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CRM
October 1, 2007
Colin Beasty |
Market Focus: Sports and Entertainment -- CRM Scores for Sports Franchises In a multi-billion-dollar industry, CRM is about more than just selling tickets to the game.   |
CRM
October 1, 2005
Colin Beasty |
The Post-Strike NHL: Set to Score Unified customer databases are helping to boost the sport's renewed marketing efforts. |
CRM
June 2013
Paul Greenberg |
The Fan Business Winning sports franchises know that selling tickets is only the beginning. Great customer experiences can provide measurable and exceptional business value. |
CRM
August 2003
Lisa Picarille |
CRM Scores With Sports Fans It's about the fan experience. |
CRM
August 21, 2013
Leonard Klie |
CRM Comes of Age in the Age of Moneyball CRM Evolution panelists uncover the need to use CRM for more than just selling tickets. |
CRM
September 2012
Leonard Klie |
The Numbers Game Sports teams struggle with collecting and analyzing data about their supporters. |
Sports Central
October 21, 2012
Diane M. Grassi |
MLB's Haves and Have-Nots Not StubHub's Fault Now that the 2012 Major League Baseball postseason is in full swing, what better time than now to revisit the access fans have to attend MLB games? |
CRM
May 2003
Lisa Picarille |
Batting 1.000 The White Sox are scoring increased fan loyalty thanks to contact management software. |
CRM
March 1, 2007
Colin Beasty |
Super CRM for the Birds The Philadelphia Eagles and Baltimore Ravens have turned to Epic Cycle to personalize their Web sites. |
BusinessWeek
April 19, 2004
Brian Grow |
Don't Scalp Us. We'll Scalp You With $50 tickets going for as much as $500 apiece, hundreds of fans joined in a class action that claimed the team violated the Illinois Ticket Scalping Act, which forbids selling any ticket for above its face value. |
Sports Central
July 18, 2013
Corrie Trouw |
Fickle in the Middle If the goal of an NBA team is to collect ingredients that can be combined in a winning recipe, then the summer of 2014 is the greatest basketball farmer's market in some time. And the best way to afford a piece of that bounty is not to spend in 2013. |
The Motley Fool
September 17, 2008
Rick Aristotle Munarriz |
The Jets Get Greener on eBay StubHub scores a deal to sell primo New York Jets seat licenses on eBay. |
CRM
October 2011
Leonard Klie |
NFL Flexes CRM Muscle Not even a threatened cancellation of the season could deter football's loyal customers |
CRM
April 2012
Leonard Klie |
Improving Ticket Sales When You Already Sell Out The Boston Red Sox turn to Sports CRM from Green Beacon to heighten the fan experience. |
AskMen.com
Nick Kennedy |
How To: Deal With Ticket Scalpers One danger you face by buying from scalpers is that you may be getting counterfeit or bogus tickets. |
Salon.com
December 20, 2000
Allen Barra |
The Alex Rodriguez FAQ Is he worth all that money? Will these giant contracts ever stop? Is salary inflation driving up ticket prices? Ruining baseball? (Short answers: Yes, no, no, no.) |
Search Engine Watch
November 16, 2009
Ron Jones |
Facebook Marketing 101 Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches. |
AskMen.com
Angel Navedo |
Overpriced NFL Tickets The idea of dropping nearly $3,000 for a group of four to enter the stadium for one game is absolute lunacy. |
CRM
July 2004
Joshua Weinberger |
Customers for Life How to transform loyalty into commitment into revenue. A look at CRM applied to: sports, wealth management, and alumni relationships. |
CRM
June 2010
Juan Martinez |
Market Focus: Sports and Entertainment Facing Off with Social Media: Two National Hockey League franchise have goals for Facebook and Twitter. |
Sports Central
January 13, 2006
Kevin Ferra |
Next Bus Stop: Indianapolis The Pittsburgh Steelers are an underdog in an NFL playoff game against the Indianapolis Colts, but Steelers fans remain optimistic. |
Fast Company
Dec 2013/Jan 2014
Daniel Krieger |
Ticket Wars The ticketing industry consists of two main players, which spend a lot of time fighting each other. Now they both may suffer. |
CFO
May 1, 2009
Vincent Ryan |
"It Still Hurts When You Lose." In this economy, an NBA CFO has to make all the right moves. An interview with Charlie Mierswa, SVP and CFO, New Jersey Nets. |
Sports Central
January 3, 2006
Zach Jones |
Can Anybody Spare $104.50? As a league that relies on attendance and support from its youngest demographic, the NBA is doing its best to price its fans right out of the market. |
CIO
June 29, 2011
Stephanie Overby |
For San Francisco Giants, Dynamic Pricing Software Hits a Home Run Factors such as starting pitchers and Friday-night fireworks help the San Francisco Giants boost revenue by matching ticket prices to demand. |
Sports Central
July 21, 2009
Corrie Trouw |
The American Premier League While a remarkable 18 teams were within five games of a playoff spot on Monday morning, such parity is more of a Bud Selig parlor trick than an exhibition of competitive balance. |
Fast Company
September 1, 2007
Amy Feldman |
Hot Tickets EBay and other online outfits have created a legitimate $2 billion a year business reselling seats at concerts and sports events, and a risky new world for Ticketmaster. |
Sports Central
March 24, 2007
Greg Wyshynski |
Will Fans Support International Expansion? Give us a reason to care and that will erase any of our apathy for non-U.S. franchises. |
Sports Central
April 15, 2013
Adam Russell |
MLB Should Consolidate the Leagues Could there ever be the possibility of MLB proposing a unified organization with consistent rules and a more objective schedule? If enough fans jump on the bandwagon, it most certainly could be possible. |
PC Magazine
September 13, 2006 |
Replacing Your CPU Fan Keep CPU fans in top shape to maximize performance from your computer. |
Sports Central
August 16, 2011
Paul Foeller |
From Spring Training to the Fall Classic It may not be the way the baseball purists want to see it, and it may put a dent in yearly revenue, but a shortened MLB regular season will eventually happen. |
The Motley Fool
August 9, 2006
Ryan Fuhrmann |
Live Nation Looks to Climb the Charts The concert-venue leader is growing but struggling. Investors, this stock likely belongs at the bottom of your watch list. |
Fast Company
November 2010
Patrick J. Sauer |
NBA Effectively Utilizes Social Media to Connect With Fans How the NBA has shot past its rivals in connecting with fans via social media. |
BusinessWeek
September 10, 2007
Spencer E. Ante |
Ticketmaster Faces A Full-Court Press Can the Internet break Ticketmaster's grip on music and sporting events? |
Salon.com
June 27, 2000
Eric Boehlert |
The summer of (slightly less expensive) love Thanks to the likes of Limp Bizkit, Pearl Jam and Britney Spears, concert prices are coming down. So why are those damn ticket fees still going through the roof? |
Sports Central
April 15, 2005
Derek Daggett |
Fight Club: Fenway-Style Major League Baseball needs to enact a no tolerance policy to address the problem of fan misbehavior. |
Fast Company
May 2006
Michael A. Prospero |
Fast Talk: Good Sports These five executives from the world of sports bring an array of clever approaches to finding, wooing, and retaining their fans as competition for their devotion - and their dollars - increases. |
BusinessWeek
September 4, 2006
Sarah Lacy |
The Hot Ticket Isn't Ticketmaster Ticketmaster is taking aim at increasingly popular Web resellers. |
PC Magazine
March 7, 2008
Loyd Case |
The Coolest Install two cooling fans in your PC. |
Sports Central
October 26, 2003
Mike Chen |
Devils Advocates A hockey team this good shouldn't go unwatched. |
AskMen.com
October 16, 2002
Mark Simmons |
Can We Make Baseball Profitable? At a time when most baseball franchises are crying poverty, how can MLB increase revenue for its franchises? |
Fast Company
Neal Ungerleider |
Hello? Ticketmaster Shoots Itself In The Foot By Releasing All Adele Tickets At Once Ticketmaster's servers and back end collapsed today under the strain of demand for all of Adele's North American tour dates, which went on sale simultaneously, leaving many fans unable to buy tickets. |
CRM
October 19, 2012
Joshua March |
The Changing Nature of Customer Relationships How social media is forcing large companies to rethink CRM. |
Sports Central
September 17, 2004
Diane M. Grassi |
MLB and its Fans Need to Clean Up Their Acts Major League Baseball, as well as its fans, took a collective literal blow on Monday, September 13th at Oakland Coliseum at a game between the Oakland Athletics and the Texas Rangers. |
This Old House
David Dobb |
Spin Control Ceiling fans look sharp and produce a welcome cool breeze on hot summer days. But... |
Sports Central
October 7, 2004
Kevin Ferra |
Is Fantasy Football Killing the Diehard Fan? The conversations that occur every Monday morning in schools across America appear to be changing. Some fans are now more concerned about their fantasy team than the real team they cheer for every week. |
BusinessWeek
September 16, 2010
Michael Buteau |
WNBA Owners Make History, Not Profits Seattle Storm or Atlanta Dream will win the top U.S. professional women's basketball league final this year, and both teams are owned by women -- a first. The milestone of making money will have to wait |
CRM
July 11, 2012
Judith Aquino |
Votigo Rolls out Saas-Based Social Marketing and CRM Suite Platform includes promotions and conversation managers, analytics, and more |
CRM
May 10, 2013
Brett Hannath |
Real-Time Marketing for a Real-Time World Boost loyalty and profitability with event-based marketing to make use of technology that targets the customer in real time. |
CRM
December 14, 2012
Mark Cooper |
The Rise of the Agile Consumer Traditional CRM systems are failing to keep pace with today's customer. |
