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CRM
August 21, 2013
Leonard Klie |
CRM Comes of Age in the Age of Moneyball CRM Evolution panelists uncover the need to use CRM for more than just selling tickets.   |
CRM
April 2012
Leonard Klie |
Improving Ticket Sales When You Already Sell Out The Boston Red Sox turn to Sports CRM from Green Beacon to heighten the fan experience. |
CRM
October 1, 2006
Colin Beasty |
Market Focus: Sports and Entertainment: CRM for Bleacher Creatures Smaller franchises are leveraging CRM to increase their fan bases. |
CRM
October 1, 2005
Colin Beasty |
The Post-Strike NHL: Set to Score Unified customer databases are helping to boost the sport's renewed marketing efforts. |
Sports Central
April 15, 2005
Derek Daggett |
Fight Club: Fenway-Style Major League Baseball needs to enact a no tolerance policy to address the problem of fan misbehavior. |
CRM
August 2003
Lisa Picarille |
CRM Scores With Sports Fans It's about the fan experience. |
CRM
October 1, 2007
Colin Beasty |
Market Focus: Sports and Entertainment -- CRM Scores for Sports Franchises In a multi-billion-dollar industry, CRM is about more than just selling tickets to the game. |
Sports Central
July 21, 2009
Corrie Trouw |
The American Premier League While a remarkable 18 teams were within five games of a playoff spot on Monday morning, such parity is more of a Bud Selig parlor trick than an exhibition of competitive balance. |
AskMen.com
October 16, 2002
Mark Simmons |
Can We Make Baseball Profitable? At a time when most baseball franchises are crying poverty, how can MLB increase revenue for its franchises? |
CFO
July 15, 2008
Kate O'Sullivan |
Going for the Gold Can a savvy finance strategy propel Women's Professional Soccer to post-Olympic glory? |
Sports Central
September 2, 2010
Corrie Trouw |
The Bottom Line of Bottoming Out The willingest spenders like the Yankees and Red Sox receive mixed messages from their sports: Try to win as much as you can, but you better not use all of your resources to do it. |
BusinessWeek
November 26, 2007
Stanley Holmes |
Bend It Like...Blanco Cuauhtemoc Blanco, like Beckham, has amped up pro soccer's star power. Plus, he's pulling in Latino fans. |
CRM
June 2010
Juan Martinez |
Market Focus: Sports and Entertainment Facing Off with Social Media: Two National Hockey League franchise have goals for Facebook and Twitter. |
AskMen.com
Steve Seepersaud |
Most Profitable Sports Leagues The top five richest pro sports leagues. |
CRM
July 2004
Joshua Weinberger |
Customers for Life How to transform loyalty into commitment into revenue. A look at CRM applied to: sports, wealth management, and alumni relationships. |
CRM
June 2013
Paul Greenberg |
The Fan Business Winning sports franchises know that selling tickets is only the beginning. Great customer experiences can provide measurable and exceptional business value. |
Salon.com
December 20, 2000
Allen Barra |
The Alex Rodriguez FAQ Is he worth all that money? Will these giant contracts ever stop? Is salary inflation driving up ticket prices? Ruining baseball? (Short answers: Yes, no, no, no.) |
CFO
May 1, 2009
Vincent Ryan |
"It Still Hurts When You Lose." In this economy, an NBA CFO has to make all the right moves. An interview with Charlie Mierswa, SVP and CFO, New Jersey Nets. |
AskMen.com
July 26, 2000
Mark Simmons |
Baseball Finances: Owners & Players Whether it's players asking for astronomical salaries, or owners complaining about million dollar losses, the public in general is bombarded with messages advertising the greed of owners and players alike. |
Fast Company
November 2010
Patrick J. Sauer |
NBA Effectively Utilizes Social Media to Connect With Fans How the NBA has shot past its rivals in connecting with fans via social media. |
Sports Illustrated
May 27, 2002
Phil Taylor |
Woe is them Boston's bounty is sometimes lost on its fan base... |
Sports Central
October 19, 2011
Vito Curcuru |
How the Players Can Win the NBA Lockout The NBA players need to leverage their talent to win the lockout. |
Outside
June 2008
Mark Anders |
Turf Battle U.S. soccer fans are turning to homegrown hero Taylor Twellman, the New England Revolution's 28-year-old striker. |
BusinessWeek
September 27, 2004
Ian Rowley |
Japanese Baseball: Old and Slow The owners have grown too cozy with one another to operate efficiently, and the players resemble Japan's coddled workers, accustomed to lifetime employment as comfortable as it is unchallenging. And the fans are fleeing. |
BusinessWeek
May 1, 2006
Stanley Holmes |
A Breakout Year For Soccer? Investors seem to think MLS has a big future. You be the judge. |
Fast Company
April 2014
Josh Dean |
How A Risky Ad Campaign Turned The Portland Timbers Into One Of Pro Sports' Hottest Startups In their short life, the Timbers have quietly become a fixture in the league -- and are changing the way MLS teams think about marketing themselves. |
Sports Central
November 1, 2004
Diane M. Grassi |
2004 MLB Season in Retrospect While articles, book deals and high-paying endorsements will be doled out to the Boston Red Sox and their individual players well into the 2005 season, the ending to the 2004 Major League Baseball season left a lot of us perplexed and yearning for a more balanced and tidier ending. |
CRM
March 24, 2014
Sarah Sluis |
SAS Unveils Visual and In-Memory Stats for Hadoop Visualization and big data-geared updates announced at SAS Global Forum. |
Sports Illustrated
December 27, 2000 |
Reactions: Best Fans Users make strong arguments for their team having the best fans. |
CRM
October 2011
Leonard Klie |
NFL Flexes CRM Muscle Not even a threatened cancellation of the season could deter football's loyal customers |
Bank Systems & Technology
February 17, 2010
Katherine Burger |
Accenture and SAS to Jointly Develop, Implement and Manage Predictive Analytics Solutions Accenture SAS Analytics Group will target financial services, healthcare and government. |
Salon.com
August 27, 2002
King Kaufman |
So will they strike? Maybe, maybe not. But since baseball players and owners aren't even addressing the fundamental problem, we'll be asking the same question in a few years. |
Sports Central
August 24, 2005
Andre Watson |
Dreams Fade Quickly For D.C. Teams (Pt. 1) The 2005 baseball season was only a month old and something strange was happening: The Baltimore Orioles and Washington Nationals were each in first place in their prospective divisions. But what a difference a couple of months make. |
Sports Central
August 16, 2011
Paul Foeller |
From Spring Training to the Fall Classic It may not be the way the baseball purists want to see it, and it may put a dent in yearly revenue, but a shortened MLB regular season will eventually happen. |
Sports Central
September 17, 2004
Diane M. Grassi |
MLB and its Fans Need to Clean Up Their Acts Major League Baseball, as well as its fans, took a collective literal blow on Monday, September 13th at Oakland Coliseum at a game between the Oakland Athletics and the Texas Rangers. |
Salon.com
July 23, 2002
King Kaufman |
Taking baseball owners at their word If competitive balance is the main issue in the contract talks, why does their main proposal address payroll imbalance? |
CRM
February 2004
Martin Schneider |
Get Smart! Enterprises are relying more and more on analytics to derive added value from their CRM systems. Here are the latest trends and hot analytics tools giving organizations better insight into their businesses. |
Sports Central
August 13, 2012
Paul Foeller |
Centralized Power Only three players in the National League rank in the top 10 of all three triple crown categories. All of them play in the National League Central. Only one division has three of the top five in wins and in saves -- the National League Central. |
CRM
July 1, 2009
Donna Fluss |
Contact Centers and the Age of Analytics A variety of applications promise revenue generation and cost reduction. |
Sports Central
October 26, 2003
Mike Chen |
Devils Advocates A hockey team this good shouldn't go unwatched. |
CRM
February 4, 2013
Judith Aquino |
SAS Rolls Out Visual Analytics for Work Groups and Midsized Businesses Self-service option includes analytics, reporting, and visualization capabilities. |
Salon.com
August 30, 2002
Allen Barra |
Strike 4 The baseball deal will either make the game worse for fans or it'll be a sham that won't hold salaries down. The owners came close to wrecking the season for this? |
Sports Central
October 25, 2007
Kevin Beane |
Where the Yankees Would Be Loved By All The Boston Red Sox's are giving us more reasons to be a Yankee fan. |
CRM
May 14, 2013
Kelly Liyakasa |
Using Data for a Personalized Customer Experience SAP says it can fuel business-to-business-to-consumer interactions. |
AskMen.com
Steve Seepersaud |
Most Profitable Sports Teams Which five squads were the most profitable sports teams in major professional sports during the 2005-06 seasons? Hint: it's not the Yankees or the Red Sox. |
CRM
August 11, 2011
Brittany Farb |
Chico's Selects SAS Social Media Analytics To Understand its Customers Collaboration will aid in acting on social media data. |
Sports Central
December 25, 2008
Sean Crowe |
The Yankees Have Ruined My Christmas Someone needs to remind the Yankees that the United States is going through a pretty bad recession. |
AskMen.com
October 18, 2000
Mark Simmons |
World Wide Web Of Sports: Going Online If you wonder where the world of sports is headed next, then look no further. Sports commissioners and league presidents are actively searching for new ways to branch out and keep adding fresh blood to their pool of fans. They have found the answer: The Net. |
Sports Central
July 18, 2013
Corrie Trouw |
Fickle in the Middle If the goal of an NBA team is to collect ingredients that can be combined in a winning recipe, then the summer of 2014 is the greatest basketball farmer's market in some time. And the best way to afford a piece of that bounty is not to spend in 2013. |
Sports Central
January 13, 2006
Kevin Ferra |
Next Bus Stop: Indianapolis The Pittsburgh Steelers are an underdog in an NFL playoff game against the Indianapolis Colts, but Steelers fans remain optimistic. |
