| Similar Articles |
|---|
 |
CRM
September 2012
Leonard Klie |
The Numbers Game Sports teams struggle with collecting and analyzing data about their supporters.   |
CRM
October 1, 2005
Colin Beasty |
The Post-Strike NHL: Set to Score Unified customer databases are helping to boost the sport's renewed marketing efforts. |
CRM
August 2003
Lisa Picarille |
CRM Scores With Sports Fans It's about the fan experience. |
CRM
June 2013
Paul Greenberg |
The Fan Business Winning sports franchises know that selling tickets is only the beginning. Great customer experiences can provide measurable and exceptional business value. |
CRM
October 1, 2006
Colin Beasty |
Market Focus: Sports and Entertainment: CRM for Bleacher Creatures Smaller franchises are leveraging CRM to increase their fan bases. |
CRM
October 1, 2007
Colin Beasty |
Market Focus: Sports and Entertainment -- CRM Scores for Sports Franchises In a multi-billion-dollar industry, CRM is about more than just selling tickets to the game. |
CRM
November 2009
Christopher Musico |
Buzzer Beater Comcast-Spectacor takes a shot - and scores more revenue for email campaigns - with Salesforce.com. |
CRM
December 1, 2006 |
The Pulse: In 2007 my Company Plans to... Increase its CRM budget: 40%... Maintain its CRM budget: 27%... etc. |
CRM
August 20, 2014
Maria Minsker |
CRM Evolution 2014 Day Three: As Social Engagement Strategies Mature, New Challenges Arise The sports industry uses social media to connect with fans during slow periods. |
CRM
October 2013
Leonard Klie |
CRM in Sports -- Mobile and Social Tech Get the Call The industry is making up for lost time with a focus on new strategies. |
CRM
October 2011
Leonard Klie |
NFL Flexes CRM Muscle Not even a threatened cancellation of the season could deter football's loyal customers |
BusinessWeek
April 19, 2004
Brian Grow |
Don't Scalp Us. We'll Scalp You With $50 tickets going for as much as $500 apiece, hundreds of fans joined in a class action that claimed the team violated the Illinois Ticket Scalping Act, which forbids selling any ticket for above its face value. |
CFO
May 1, 2009
Vincent Ryan |
"It Still Hurts When You Lose." In this economy, an NBA CFO has to make all the right moves. An interview with Charlie Mierswa, SVP and CFO, New Jersey Nets. |
CRM
April 2012
Leonard Klie |
Improving Ticket Sales When You Already Sell Out The Boston Red Sox turn to Sports CRM from Green Beacon to heighten the fan experience. |
CRM
July 2004
Joshua Weinberger |
Customers for Life How to transform loyalty into commitment into revenue. A look at CRM applied to: sports, wealth management, and alumni relationships. |
The Motley Fool
September 17, 2008
Rick Aristotle Munarriz |
The Jets Get Greener on eBay StubHub scores a deal to sell primo New York Jets seat licenses on eBay. |
Sports Central
October 19, 2011
Vito Curcuru |
How the Players Can Win the NBA Lockout The NBA players need to leverage their talent to win the lockout. |
Sports Central
August 20, 2008
Corrie Trouw |
Preseason Football: Time to Get Used to It In its annual test of just how blindly NFL fans worship their favorite uniform, the league's 32 teams are in the middle of the charade of fake football in half-full stadiums at full price. |
Sports Central
February 25, 2005
Kevin Ferra |
Questions, Answers, and More Confusion Everyone has been talking about it -- the steroid issue. Yet, believe it or not, baseball will survive with or without the steroids, and any allegations Jose Canseco has made. |
CRM
June 2010
Juan Martinez |
Market Focus: Sports and Entertainment Facing Off with Social Media: Two National Hockey League franchise have goals for Facebook and Twitter. |
CRM
March 1, 2004
Ginger Conlon |
CRM Strategy Is Taking Center Stage Organizations are increasingly adopting CRM as a business strategy rather than as simply a technology |
CRM
July 1, 2004 |
The Pulse: Does Your CEO Use the CRM Tools Your Company Has in Place? Graph shows that 53% of CEOs don't use CRM tools. |
CRM
April 1, 2008 |
The Pulse How Does Your Company Handle its CRM Solution? |
Sports Central
August 24, 2005
Andre Watson |
Dreams Fade Quickly For D.C. Teams (Pt. 1) The 2005 baseball season was only a month old and something strange was happening: The Baltimore Orioles and Washington Nationals were each in first place in their prospective divisions. But what a difference a couple of months make. |
Search Engine Watch
October 14, 2010
Jacob Morgan |
5 Social CRM Myths, Busted Social customer relationship management isn't a magic solution to what ails your company. However, it can help you solve your problems and meet business objectives around the evolving needs of your social customers. |
CRM
March 1, 2005
David Myron |
What Is CRM? Defining CRM as merely a technology solution only distorts its purpose and value. It is better to view CRM as a business process. |
CFO
July 15, 2008
Kate O'Sullivan |
Going for the Gold Can a savvy finance strategy propel Women's Professional Soccer to post-Olympic glory? |
Sports Central
September 23, 2006
Greg Wyshynski |
Jumping on the Mets Bandwagon Even if the Mets lose in the postseason, perhaps there will be a small victory in winning old fans back to the bandwagon. |
Sports Central
July 18, 2013
Corrie Trouw |
Fickle in the Middle If the goal of an NBA team is to collect ingredients that can be combined in a winning recipe, then the summer of 2014 is the greatest basketball farmer's market in some time. And the best way to afford a piece of that bounty is not to spend in 2013. |
CRM
August 20, 2013
Maria Minsker |
At Day Two of CRM Evolution, Social CRM Takes Center Stage Social CRM should be about people, not technology. Companies should avoid isolating social media as strictly a marketing tool and instead incorporate it more seamlessly into sales and service. |
CRM
April 2015
Barton Goldenberg |
Social CRM in Action Businesses discover the value of social communities. |
Sports Central
January 4, 2012
Louie Centanni |
Why the 66-Game NBA Season Should Stay Between playing more frequently, forcing stars to show effort nightly, and reintroducing the concept of team basketball, the 66-game NBA season seems to be a great experiment - one that should become the norm for years to come. |
CRM
August 27, 2003
Ginger Conlon |
Required Reading Author Russ Lombardo offers practical advice on gathering information to design and plan the right CRM strategy, getting buy-in, and planning for ROI in "CRM for the Common Man." |
AskMen.com
Steve Seepersaud |
Enjoy Baseball Games Without Going Broke Fortunately, some good values do exist in baseball, and I'll tell you about some of them -- from expensive major league games, to more affordable ones, and even minor league games. |
CRM
January 2004
David Myron |
The Customer-Centric Enterprise True CRM is creating an organization that revolves around its customers. But not just for customers' sake -- for the good of the company as well. |
Fast Company
November 2010
Patrick J. Sauer |
NBA Effectively Utilizes Social Media to Connect With Fans How the NBA has shot past its rivals in connecting with fans via social media. |
CRM
September 2006
Jim Dickie |
Invest in CRM Beyond Applications The right end-user systems training -- not more training -- paves the road to CRM success. |
CRM
August 4, 2015
David Myron |
Social CRM Mistakes and How to Avoid Them Follow these 10 steps to deploy a successful social CRM strategy. |
Sports Central
April 15, 2005
Derek Daggett |
Fight Club: Fenway-Style Major League Baseball needs to enact a no tolerance policy to address the problem of fan misbehavior. |
Salon.com
December 20, 2000
Allen Barra |
The Alex Rodriguez FAQ Is he worth all that money? Will these giant contracts ever stop? Is salary inflation driving up ticket prices? Ruining baseball? (Short answers: Yes, no, no, no.) |
InternetNews
February 5, 2009
Richard Adhikari |
Why Businesses Needs a CRM Strategy Tracking customer behavior is not enough, business has to win their hearts and minds, CRM expert says. |
Salon.com
July 23, 2002
King Kaufman |
Taking baseball owners at their word If competitive balance is the main issue in the contract talks, why does their main proposal address payroll imbalance? |
PC Magazine
June 20, 2007
Robert Strauss |
Tech Me Out to the Ball Game Major League Baseball has devised some high-tech ways to keep fans happy both at home and in the stands. |
CRM
August 10, 2010
Joshua Weinberger |
CRM Evolution '10: All the Links You Need Your one-stop shop for all the links, coverage, and blogposts of this year's conference. |
CRM
November 3, 2003 |
Insuring CRM Success A recent Aberdeen Group study found that CRM investment is on the rise in the insurance industry. |
CRM
August 2, 2004 |
Who's Who in CRM In May CRM magazine presented a list of some of the industry's key players. This month we continue that recognition with a look at two executives from Microsoft. |
CRM
November 2013
Maria Minsker |
Social CRM Takes Center Stage Social CRM should be about people, not technology. Companies should avoid isolating social media as strictly a marketing tool and instead incorporate it more seamlessly into sales and service. |
CRM
June 2005
Jim Dickie |
A Little Help From Your Friends A new crop of CRM services firms help solve data-related frustrations. |
CRM
November 15, 2004
Ginger Conlon |
The Changing Face of CRM Customer commitment has always been and will continue to be the ultimate goal of CRM. |
Sports Central
May 26, 2010
Andrew Jones |
Cherish the Parity Even if you are an extremely interested soccer fan, you probably don't know all that much about Turkey and its current predicament. |
