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Bank Technology News May 2011 Clara Shih |
5-Step Social Media Plan With more than 800 million active users across Facebook, LinkedIn, and Twitter, social media cannot be ignored. Financial institutions must adapt or face mass customer migration. |
Financial Planning December 1, 2009 Chris Hall |
Socially Adept Participation in social media -- LinkedIn, Facebook, Ning, Groupsite, Twitter, blogs, YouTube -- is now a workplace reality. |
CFO September 1, 2009 Vincent Ryan |
Heard on the Tweet Consumers have embraced Twitter and other social networking sites, but is that reason enough for companies to follow suit? |
Financial Advisor March 2010 Joel P. Bruckenstein |
Beware The Pitfalls The advantages of social media for advisors are being trumpeted loudly, but the risks are heard less. |
Bank Technology News January 2011 John Adams |
Customer Service Makes Him Smile Two years ago, Business Week called Frank Eliason "the most famous customer service manager in the U.S., possibly the world." Eliason recently joined Citi, and in this short interview discusses the bank's 2.0 social media strategy. |
U.S. Banker August 2010 Jennifer Mendelsohn |
How to Get Started in Social Media Most banks have yet to interact with customers using social networks, but interest is growing. The challenge is figuring out the best approach. |
CRM June 2012 Leonard Klie |
Twitter: Hearing 140 Million Voices A growing number of brands are establishing social media command centers -- war rooms from which employees track and respond to customer comments, questions, and complaints on Twitter and other sites. |
InternetNews August 6, 2009 |
Survey: Businesses Lack Social Media Policies Companies are eager to use social media but too many are reluctant to police their use. |
AskMen.com Eric Santos |
Establishing A Web Presence Whether you are an entrepreneur or an employee looking for another job, it is vital for you to have a web presence, especially if you provide a service to the public. |
Insurance & Technology November 18, 2009 Nathan Conz |
Progressive Details Twitter Strategy Progressive has leveraged micro-blogging site Twitter to foster customer engagement and improve customer service. |
Search Engine Watch July 14, 2010 Kevin Gibbons |
10 Top Tips to Secure Social Media Success Ready to start marketing your brand through social media? Then you really need to hurry up and get started. |
Bank Technology News March 2009 Chris Costanzo |
A Simple Concept, A Complex Solution Few banks have introduced blogs, but more may consider the format now that two of the nation's largest banks, Bank of America and Wells Fargo have taken the plunge. |
Search Engine Watch December 27, 2010 Kevin Gibbons |
10 Essential New Year Resolutions for Web Marketers Want to really nail your company's web marketing in 2011? Then here are 10 things you can't fail to do. |
IEEE Spectrum October 2007 Paul McFedries |
All A-Twitter The major buzz in microblogging centers around Twitter, a site that combines social networking and microblogging. |
Entrepreneur December 2008 John Jantsch |
Look Good Online The only way to control what people say about your company is to be part of the conversation. |
InternetNews July 24, 2009 |
Twitter to Get User-Friendly Home Page Revamp? Twitter reportedly planning to unveil new home page next week. |
Bank Technology News February 2011 Jeremy Quittner |
BofA Tweets a Web Outage Alert. Is that Enough? Bank of America's decision to use Twitter to announce an online banking outage has drawn mixed reviews, ranging from kudos for broadening its communications horizons to questions as to whether the blast was broad enough. |
CRM August 10, 2012 Jesse Noyes |
Seven Steps for a Social Contact Strategy When it comes to sales, establishing trust is key. |
ONLINE Nov/Dec 2009 David Stuart |
Social Media Metrics Social media has been adopted by every type of library in recent years, from small special libraries to large national ones. |
Bank Technology News October 2008 Maria Trombly |
All A Twitter Over Twitter For Wall Street, the benefits of electronic communications technology such as Twitter have to be weighed against the compliance pains. |
Bank Technology News July 2009 Michael Sisk |
The Future of the Bank Branch Innovative branch design and technology must encourage engagement with employees, not to discourage human interaction. |
Search Engine Watch June 29, 2009 Ron Jones |
Blogs and Blogging 101, Part 1 Search engines will reward a site that has quality content with good rankings. For many sites, one of the easiest ways to add that quality content on a consistent basis is by starting a blog. |
Financial Planning October 1, 2005 Pat Olsen |
The Financial Blogger Web logs can serve as a cutting-edge marketing tool and communications vehicle for financial advisers. But there are caveats to consider as well. |
Bank Technology News January 2010 Michael Sisk |
Wells Fargo Hosts Mobile Monday Twitter is an intriguing customer communication channel, but its potential is uncertain and the rules of engagement are unclear. Experimentation will be needed to sort it out, and one recent test was Wells Fargo's "Mobile Monday." |
Search Engine Watch June 9, 2010 Jeremy Bencken |
Link Building with Bloggers: What 'Relationship' Actually Means If you want to build a relationship with bloggers, you need to show them some love first. Here are a few places to start. |
BusinessWeek July 15, 2010 Felix Gillette |
For Job Growth, Look to Social Media As customers make or break brands online, companies rush to hire social media directors, and figure out what they do. |
Fast Company Kevan Lee |
The Definitive Guide To Social Media Tools For Startups Small businesses are eager to find valuable tools that take a lot of the time and trouble out of social media marketing and that do so without costing an arm and a leg. |
Search Engine Watch June 15, 2010 Kevin Gibbons |
10 Things You Need to Know to Get Started on Twitter Doing social media badly is far worse than failing to do it. Tips on how to get started on Twitter and use it effectively to spread the word about your brand or small business. |
Bank Technology News May 2010 John Adams |
Citi Shoots For Warm And Fuzzy Citi has a new internally produced blog, designed to engage consumers with information about products, how those products can help customers, commentary on earnings statements from bank executives, and the institution's position on regulation and other issues. |
Bank Technology News July 2011 Michael Sisk |
Umpqua Keeps Testing New Ideas Umpqua has a solid track record of branch innovation dating to the late 1990s. |
Financial Advisor July 2010 Andrew Gluck |
A New Era With broker-dealers now starting to embrace social media, advisors have many more ways to market their firms. |
Entrepreneur May 2008 John Jantsch |
The New Frontier These days, everyone's blogging. Is it time for your business to join the club? |
Search Engine Watch February 14, 2011 Greg Jarboe |
How Do You Encourage People To Share Your YouTube Videos on Facebook, Twitter and Blogs? In addition to telling a story that is worth retelling, here's how you can take advantage of YouTube features that enable viewers to share videos via social media and also spread the word to influential bloggers. |
Wall Street & Technology May 1, 2009 Melanie Rodier |
Exchanges, Banks and Brokerages Start Tweeting Exchanges, brokerages, banks, and regulators are all jumping on the Twitter bandwagon and exploring new ways to reach out to their customers. |
Search Engine Watch February 4, 2011 Derek Edmond |
5 Ways Twitter Can Be Leveraged for B2B Search Engine Marketing Engagement is a critical ingredient for seeing measurable results from Twitter on SEM initiatives. Ongoing dialogue is what makes Twitter valuable in B2B organizations. |
HBS Working Knowledge November 28, 2005 Katherine Heires |
Does Your Company Belong in the Blogosphere? Here is advice from executive experts on helping your company realize the full benefits of blogging. |
InternetNews April 20, 2010 |
Social Networking Guide for the Enterprise Popular social networking sites like Facebook and Twitter can be great for business but things can get out of control if the proper policies aren't in place and enforced. |
Search Engine Watch May 3, 2011 Kevin Gibbons |
5 Tips on Building Brand Loyalty via Twitter Twitter has immense value, even if it's hard to measure. It's superb for building brand loyalty, as long as you approach it in the right spirit. |
Search Engine Watch July 21, 2009 Carrie Hill |
Get Your Small Business Involved in Social Media Any business has the potential to excel (or fail) socially online. Having a game plan is key to making sure you're ready for both instances when your small business participates in social networks. |
Entrepreneur August 2006 Catherine Seda |
Attention, Please! Having trouble attracting readers to your blog? With the right voice, your popularity in cyberspace will soar. |
InternetNews December 10, 2008 David Miller |
What Keeps Twitter Chirping Along Complaints aside, Twitter is becoming indispensable not just for navel gazers but for companies looking to sell a product and keep in touch with customers. |
Commercial Investment Real Estate May/Jun 2015 Sarah Hoban |
How Social Are You? Facebook, Twitter, and other platforms can help tell your story and build connections. |
InternetNews September 1, 2009 |
Google's Take on the Future of Blogging Google touts growth potential as it unwraps enhancements to its Blogger service, which celebrates its 10th anniversary this month. |
PHONE+ January 21, 2010 Khali Henderson |
Using Twitter for B-to-B Marketing Social media market expert Amanda Vega provided information on how companies can utilize Twitter for business-to-business marketing. |
Search Engine Watch July 6, 2009 Ron Jones |
Blogs and Blogging 101, Part 2 One of the best ways to approach your blog posts is to put yourself in the shoes of your followers and identify a question they might have. Your assignment is to answer that question with a post. |
Search Engine Watch January 11, 2011 Kevin Gibbons |
10 Tips for Top Business Blogging Is your business blog ready to work in 2011? Read on for some top tips for blogging success. |
Inc. March 2008 Max Chafkin |
Anything Could Happen Evan Williams's first little idea shifted the culture. (You can thank him for the ubiquity of blogging.) His new business, called Twitter, will be entering your consciousness right... about... now. Why does this stuff happen? Because he lets it. |
U.S. Banker May 2010 Bonnie McGeer |
Cost of Publicity for This Bank: $5 Utilizing social media websites and offering rewards for frequent customers, a bank in Brookfield, Wis., shows that low-budget marketing can yield high returns. |
IndustryWeek April 15, 2009 Josh Cable |
What's All The Buzz About Twitter? Report concludes that many users are 'tweeting' about work issues. |
Bank Systems & Technology February 21, 2008 Lisa Valentine |
Umpqua Bank Functions Like A Retailer, Head of Marketing Says Umpqua Bank isn't afraid to experiment with new methods of wowing customers. |