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Inc.
January 2009
Nitasha Tiku |
Update Linden Lab is still going through some real-world growing pains.   |
Inc.
February 2007
Michael Fitzgerald |
Does Your Business Need a Second Life? Why are companies like Toyota and Dell and Starwood Hotels getting immersed in Second Life. |
InternetNews
September 18, 2006
Nicholas Carlson |
YouTube as Distribution Model? Warner Music Group announced a partnership with the consumer media site YouTube.com |
The Motley Fool
May 18, 2007
Steven Mallas |
Spinning an Advertising Web It's going to be a hot summer at the box office, and Internet businesses will be looking to capture as much as they can of the $3.5 billion that's expected to be spent on movie promoting. |
Wired
July 24, 2007
Frank Rose |
How Madison Avenue Is Wasting Millions on a Deserted Second Life More and more people are leaving this virtual world, leaving advertisers and big name companies behind. |
Search Engine Watch
December 14, 2006
Sara Holoubek |
Interactive Marketing and Social Media The rise of the social web has created a new advertising order where the goal is to partner with the customer so he or she may interact with, or call public attention to, your product or service. |
Inc.
October 2007 |
Web 2.0 and Advertising Should your company have a MySpace page? Plus, what to do when your ad campaign bombs. |
Fast Company
October 2008
Arianne Cohen |
The Second Life of Second Life Joni West's firm, This Second Marketing, has become a leader in shepherding name-brand companies back to the virtual world. |
HBS Working Knowledge
September 17, 2007
Julia Hanna |
Broadband: Remaking the Advertising Industry Broadband technology is becoming more important to advertisers because of its ability to move the consumer closer to a transaction decision and to deliver clearly segmented audiences. |
The Motley Fool
April 30, 2007
Rick Aristotle Munarriz |
Zwinky Gets Swanky IAC tries its hand at creating a virtual community for kids. |
AskMen.com
Phil Helm |
5 Things You Didn't Know About Second Life Maybe you've tried and liked Second Life and maybe you haven't; either way there are surely a few things about the virtual world that may surprise you. |
Reason
June 2008
Wagner James Au |
Virtually Free The garish, skyscraper-sized billboards that subscribers to Second Life had learned to tolerate as part of their three-dimensional landscape are no more. |
PC Magazine
November 29, 2006
Michael J. Miller |
People of the Year Second Life isn't the first virtual community, but it is one of the most popular. Founded by Philip Rosedale in 2003, it recently reached its one millionth resident. |
Insurance & Technology
April 4, 2007
Nathan Conz |
Breaking New Ground Unitrin Direct heads into uncharted territory by establishing a virtual presence in Second Life to court Web-savvy consumers. The move makes the carrier the first auto insurance company to own a building in the Second Life realm. |
InternetNews
August 22, 2006
Roy Mark |
YouTube Gets Paris Lift A prison break and Paris Hilton highlight a new brand channel for YouTube. |
InternetNews
January 22, 2007
Michael Hickins |
IBM's Social-Network Experiment IBM announced today that customers will be able to attend its annual Lotusphere conference virtually on Second Life, a 3-D virtual-reality world. |
Fast Company
October 19, 2011
Christina Chaey |
Social Gaming Summit Of the 62 million Americans who will log game time on a social network this year, some 10% will open their real-world wallets to buy virtual goods. |
CFO
October 1, 2007
Alan Rappeport |
Second Life's John Zdanowski The CFO of Second Life explains what the online virtual world is all about, and how his real-world company measures and rewards employee performance with the Love Machine. |
CRM
March 2007
Jessica Sebor |
The Potent Mesh This will be a watershed year for online marketers experimenting with the web as a channel -- here's how to reach beyond the banner ad. |
Science News
June 2, 2007 |
Science Safari: NOAA's Virtual World Players of the virtual reality game Second Life can now soar through a virtual hurricane at NOAA's new site. |
Home Theater
October 10, 2008 |
YouTube to Explore Media Retailing YouTube is getting into the media retail business. Soon the site that feeds video clips to millions will be selling music, movies, TV shows, games, books, and concert tickets. |
InternetNews
October 11, 2006
David Needle |
Sun Finds a Home in Second Life Sun Microsystems plans to invest in virtual world pavilion as a site for developers. |
InternetNews
October 13, 2008 |
MySpace Tries Democracy in Ad Test Social network's 'HyperTargeting Technology' is now available in a widespread beta test. |
The Motley Fool
September 18, 2006
Alyce Lomax |
Warner Music: Me and YouTube Warner Music Group has taken an interesting step in courting the youth market. Some music companies get it, others don't. Investors, take note. |
The Motley Fool
September 25, 2008
Tim Beyers |
An Unreal Financial Crisis You know it's bad when economic woes extend to the virtual world. |
CFO
December 1, 2008
Kate Plourd |
My Avatar Ate My Homework Executives learn the fine art of collaboration through the Second Life virtual world at Indiana University's Kelley School of Business. |
CRM
March 1, 2007
Jessica Sebor |
Material Living in a Virtual World Companies are looking to take a piece of Second Life's digital pie because of its explosive membership, but will this move prove virtually insignificant? |
The Motley Fool
November 25, 2006
Rick Aristotle Munarriz |
A Fool Looks Back Dell, sell, and Santa smell played more than bit parts in this week's Wall Street flick: Dead cat bounce or Dell cat bounce?... Someone else's space?... Hello Cyber Monday... |
InternetNews
November 13, 2006
Michael Hickins |
Real Cash in $100M Virtual IBM Investment IBM to Announce $100 million investment at Second Life 'Town Hall' Meeting tomorrow. |
Technology Research News
July 30, 2003
Eric Smalley |
VR accommodates reality Virtual reality systems could use a bigger dose of reality to cure their tendency to leave users empty-handed. A system that makes real objects players in virtual environments creates a hands-on experience. |
Wired
November 27, 2007
Lisa Katayama |
Japanese Schoolgirl Watch: OMG! MMORPG on My Cell Phone! Second Life on the go? It's a reality for Japanese gals. Mobile tech company Media Groove just launched Chipuya Town, a virtual world accessible on any Flash-enabled keitai. |
HBS Working Knowledge
August 16, 2006
Sean Silverthorne |
Is MySpace.com Your Space? Given the backlash, is MySpace a safe bet for advertisers? |
InternetNews
July 13, 2006
Ed Sutherland |
Dell Dings Promotions Expect to see fewer promotions hawking Dell computers at low, low prices. |
The Motley Fool
February 26, 2008
Anders Bylund |
IBM Builds Servers, VMware Builds Repute VMware announces that its "hypervisor" virtual machine manager will ship pre-installed on server systems from some of the biggest names in the data center. |
Entrepreneur
August 2007
Amanda C. Kooser |
Take It Online Virtual trade shows, expos and conventions take care of some very real business. And why not? Online events are cost-effective, faster and easier. |
Inc.
February 2007
Michael Fitzgerald |
My Second Life Life For all its irritating clunkiness, Second Life is intriguing. |
PC World
October 2001
Ramon G. McLeod |
Play CD-ROMs Without Using a Drive Farstone Technology's Virtual Drive 6.1 CD emulator speeds game play... |
The Motley Fool
August 20, 2010
Anders Bylund |
Make a Hard Left, Dell! It's time for a drastic change of direction at Dell. |
The Motley Fool
October 16, 2006
Tim Beyers |
IRS to Tax Your Second Life? Congressional economists are beginning to weigh the question of how to tax digital assets amassed in multiplayer online games such as World of Warcraft and Second Life. How can this benefit your portfolio? |
Wired
February 2007
Mark Wallace |
A Second Life for MTV It used to be the last word in youth culture. Now MTV is more about reality shows than rock stars. Can a virtual world of 3-D avatars help the network get its groove back? |
The Motley Fool
August 25, 2006
Rick Aristotle Munarriz |
Dell's Ditty Done Died Retreat is often as easy as wiping an entire product line off its virtual shelf, and that's exactly what Dell Computer has done with its DJ Ditty portable MP3 player. Investor, take note. |
InternetNews
November 24, 2006
Michael Hickins |
Get a Life: Enterprises Eye Potential For Second Life Enterprises are dipping their toes in the waters of virtual worlds, but may have to wait to see the benefits. |
Job Journal
May 15, 2005
Bob Rosner |
Working Wounded: Managing a Virtual Team How to manage a virtual team of telecommuters. |
Search Engine Watch
October 2, 2010
Jonathan Allen |
9 Reasons Why it Might Be Time For Marketers to Value Virtual Goods Convergence of web, mobile and TV may create stronger emotional connections between audiences. |
InternetNews
October 9, 2006
David Needle |
Is Sun's News For Real? Sun is holding a press conference from within Second Life, a virtual online world. |
BusinessWeek
May 1, 2006
Robert D. Hof |
It's Not All Fun And Games Companies are also starting to use virtual worlds as alternate offices in which colleagues and partners can meet and view materials that the Web isn't rich enough to display well. |
The Motley Fool
July 22, 2009
Jennifer Schonberger |
Chris Anderson on "Free" and YouTube The "Wired" editor-in-chief on monetizing YouTube, whose amateur contributors are almost reinventing the concept of television. |
eCFO
December 2000
Gary M. Stern |
Pixelated Advertising may never be the same: A new technology makes it possible to project virtual images into live broadcasts... |
IEEE Spectrum
June 2012
Rachel Courtland |
Virtual Currency Gets Real Will Facebook Credits and other social scrip challenge government-backed currencies? |
The Motley Fool
November 1, 2006
Alyce Lomax |
MySpace: Walk the Plank, Pirates Are companies like MySpace going to shoot themselves in the foot over copyright? |
