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CRM
May 1, 2014
Maria Minsker |
Oracle's Mark Hurd Talks Integration at Official Marketing Cloud Unveiling The new platform promises to tie together all of Oracle's recent acquisitions.   |
CRM
April 2, 2015 |
Janrain Integrates with Oracle Marketing Cloud Janrain ties into Oracle Eloqua and Oracle Responsys Marketing Suite to provide marketers with actionable data. |
CRM
July 17, 2014
Maria Minsker |
Oracle Announces LinkedIn Support, Touts Key Updates to Social and Marketing Clouds At its Marketing Cloud Interact event, Oracle lays out its plans for leveraging LinkedIn as a marketing tool. |
CRM
February 25, 2013
Judith Aquino |
Eloqua Sets Its Sights on B2C Market Marketers will receive more e-commerce capabilities and continued support for Salesforce.com products. |
CRM
December 20, 2012
Kelly Liyakasa |
Oracle to Acquire Eloqua for $871 Million This move foreshadows Oracle's burgeoning Customer Experience Cloud. |
CRM
June 30, 2015 |
Get Smart Content Launches Oracle Marketing Cloud App Get Smart Content helps marketers serve targeted content across channels through integration to Oracle Marketing Cloud. |
CRM
April 1, 2015
Maria Minsker |
CEO Mark Hurd Is Firm on Oracle's CX Commitment at Modern Customer Experience Conference With only 10 percent of companies integrating customer experience processes, Oracle makes integration a priority. |
CRM
September 30, 2014
Maria Minsker |
Oracle Gets Serious About the Cloud at OpenWorld 2014 Oracle's updates customer experience cloud promises deep integration and extreme innovation. |
CRM
December 20, 2013
Leonard Klie |
Oracle to Acquire Responsys The software giant will incorporate Responsys' offerings into its Marketing Cloud. |
Information Today
May 26, 2015 |
D&B Integrates Data Within Oracle Data Cloud Platform In order to enter the B2B digital marketing space, D&B made more than 270 segments of commercial data available within the Oracle Data Cloud and through the BlueKai marketplace. |
CRM
March 7, 2013
Kelly Liyakasa |
Oracle Launches Social Relationship Manager New platform marks one of the first product integrations with Oracle Eloqua. |
CRM
November 20, 2014
Oren Smilansky |
Oracle Streamlines the Path to Its Sales Cloud The company facilitates CRM cloud migration options for midsized businesses. |
CRM
November 18, 2015 |
Oracle Updates Its Marketing Cloud The upgrades to Oracle Marketing Cloud help companies enhance sales enablement, improve cross-channel orchestration, and demonstrate marketing's impact on business results. |
CRM
April 17, 2014
Sarah Sluis |
BlueKai and Optimizely Team Up in Personalized Marketing Effort Brands can customize their Web sites for individual users. |
CRM
April 15, 2015 |
CircleBack Launches Contact Intelligence for Eloqua CircleBack brings enterprise-level contact intelligence to marketing automation. |
CRM
October 24, 2011
Judith Aquino |
Oracle to Acquire RightNow Technologies The $1.5 billion deal to acquire RightNow Technologies is part of an aggressive move to offer more cloud solutions, Oracle says. |
CRM
October 2012 |
Oracle Recognizes the Need for Change Mark Hurd is no stranger to big success. In his five years as president and CEO of HP, he was credited with righting the company's financially struggling ship. Now, starting his third year as president of Oracle, he is steering yet another big ship on a completely new course. |
CRM
February 9, 2015
Maria Minsker |
Oracle Launches Life Sciences Solution for Oracle Marketing Cloud The solution delivers marketing tools while adhering to HIPAA regulations. |
CRM
December 2012
Leonard Klie |
Oracle Expands in Social and the Cloud At OpenWorld and CX Summit, Oracle reveals its latest product strategy. |
CRM
July 18, 2010
Juan Martinez |
Oracle, CDC Enter the Marketing Automation Market This week Oracle and CDC made questionable out-of-the-box moves. |
InternetNews
December 17, 2010 |
Oracle Releases Open Office 3.3, Cloud Office Oracle updates its open source office suite in version 3.3 with an array of new features, debuts new Cloud Office Java server application available through a licensing agreement. |
CRM
May 17, 2012 |
Oracle Pairs RightNow CX Cloud with Fusion CRM The pairing allows companies to bring customer experience and sales force automation together in the cloud. |
CRM
September 24, 2013
Maria Minsker |
Oracle Debuts New Cloud Services The company introduces Cloud Marketplace, new Sales Cloud capabilities. |
CRM
April 2, 2015 |
Brightcove Enhances Oracle Marketing Cloud Integration New functionality provides marketers with heightened insight into the impact of their video marketing programs. |
CRM
August 18, 2015 |
Oracle Updates Service Cloud and Oracle Social Cloud The latest releases of Service Cloud and Social Cloud enable brands to leverage social channels and self-service communities to expand customer engagements and business insights. |
CRM
July 29, 2011
Leonard Klie |
Oracle to Buy InQuira Oracle has entered into an agreement to acquire InQuira, a provider of service knowledge management software that supports Web self-service and agent-assisted service. |
CRM
September 26, 2014
Leonard Klie |
Oracle Marketing Cloud Extends Partnership with Box New integration simplifies collaboration and execution of content marketing programs. |
CRM
December 23, 2015 |
VoIPstudio Puts CTI Connector in the Oracle Cloud Oracle sales cloud customers can use VoIPstudio CTI connector for inbound and outbound communications. |
CRM
July 2014
Maria Minsker |
The Road to Omnichannel Marketing Success As new channels emerge, context-based marketing plays a crucial role. |
CRM
July 18, 2013 |
Rio SEO Expands Social Remarketing Solution Online marketers can now engage brand influencers and their social 'look-alikes.' |
CRM
December 16, 2015
Sam Del Rowe |
True Influence Launches Data-as-a-Service Platform InsightBASE The new platform aims to improve B2B marketing performance by providing insight into online behavior. |
CRM
October 27, 2015
Oren Smilansky |
Oracle OpenWorld 2015: Oracle Continues its Ascent into the Cloud Oracle addresses rising standards in customer experience with new cloud-based tools. |
InternetNews
February 9, 2011 |
Oracle's New File System Targets Cloud Storage With new Cloud File System, Oracle is aiming to place storage resources in an elastic environment to enable businesses to migrate applications and databases to the cloud. |
CRM
March 19, 2015
Oren Smilansky |
Oracle Debuts Data as a Service for Customer Intelligence New platform, plus upgraded DaaS for Marketing, helps Oracle expand its cloud offerings. |
CRM
December 2011
Aquino & Klie |
Oracle to Acquire RightNow Technologies The $1.5 billion deal is part of an aggressive move to offer more cloud solutions, Oracle says. |
Insurance & Technology
May 28, 2008
Anthony O'Donnell |
Vendor Acquisitions Could Reshape Insurance Technology Space Big players such as Oracle and HP make a commitment in the insurance industry, showing that they are willing to verticalize their offerings and that they believe that there's a long-term play in the industry. |
CRM
June 5, 2012
Kelly Liyakasa |
Oracle Acquires Collective Intellect Software giant builds out deeper cloud social offerings |
CRM
January 29, 2015
Oren Smilansky |
Oracle Updates Service Cloud to Optimize Collaborative Interactions New features aim to help service agents better understand the customer's journey and streamline cooperative processes. |
CRM
July 27, 2015
Oren Smilansky |
Oracle Adds Functionality to Sales Cloud Enhanced dashboards, analytics, and industry specific capabilities aim to accelerate sales profits. |
InternetNews
April 13, 2005
Michael Singer |
Oracle Reaches Out to The Middle The company offers to handhold resellers so they sell its entry-level database and application server products. |
CRM
June 26, 2012
Kelly Liyakasa |
Oracle Outlines Customer Experience Strategy Deeper cloud offerings expected to follow recent acquisitions spree |
CRM
June 26, 2013
Leonard Klie |
Oracle and Salesforce Enter a Strategic Partnership Both companies agree to integrate Salesforce.com and Oracle clouds. |
InternetNews
May 15, 2006
Michael Hickins |
SAP and Oracle Go Another Round SAP threw another blow at the body of rival software vendor Oracle, announcing that is offering technical support and a conversion roadmap for customers running Siebel software. |
InternetNews
October 8, 2008
Richard Adhikari |
Oracle Snaps up Primavera Oracle today announced it will buy Primavera, a long established leader in project management software, for an undisclosed sum. |
InternetNews
May 6, 2009
Alex Goldman |
Oracle Beefs Up Business Analytics Software Upgrades to a handful of related Oracle products accompany the new release, including JD Edwards integration. |
CRM
October 2012
David Myron |
A Look at Oracle's New Direction Some industry experts are impressed with what they're seeing so far. "Their Fusion strategy has some real advantages," says Eric Pozel, president of consultancy CRM Northwest. "They've got the ability to market to any CRM scenario, whatever your industry, B2C, B2B, or a combination of both." |
CRM
January 1, 2008
Joshua Weinberger |
On the Scene: Oracle OpenWorld 2007 Oracle wows its users with new products and new plans for the future. |
InternetNews
September 9, 2010 |
Oracle Revs Up Real-Time Data Integration Oracle is aiming to make it easier for enterprises to better sift through the reams of information they generate from critical business systems with the launch of two new data integration products. |
CIO
October 3, 2008
Thomas Wailgum |
Oracle Fusion Applications: Is 2010 Delivery Too Little, Too Late, or Smart Strategy? An inside look at the launch delays, large expectations and executive departures that have dogged Oracle's next-gen application suite, now promised for delivery in 2010. |
CRM
October 1, 2012
Leonard Klie |
Oracle Continues to Build Out Its Cloud At its annual Open World event, the computer giant unveiled four new cloud and storage offerings. |
