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CRM
April 9, 2015
Oren Smilansky |
Salesforce Pardot Reveals Intelligent Engagement Studio, Sales Cloud Engage New B2B marketing automation tools aim to help reps cultivate higher-quality leads.   |
CRM
September 1, 2011 |
Pardot Makes B2B Marketing More Social with Major Platform Upgrade New social media profiling and messaging features enable marketing campaigns that engage sales prospects across channels. |
CRM
November 5, 2014 |
Cirrus Insight Now Links Salesforce.com to Office 365 App enables salespeople to manage and execute CRM and sales-related tasks within mobile and desktop email inboxes. |
CRM
November 11, 2011 |
Pardot Adds Integration with Citrix GoToWebinar, Cisco WebEx, and ReadyTalk Pardot now works with leading webinar vendors, making it easier than ever for SMB marketers to track and manage sales leads. |
CRM
November 26, 2013
Sarah Sluis |
Cirrus Insight Launches Mobile App to Bring Salesforce.com into Inbox Users can perform Salesforce.com functions while checking email on the go. |
CRM
July 24, 2014
Maria Minsker |
Salesforce.com Launches Salesforce1 Sales Reach The solution gives sales teams access to powerful marketing tools on the go. |
CRM
December 15, 2011 |
Pardot Gives Marketers New Campaign Analysis Tools Free reports powered by GoodData illustrate opportunities to improve lead flow. |
CRM
June 29, 2015
Oren Smilansky |
Brisk Announces Google Apps Integration The sales solution will now integrate prospect information stored in Gmail. |
CRM
June 18, 2015 |
Swrve Adds Salesforce Marketing Cloud Integration The integration allows marketers to deliver omnichannel mobile marketing and personalized customer journeys. |
CRM
November 13, 2015
Leonard Klie |
Vidyard Launches Vidyard Live Streaming Media Solution Vidyard Live enables marketing and sales to see who watches their live events and automatically converts videos for on-demand use. |
CRM
October 2015
Oren Smilansky |
Salesforce.com's Pardot Helps Field Nation Work the Field The freelance-management platform provider feeds its sales team high-quality leads with Pardot's marketing automation system |
CRM
May 2013
Judith Aquino |
Growing Profits with Marketing Automation Streamlining your sales and marketing tasks with automated technology can do wonders for your productivity and bottom line. |
CRM
November 22, 2013
Leonard Klie |
Other Companies Shared the Dreamforce Spotlight With 135,000 attendees, Dreamforce made for a great launching pad for companies besides just salesforce.com. |
CRM
July 11, 2014
Scott Vaughan |
Finding the ROI in Media Spending Marketers need to connect investments and processes to gain measurable results. |
CRM
October 2013
Maria Minsker |
Marketing Email Open Rates Jump Nearly a third of marketing emails are viewed -- a major increase compared to recent years. |
CRM
July 2, 2015 |
ConvergeHub Integrates Gmail Users can access the Gmail accounts right from within the CRM platform. |
CRM
October 18, 2012
Judith Aquino |
Microsoft Jumps into the Marketing Automation Space Their acquisition provides further proof of a maturing market. Only a few days after ExactTarget snapped up marketing automation provider Pardot for $95.5 million, Microsoft announced yesterday that it has acquired MarketingPilot for an undisclosed amount. |
CRM
May 3, 2013
Shawn Naggiar |
Two Concrete Ways Sales Can Benefit from Marketing Automation Answer the questions your sales force needs to ask. |
CRM
May 15, 2015
Adam Blitzer |
Want to Sell Smarter? Don't Overcommit on Low-Value Engagements People are your top resource -- so have them focus on engaging in person. |
CRM
October 10, 2014
Leonard Klie |
Cirrus Insight Adds Nimble Smart Contacts Integration for Gmail Salespeople can access Nimble's Smart Contact insights right within their email inboxes. |
CRM
December 16, 2015
Sam Del Rowe |
True Influence Launches Data-as-a-Service Platform InsightBASE The new platform aims to improve B2B marketing performance by providing insight into online behavior. |
CRM
October 13, 2014
Maria Minsker |
Brainshark Unveils Sales Accelerator Tool at Dreamforce The new platform provides sales reps with more contextual content. |
CRM
November 18, 2015
Oren Smilansky |
Salesforce.com Releases Predictive Journeys for Its Marketing Cloud Scoring and segmentation tools will enable marketers to anticipate likely customer behavior -- and engage them accordingly. |
InternetNews
September 29, 2010 |
Google Offers Conversation Opt-Out for Gmail Google gives ground, offering Gmail user the ability to revert to the traditional view that displays a back-and-forth exchange as individual messages. |
CRM
May 21, 2015 |
Pipeliner and Collabspot Bring CRM Inside Gmail Through the integration, accounts, contacts, tasks, activities, opportunities, leads, and notes are visible and synchronized in real time in Gmail inboxes. |
CRM
May 28, 2015
Oren Smilansky |
LiveHive Releases Group-Email Features for Sales Organizations New email automation tools give sales teams a deeper understanding of prospects' engagement. |
CRM
December 17, 2014
Maria Minsker |
Salesforce.com Introduces Salesforce Files Connect The solution brings native file integration to customer relationship management. |
Fast Company
Pavithra Mohan |
Now You'll (Almost) Never Regret Sending An Email Again Gmail has finally introduced the "undo send" feature to its web version. |
CRM
July 15, 2013
Maria Minsker |
Salesforce.com Finalizes ExactTarget Acquisition A new partnership creates a 'world-class' marketing platform. |
CRM
August 26, 2011
Debbie Qaqish |
CRM-Integrated Marketing Automation ROI as a topic and as a goal for marketers is here to stay. Leveraging tools, people, and processes to effectively contribute to revenue and demonstrate ROI is job number one for all revenue marketers. |
CRM
December 9, 2013
Maria Minsker |
Gmail's Tabs Are Hurting Marketers, an Epsilon Study Finds Epsilon's research on Gmail tabs reveals failing click and conversion rates. |
CRM
April 2012
Kelly Liyakasa |
The New Sales Toolkit Fixing a sales process has never been easier. |
CRM
February 8, 2013
Lou Guercia |
When Marketing Automation Is Not Enough Integrating data is the first step. As we see continued growth in marketing automation adoption, those who strategically integrate its presence with existing marketing assets, will excel and outsell their competitors. |
CRM
February 10, 2014
Maria Minsker |
As Marketers Embrace New Tactics, Experian Studies Find Email Is Still King Thanks to pop-up windows and responsive design, email remains the top marketing channel. |
CRM
June 10, 2011
Leonard Klie |
New Research Highlights the Need for Integrated Marketing Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels. |
CRM
December 14, 2012
Lisa Cramer |
Forecasting 2013 Marketing Automation Success As a practitioner in the field of marketing automation, I help end-user companies with strategy, content, and execution. This has given me insights into what is actually being accomplished within those organizations that are using marketing automation, particularly in the SMB market. |
CRM
December 16, 2015 |
Trumpia Updates Mobile Messaging and Marketing Platform Trumpia's updates include streamlined contact management with Salesforce integration. |
CRM
October 2012
Judith Aquino |
SMBs Leap into Marketing Automation CMOs are on pace to spent more on IT than CIOs. |
CRM
August 7, 2015
Alex Terry |
5 Sales and Marketing Problems that AI Can Solve Lead-qualifying AI will work 247, never call in sick, and will follow up on 100 percent of leads. Best of all: Customers won't know the difference. |
CRM
August 25, 2015
Oren Smilansky |
Salesforce Introduces Lightning Experience for Sales Cloud New capabilities steer salespeople toward an intuitive user experience. |
InternetNews
November 4, 2008
Richard Adhikari |
Salesforce Pushes Enterprise Collaboration As it moves more strongly into the cloud, Salesforce.com is also moving strongly into making collaboration easier. |
InternetNews
July 17, 2006
Andy Patrizio |
CRM Summer Update From Salesforce.com Salesforce.com today announced the availability of Summer '06, the 20th release of its on-demand customer relationship management software. |
CRM
January 2012
Judith Aquino |
Don't Count Out Email Yet New advances make email a smart choice for marketers. |
CRM
October 7, 2014 |
Salesforce.com Announces Service Cloud1 and Sales Cloud1 Both Service Cloud1 and Sales Cloud1 provide a string of new mobile apps to help businesses better deal with customers and sales prospects. |
CRM
May 22, 2012
Leonard Klie |
Thunderhead.com Launches its First Cloud App The ONE Correspond for Salesforce social enterprise app boosts customer service, sales, and marketing communications with personalized interactivity and enterprise mobility. |
CRM
March 15, 2012 |
Salesforce.com Expands With Salesforce Rypple and Salesforce Site.com Salesforce Rypple will enable companies to engage and align people across their employee social networks. |
CRM
November 13, 2014 |
Salesforce Launches Salesforce1 Lightning Connect to Integrate Any Data Source with Salesforce Lightning Connect is a real-time integration that unleashes the full power of the Salesforce1 Platform on data stored in legacy back-office systems. |
CRM
March 5, 2015
Oren Smilansky |
Salesforce Bolsters its Marketing Cloud with Predictive Decisions Additions will allow companies to tailor more personalized marketing campaigns based on data gleaned from online user activity. |
InternetNews
November 27, 2006
Michael Hickins |
Salesforce.com Grows Up Salesforce.com is introducing a suite of integration applications. In doing so, it hopes to remove a major obstacle in its pursuit of enterprise dollars: integration with installed systems. |
CRM
June 7, 2013
Peter Chase |
Five Steps to Giving Marketers Data Ownership Integration is key. Collecting data is the easy part; the real challenge comes from connecting the different types of data across multiple channels. |
