big but stay small at heart.
CIO July 1, 2002 Stephanie Overby	JetBlue Skies Ahead The founders of JetBlue Airways use IT as the backbone of their "high-tech, high-touch" startup. Can you say, "last-mover advantage"?
CRM January 2007 Coreen Bailor	Home Bodies Cut contact center operating costs, reduce churn rates, and up flexibility -- a serious look at the at-home agent model.
CRM May 1, 2007 Jessica Sebor	Gaining Altitude JetBlue implements a Web self-service solution to power customers to field their own questions and let agents focus on the human touch.
HBS Working Knowledge March 31, 2008 Julia Hanna	JetBlue's Valentine's Day Crisis A crisis forces an organization to evaluate its operating processes rapidly and decide where it needs to create greater formalization or structure.
CIO April 27, 2009 Kim S. Nash	Jet Blue's Founder Starts Over With IT at Azul David Neeleman, Jet Blue's founder, applies what he learned about IT to Azul, the airline he launched last year.
BusinessWeek March 5, 2007 Maria Bartiromo	Neeleman Explains Himself CEO David Neeleman talks about how JetBlue can rebuild its once-loyal, almost fanatical, following.
Fast Company May 1, 2007 Chuck Salter	Lessons From the Tarmac Take it from David Neeleman and JetBlue: Recovering from a crisis is about the trust you build beforehand.
Inc. March 2004 Norm Brodsky	Street Smarts: Learning From JetBlue One day flying JetBlue, I found myself being served by David Neeleman, the airline's founder. When was the last time you met your customers and asked how you could better serve them?
BusinessWeek February 16, 2004 Wendy Zellner	Is JetBlue's Flight Plan Flawed? Miscalculations, cutthroat competition. CEO David Neeleman faces tough challenges to keep the airline on the ascent.
Fast Company April 2004 Chuck Salter	On the Runway A candid Q&A with JetBlue's CEO about how customer service, employee satisfaction, the long view, and hands-on leadership can help the upstart airline fly high -- and survive increasing competition and the challenges of fast growth.
CRM April 2010 Eric Barkin	Jetting to Greener Pastures JetBlue's all-you-can-jet promotion was a monster success, but the airline may have to follow a different flight plan with its new environmental campaign.
BusinessWeek March 5, 2007 Jena McGregor	An Extraordinary Stumble At JetBlue JetBlue's service recovery has all the makings of a Tylenol-caliber case study.
Fast Company May 2006 Chuck Salter	JetBlue's Blues The airline has hit turbulence, but CEO David Neeleman is focused on what he and his employees can control.
The Motley Fool February 21, 2007 Tim Beyers	Quick Take: Vouching for JetBlue A $30 million investment may be just the beginning for this airline. Investors, take note.
The Motley Fool January 31, 2008 Tom Hutchinson	JetBlue Back in the Black The airline posts its first profit in three years.
The Motley Fool June 6, 2006 Tim Beyers	JetBlue's In-Flight Internet Initiative A JetBlue subsidiary pays $7 million to bring the Web to flights. Investors, take note.
The Motley Fool September 15, 2005 John Reeves	Dueling Fools: JetBlue Bull Rebuttal A profitable airline? What a concept!JetBlue will be one of the survivors after all is said and done. Investors, take note.
BusinessWeek February 4, 2010 Brady & Brasileiro	Azul's Fast Takeoff in Brazil JetBlue founder David Neeleman is taking his dirt-cheap airline model to South America. Will it fly?
CIO May 15, 2001 Esther Shein	Hello, Dolly! A virtual, Web-based call center helps this custom doll maker find made-to-order agents...
Fast Company August 2002 Christine Canabou	Books That Matter: David Neeleman A book recommendation from David Neeleman, of JetBlue Airways Corp.
Inc. June 2008 Jason Del Rey	Q&A: David Neeleman's Return Trip David Neeleman talks about his new venture and his turbulent last days at JetBlue.
The Motley Fool March 22, 2006 Stephen Ellis	Who Needs Airline Seat Pockets? Two of the most interesting low-cost carriers today run on different paths. What does Ireland's Ryanair bring to the low-cost airline market, and what are the implications for JetBlue? Investors, take note.
The Motley Fool July 30, 2007 Dan Caplinger	Air Travel Survival Guide Nothing's worse than needing a vacation from your vacation after dealing with travel difficulties. With the right combination of luck and skill, however, you can navigate yourself into a winning trip no matter what happens.
CRM May 1, 2007 Coreen Bailor	JetBlue's Service Flies South The airline demonstrated that accepting responsibility is a key component of staying aloft during a PR nightmare.
CRM January 2004 Jason Compton	The Changing Role of the Contact Center Agent With the proliferation of online self-help and new call center technologies, agents are being asked to resolve more challenging issues or to transform themselves into salespeople. But are current agents, who primarily respond to basic service requests, right for these new roles?
The Motley Fool April 26, 2007 Tim Beyers	No Jeers for JetBlue Investors, give JetBlue credit. Even though the beleaguered discount carrier is still bleeding money on the bottom line, its first-quarter results were plenty encouraging.
BusinessWeek March 12, 2007 Dean Foust	Is JetBlue The Next People Express? JetBlue must deal with its growing pains.
CRM April 2010 Eric Barkin	Hither and Yon Over the course of his journey with JetBlue's All-You-Can-Jet pass, the author crisscrossed the country. We've adapted his travelogue here.
BusinessWeek December 6, 2004 James E. Ellis	Fast Takeoff In the book, Blue Streak: Inside JetBlue, the Upstart That Rocked an Industry, author Barbara S. Peterson moves beyond personalities to detail how founder David G. Neeleman crafted more of a branded travel experience than an airline.
CRM June 2014 Leonard Klie	Ovum Expects Home-Based Agents to Soar by 2017 The annual growth rate is twice that of the brick-and-mortar contact center outsourcing market.
The Motley Fool May 26, 2005 Tim Hanson	JetBlues Will the price of fuel drag down one of the few consistently profitable airlines? Investors, take note.
The Motley Fool January 4, 2006 Rick Aristotle Munarriz	JetBlue Still Under the Radar The cheap chic airline can't catch a break after a rival goes down. The stock is off by 22% since the summer of 2004.
Inc. April 1, 2004 Ian Mount	David Neeleman - JetBlue JetBlue has made flying almost fun in a kind of 1950s Pan Am way.
The Motley Fool September 15, 2005 W.D. Crotty	Dueling Fools: JetBlue Bear Rebuttal Your JetBlue flight to capital appreciation is about to get delayed. The airline is selling at a stratospheric 69 times trailing earnings. There isn't enough earnings growth ahead to justify a major move upward in the stock.
CRM November 2014 Leonard Klie	Work-at-Home Solutions Are Transforming Call Center Operations At-home agents can be as productive, if not more so, as those in the contact center.
The Motley Fool June 5, 2008 Rick Aristotle Munarriz	JetBlue Clears More Sites for Takeoff Amazon.com, Hotmail, and Gmail are now onboard options for JetBlue with it's new beefed-up Wi-Fi connectivity.
CRM February 2010 Christopher Musico	Stressed and Distressed Under-appreciated. Overworked. Underpaid. Here's a shock: Stressed-out customer service agents provide lousy customer service. We've got ways to reduce the tension - and raise satisfaction - on both sides of the call.
The Motley Fool March 21, 2006 Stephen Ellis	The Decline of Southwest and the Rise of JetBlue With Southwest's competitive advantages in decline, JetBlue has an opportunity to take air travel upscale and capture a new mass market of consumers who are tired of peanuts and cloth seats but still want low prices. Is JetBlue worth your investment dollars?
The Motley Fool November 1, 2004 W.D. Crotty	JetBlue's Amazing Amid hurricanes and other problems, JetBlue still manages to turn a profit. The stock is trading at 52 times current-year estimates and 39 times 2005 estimates.
The Motley Fool September 22, 2005 Rick Aristotle Munarriz	JetBlue's Bumpy Landing The cheap chic airline skirts disaster to come out strong on the tarmac. Since the stock peaked two summers ago, revenue has soared by 80%. Getting operating margins in line to the point where they can keep up with the company's top line gains would likely result in some superior stock market gains.
Fast Company November 2003 Ryan Underwood	Meet JetBlue, Evil Corporation? In a battle over an architectural treasure, the airline's not exactly on the side of the angels.
The Motley Fool July 7, 2006 Stephen Ellis	JetBlue Telling Tales An innovative marketing campaign attracts customers and reinforces corporate culture for the avant-garde airline. Investors, take note.
The Motley Fool April 25, 2006 Rick Aristotle Munarriz	JetBlue Lands on Red The cheap-chic airline still can't catch a break. For the quarter, JetBlue lost $0.18 a share. That reversed a profit of $0.04 per share a year earlier. Investors, take note.
DailyCandy February 4, 2006	Travel: Agent Secrets In this online age, who needs travel agents? Well, you, maybe. Here's when.
Entrepreneur January 2006 Chris McGinnis	Return of the Agent With about 65% of all business travel reservations made online, you'd think travel agents might be going the way of the dodo bird. Not so fast. Online booking is great, but if your trip is complex, call in an expert.
The Motley Fool October 11, 2005 W.D. Crotty	JetBlue's New Look JetBlue expands its service with new 100-seater planes. The airline, with debt to equity at a jaw-dropping 252%, has little wiggle room to attract customers with the new planes.
The Motley Fool February 15, 2007 Tim Beyers	Quick Take: Another Reason Not to Invest in Airlines How many millions did JetBlue lose yesterday? Investors, weather affects all airlines and -- low-cost or not -- every airline makes customer service gaffes that cost millions.
CIO May 29, 2015 Julia King	CIOs are refocusing their staffs on customer-centric IT CIOs are giving their teams new marching orders to turn their attention from internal matters to external customers, who have ultra-high expectations.