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CRM
December 20, 2012
Kelly Liyakasa |
Oracle to Acquire Eloqua for $871 Million This move foreshadows Oracle's burgeoning Customer Experience Cloud.   |
CRM
August 18, 2015 |
Oracle Updates Service Cloud and Oracle Social Cloud The latest releases of Service Cloud and Social Cloud enable brands to leverage social channels and self-service communities to expand customer engagements and business insights. |
CRM
October 2012 |
Oracle Recognizes the Need for Change Mark Hurd is no stranger to big success. In his five years as president and CEO of HP, he was credited with righting the company's financially struggling ship. Now, starting his third year as president of Oracle, he is steering yet another big ship on a completely new course. |
CRM
June 5, 2012
Kelly Liyakasa |
Oracle Acquires Collective Intellect Software giant builds out deeper cloud social offerings |
CRM
June 26, 2012
Kelly Liyakasa |
Oracle Outlines Customer Experience Strategy Deeper cloud offerings expected to follow recent acquisitions spree |
CRM
April 2, 2015 |
Brightcove Enhances Oracle Marketing Cloud Integration New functionality provides marketers with heightened insight into the impact of their video marketing programs. |
CRM
April 2, 2015 |
Janrain Integrates with Oracle Marketing Cloud Janrain ties into Oracle Eloqua and Oracle Responsys Marketing Suite to provide marketers with actionable data. |
CRM
October 2012
Leonard Klie |
Oracle's Latest Branding Initiative Central to its CRM strategy is the company's Customer Experience (CX) Suite. |
CRM
February 24, 2014
Maria Minsker |
Oracle Buys Big Data Platform BlueKai to Extend Marketing Cloud BlueKai's data management platform will bring added personalization to Oracle's marketing programs. |
CRM
October 24, 2011
Judith Aquino |
Oracle to Acquire RightNow Technologies The $1.5 billion deal to acquire RightNow Technologies is part of an aggressive move to offer more cloud solutions, Oracle says. |
InternetNews
May 6, 2009
Alex Goldman |
Oracle Beefs Up Business Analytics Software Upgrades to a handful of related Oracle products accompany the new release, including JD Edwards integration. |
CRM
July 24, 2013 |
Oracle Adds Support for More Languages to Its Social Listening Product Their new Social Engagement & Monitoring solution now supports simplified Chinese, Spanish, and Portuguese. |
CRM
May 17, 2012 |
Oracle Pairs RightNow CX Cloud with Fusion CRM The pairing allows companies to bring customer experience and sales force automation together in the cloud. |
CRM
May 1, 2014
Maria Minsker |
Oracle's Mark Hurd Talks Integration at Official Marketing Cloud Unveiling The new platform promises to tie together all of Oracle's recent acquisitions. |
Bank Systems & Technology
May 1, 2006
Maria Bruno-Britz |
Oracle's Plan Comes Together The software vendor leverages recent acquisitions for a foray into the business intelligence technology ring with the release of its Business Intelligence Suite. |
CRM
December 2011
Aquino & Klie |
Oracle to Acquire RightNow Technologies The $1.5 billion deal is part of an aggressive move to offer more cloud solutions, Oracle says. |
CRM
November 18, 2015 |
Oracle Updates Its Marketing Cloud The upgrades to Oracle Marketing Cloud help companies enhance sales enablement, improve cross-channel orchestration, and demonstrate marketing's impact on business results. |
CRM
October 1, 2007
Coreen Bailor |
Oracle's Name Game The latest Siebel CRM On Demand highlights the software giant's interest in the on-demand market and underscores the strength of the Siebel name. |
CRM
July 17, 2014
Maria Minsker |
Oracle Announces LinkedIn Support, Touts Key Updates to Social and Marketing Clouds At its Marketing Cloud Interact event, Oracle lays out its plans for leveraging LinkedIn as a marketing tool. |
CRM
April 1, 2015
Maria Minsker |
CEO Mark Hurd Is Firm on Oracle's CX Commitment at Modern Customer Experience Conference With only 10 percent of companies integrating customer experience processes, Oracle makes integration a priority. |
CRM
September 24, 2013
Sarah Sluis |
Simplify360 Announces Integration with Salesforce.com Update will let companies create leads or cases from social media conversations. |
CRM
July 18, 2010
Juan Martinez |
Oracle, CDC Enter the Marketing Automation Market This week Oracle and CDC made questionable out-of-the-box moves. |
CRM
February 25, 2013
Judith Aquino |
Eloqua Sets Its Sights on B2C Market Marketers will receive more e-commerce capabilities and continued support for Salesforce.com products. |
CRM
December 2012
Leonard Klie |
Oracle Expands in Social and the Cloud At OpenWorld and CX Summit, Oracle reveals its latest product strategy. |
CRM
December 20, 2013
Leonard Klie |
Oracle to Acquire Responsys The software giant will incorporate Responsys' offerings into its Marketing Cloud. |
CRM
August 2003
Martin Schneider |
New & Noteworthy Enterprise CRM Oracle has released updates to Oracle Service and Oracle Marketing... Online CRM Salesnet announced that it has integrated instant messaging capabilities from AOL, Microsoft, and Yahoo! into its wireless CRM application... etc. |
CRM
July 11, 2012
Judith Aquino |
Votigo Rolls out Saas-Based Social Marketing and CRM Suite Platform includes promotions and conversation managers, analytics, and more |
CRM
June 19, 2013
Kelly Liyakasa |
Marketers Sound Off on Digital Enterprise Issues Is traditional marketing fundamentally broken? |
CRM
September 26, 2014
Leonard Klie |
Oracle Marketing Cloud Extends Partnership with Box New integration simplifies collaboration and execution of content marketing programs. |
InternetNews
January 29, 2007
Clint Boulton |
Integration's The Rub For New Oracle BI Oracle Business Intelligence Suite Enterprise Edition 10g Release 3 features significant new integration with Oracle's broad swath of applications, database software and other components of Oracle Fusion Middleware. |
CRM
August 2013 |
The 2013 CRM Influential Leaders All of this year's Influential Leaders are at big, multibillion-dollar companies so, naturally, big things are expected of them. And this year they delivered. |
CRM
July 29, 2011
Leonard Klie |
Oracle to Buy InQuira Oracle has entered into an agreement to acquire InQuira, a provider of service knowledge management software that supports Web self-service and agent-assisted service. |
InternetNews
November 2, 2010 |
Oracle Pays $1B for Ecommerce Firm ATG Oracle's billion dollar acquisition of ecommerce company Art Technology Group is designed to complement Oracle's CRM, ERP retail and supply chain management applications. |
InternetNews
March 22, 2006
Clint Boulton |
Oracle Makes Intelligence Its Business Oracle is going after the business intelligence market with guns blazing, vowing to target the customer bases of long-time leaders Business Objects and Cognos. |
CRM
April 6, 2015
Maria Minsker |
Tealium Delivers Deep Integration with Oracle Commerce New connections will drive more personalized experiences. |
InternetNews
February 1, 2007
Ed Sutherland |
Oracle Goes Vertical Oracle is touting a new strategy designed to streamline the dizzying array of company products under its roof. |
InternetNews
September 9, 2010 |
Oracle Revs Up Real-Time Data Integration Oracle is aiming to make it easier for enterprises to better sift through the reams of information they generate from critical business systems with the launch of two new data integration products. |
CRM
December 2013
Marshall Lager |
New Year, New Strategies At the change of years, CRM welcomes new social, mobile, and gamification trends. |
InternetNews
December 17, 2010 |
Oracle Releases Open Office 3.3, Cloud Office Oracle updates its open source office suite in version 3.3 with an array of new features, debuts new Cloud Office Java server application available through a licensing agreement. |
CRM
April 3, 2013
Kelly Liyakasa |
Marketo Files for $75 Million IPO Marketing automation, analytics remain in high demand. |
CRM
September 24, 2013
Maria Minsker |
Oracle Debuts New Cloud Services The company introduces Cloud Marketplace, new Sales Cloud capabilities. |
CRM
June 30, 2015 |
Get Smart Content Launches Oracle Marketing Cloud App Get Smart Content helps marketers serve targeted content across channels through integration to Oracle Marketing Cloud. |
CRM
June 26, 2013
Leonard Klie |
Oracle and Salesforce Enter a Strategic Partnership Both companies agree to integrate Salesforce.com and Oracle clouds. |
CRM
October 3, 2012
Leonard Klie |
Oracle Gets Social with Its Cloud Offerings Big Red is adding a social media component to all of its Fusion apps. |
CRM
December 1, 2005
David Myron |
Oracle's First Fusion App Oracle plans to release its first fused application in January 2006. |
CRM
June 7, 2013
Peter Chase |
Five Steps to Giving Marketers Data Ownership Integration is key. Collecting data is the easy part; the real challenge comes from connecting the different types of data across multiple channels. |
InternetNews
September 24, 2008
Richard Adhikari |
Oracle Keeps Building on Spoils From BEA As Oracle pushes further into SOA, it keeps adding more technology from acquisitions into its wares. |
InternetNews
October 17, 2005
Colin C. Haley |
Siebel CEO: No Slowing Down Despite the pending merger with Oracle, George Shaheen says Siebel Systems continues to innovate. |
CRM
July 12, 2011
Brittany Farb |
Oracle Announces CRM On Demand 19 New release focuses on productivity through advanced mobile and cloud capabilities. |
CRM
October 6, 2011
Marshall Lager |
A Tale of Two Oracles Server and apps giant goes hard core on hardware, soft on software |
