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CRM
May 2012
Kelly Liyakasa |
Game On! The things that make games so compelling can equally make employees, partners, [and] customers addicted to your B2B or B2C offering.   |
CRM
February 2015
Donna Fluss |
Grow Motivation Through Gamification Packaged solutions offer contact centers far-reaching potential. |
CRM
September 26, 2012
Kelly Liyakasa |
Bunchball Integrates with SugarCRM Partnership will enable enterprise-wide gamification. |
CRM
December 11, 2014
Oren Smilansky |
Badgeville Offers Its Gamification Solution Through Salesforce Sales and Service Clouds The company promises speedier deployment times and improved services for Salesforce.com customers. |
CRM
February 22, 2013
Mike Smalls |
The Problem with Gamification Four reasons these apps fail and what you can learn from them. |
CRM
April 26, 2012 |
Badgeville Announces Gamification Frameworks The suite of turnkey frameworks enables rapid deployment across customer and employee applications. |
CRM
August 31, 2012 |
Badgeville Adds Gamification for Drupal Badgeville and Acquia partner to deliver the first gamification platform capability for thousands of Drupal communities. |
CRM
January 2014
Leonard Klie |
Gamification Comes to the Contact Center Game techniques keep agents happy, engaged, and better equipped to handle interactions. |
CRM
November 18, 2015 |
Badgeville Launches Enterprise Plus Gamification Platform The enhanced platform extends gamification to digital motivation. |
CRM
August 7, 2014 |
Badgeville Releases Version 6.0 of Its Gamification Platform Badgeville 6.0 offers greater social depth, deeper insights, and faster deployment. |
CIO
April 9, 2014
Chris Kanaracus |
Airline Hopes Gamification Can Make its Oracle ERP Users Soar WestJet's initial gamification project focuses on expense reporting |
CRM
April 11, 2014
Anurag Kapoor |
Data-Driven Marketing Efforts Open New Doors A changing landscape calls for a shift in marketing strategies for retailers. |
CRM
December 18, 2015 |
Badgeville Gamifies Customer Success New Application Connectors bring digital motivation to leading collaboration, service, and CRM systems. |
CRM
April 20, 2015
Maria Minsker |
Verint Adds Gamification Infrastructure to Customer Engagement Optimization Portfolio The solution aims to make employees more engaged and productive. |
CRM
November 1, 2013
Anna Convery |
The Role of Gamification in the Contact Center and Back Office Gain more value from employees and customers with gamification processes. |
CRM
April 2012
Kelly Liyakasa |
Game Mechanics Could Steer BPM Adoption Proper handling of organizational politics is a key factor. |
CRM
March 27, 2013 |
Badgeville Launches Gamification Toolkit for Salesforce New integration solution helps companies increase adoption and value from their cloud application investments. |
BusinessWeek
January 19, 2011
Douglas MacMillan |
'Gamification': A Growing Business to Invigorate Stale Websites A new breed of consultants, working for the likes of NBC and Playboy, promises to boost business by adding game elements to humdrum sites. |
CRM
November 2015
Leonard Klie |
Brands Must Be Loyal to Loyalty Members Rewards need to be more personalized and tailored to individual program members |
CRM
February 16, 2012 |
Klout Partners to Expand Influencer Analytics and Loyalty Offerings New deals are forged with Badgeville and Simply Measured. |
Search Engine Watch
November 15, 2010
Jason Cormier |
Game-Based Marketing: The Ever-Growing Trend in Social Media How collecting, points, access, status, rewards, and the like are helping companies successfully "game-ify" their marketing. |
CRM
March 28, 2014
Tony Ventrice |
The 5 Easiest Ways to Fail with Gamification Use the right motivators for maximum success. |
CRM
February 2013
Kelly Liyakasa |
Is Gamification Overhyped? The majority of near-term gamified processes are expected to fail. |
CRM
May 7, 2015 |
NewVoiceMedia Launches Motivate, a Sales Gamification Platform Motivate, integrated with ContactWorld for Sales and Salesforce, promises to revolutionize sales performance. |
CFO
April 15, 2012
David Rosenbaum |
The Games Businesses Play Gamification, the application of game-based psychology and mechanics to get people to act in ways you'd like them to act, may sound silly, but it isn't. |
CRM
December 2014
Leonard Klie |
5 Hot Customer Service Technologies The latest innovations add a sense of immediacy to customer interactions. |
CRM
December 12, 2014
Bob Marsh |
Why You Need to Improve Your Gamification Strategy Now Focus on collaboration, visibility, and recognition when building motivational campaigns. |
CRM
May 2015
Maria Minsker |
10 Ways to Liven Up Your Loyalty Program Add functionality and flair to traditional rewards-based structures |
CIO
February 5, 2013
Lauren Brousell |
How Gamification Reshapes Corporate Training If you have a hard time getting employees to attend corporate training, maybe you need to add a little fun. To motivate workers to attend training courses, Deloitte put its course catalog online and added gamification. |
CRM
August 2015 |
Real-Time Retail Is the New Imperative Retailers must identify customers when they walk in the store |
CRM
August 2012 |
The 2012 CRM Rising Stars This year's Rising Stars represent a mix of promising young companies and seasoned veterans that are entering new markets. While their ages and sizes vary widely, they have one thing in common - their innovations are motivating people to act. |
CRM
December 2013
Marshall Lager |
New Year, New Strategies At the change of years, CRM welcomes new social, mobile, and gamification trends. |
