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The Motley Fool
April 17, 2008
Rick Aristotle Munarriz |
Death to Microhoo Yahoo! + Google = Bachelorhood for Mr. Softy.   |
The Motley Fool
June 5, 2007
Rick Aristotle Munarriz |
Yahoo! Follows Google, Again The sluggish YPN program gets a Google-esque makeover. In short, it's the same "smart pricing" technique that Google has been using in its Google AdSense program for three years now. |
The Motley Fool
January 18, 2007
Rick Aristotle Munarriz |
MIVA Matters The paid-search pioneer follows the real leaders into an area it doesn't belong. |
The Motley Fool
March 4, 2005
Rick Aristotle Munarriz |
Yahoo! Fights Back Yahoo! isn't taking Google's quest for world domination lying down. The company appears to be gunning for Google's prime AdSense service juggernaut. |
The Motley Fool
April 11, 2007
Rick Aristotle Munarriz |
Let's Laugh at the Bellwethers Viacom's deal with Yahoo! has its shortcomings. |
The Motley Fool
August 23, 2005
Rick Aristotle Munarriz |
It Takes an iVillage Yahoo! lands a major content distributor in its marketing battle against Google. |
The Motley Fool
September 1, 2006
Rick Aristotle Munarriz |
Content Is King at Microsoft The software giant is following the herd into contextual marketing. |
The Motley Fool
August 2, 2006
Rick Aristotle Munarriz |
ValueClick Kicks The multimedia advertiser beats Wall Street and sees shares soar. |
The Motley Fool
September 22, 2009
Rick Aristotle Munarriz |
Google Outbids Yahoo! on eBay One of the problems with this summer's deal to let Microsoft handle Yahoo!'s paid-search business is that third-party affiliates may see this as the perfect time to switch to market leader Google. |
The Motley Fool
March 3, 2005
Rick Aristotle Munarriz |
Requiem for Overture Yahoo! is ready to bury the Overture brand, but it can't erase the subsidiary's legacy. |
The Motley Fool
October 6, 2004
Rick Aristotle Munarriz |
Wake Up, Yahoo! The company misses the boat by not cashing in on the frontline of paid search. |
The Motley Fool
January 18, 2006
Rick Aristotle Munarriz |
While Google Grows, Yahoo Slows Yahoo! misses its mark and all eyes turn to Google. The expectations run high, and the valuation multiples reflect that. |
The Motley Fool
April 20, 2005
Rick Aristotle Munarriz |
Yahoo! for Yahoo! Yahoo! has another market-thumping quarter as online advertising shows no signs of dying down. |
The Motley Fool
January 22, 2008
Rick Aristotle Munarriz |
Google Still Loves You Israeli-based IncrediMail is working through compliance issues and has been reinstated into Google's AdSense program. |
The Motley Fool
July 3, 2007
Rick Aristotle Munarriz |
SmartAds or Sad Marts for Yahoo! The online giant smartens up its display ads. It would be great for investors to see Yahoo! milk more from every page it serves. |
InternetNews
March 11, 2005
Susan Kuchinskas |
Yahoo Freshens up Its Services Portfolio Engineers added several features to its range of services, as Yahoo seemingly ramps up a contextual ad service. |
The Motley Fool
October 12, 2005
Rick Aristotle Munarriz |
Burn, Google, Burn After a breathtaking ascent, this once beautifully volatile stock has been treading water in a tight range of little more than 10% over the past four months. Has Google finally found its market equilibrium? |
The Motley Fool
August 5, 2005
Rick Aristotle Munarriz |
A Fool's Look Back Serve 'em up, Yahoo!... Better ingredients, better earnings report... |
The Motley Fool
April 26, 2005
Rick Aristotle Munarriz |
Google's Animated Response Google moves to fortify its ad offerings, but all that glitters isn't marketing gold. |
The Motley Fool
April 25, 2006
Rick Aristotle Munarriz |
Don't Click on This Headline Click fraud fears may be overblown in the wild, wild Web. With Google settling a $90 million case for fraudulent clicks last month, it's good to know this isn't a pervasive problem for the big boys. |
The Motley Fool
March 21, 2005
Rick Aristotle Munarriz |
Mr. Softy's Hard Sell Microsoft unveils its paid search product. Surprisingly enough, it's more than just a copycat. It's a much better plan than the market is giving it credit for. |
The Motley Fool
October 22, 2007
Rick Aristotle Munarriz |
Don't Get Cocky, Google Just because Google's ad partners don't have a viable alternative, that doesn't mean the search giant should squeeze them. |
The Motley Fool
February 14, 2008
Rick Aristotle Munarriz |
Is Google Lying Again? Is Google spurning Yahoo!'s business? Don't believe it. |
InternetNews
May 18, 2005
Susan Kuchinskas |
Google's Ad Feeds in RSS The search titan brings its AdSense product to RSS. |
InternetNews
May 13, 2004
Susan Kuchinskas |
Yahoo! We're Not Google! At its Analyst Day, the Internet media company explains why it thinks it can beat Google in the booming paid search market. |
The Motley Fool
March 18, 2008
Rick Aristotle Munarriz |
Is Yahoo! Sleeping With the Enemy? Yahoo! announces it will team up with Click Forensics to share data and help tackle click fraud. |
The Motley Fool
November 29, 2007
Rick Aristotle Munarriz |
The Acrobat and the Ads Yahoo! teams up with Adobe to offer contextual market ads as readers scroll through Web-published pages in Adobe's popular PDF platform. |
The Motley Fool
January 27, 2006
Rick Aristotle Munarriz |
Google's First Miss? The online search giant has blown Wall Street targets away through its first five quarters as a public company, but onlookers will be biting their nails when Google walks up to the earnings podium next week. |
The Motley Fool
November 19, 2007
Rick Aristotle Munarriz |
Again With Yahoo! and Microsoft Yahoo! shares trade 6% higher on chatter that Microsoft might acquire the Web giant. How much truth is there behind the rumors? |
The Motley Fool
September 18, 2009
Rick Aristotle Munarriz |
Google Sees Something It Likes Google is finally giving display advertising more than just a halfhearted try. That's bad news for Yahoo!, AOL, and any company that was carving out a cozy living serving up graphical online advertisements. |
The Motley Fool
April 18, 2007
Rick Aristotle Munarriz |
Will Panama Plug Leaks at Yahoo!? A poor quarterly showing may find Yahoo! trying to buy its way back to growth. Investors, take note. |
InternetNews
March 4, 2005
Susan Kuchinskas |
Yahoo's Little Ad Gap Yahoo opened its advertising APIs, but they'll only benefit large advertisers. Is it missing out on the long tail? |
The Motley Fool
August 3, 2005
Tim Beyers |
Yahoo! Gets Ad Sense The portal king targets Google by wooing blogs with ads. Yahoo! didn't announce an expansion of its search strategy so much as declare its intent to get fully engaged in the global Internet land grab that Google started with AdSense. |
The Motley Fool
October 30, 2007
Rick Aristotle Munarriz |
Microsoft Must Kill Google, Now Microsoft's costly stake in Facebook may prove to be a bargain if it succeeds in strengthening Microsoft while weakening Google |
The Motley Fool
October 20, 2006
Rick Aristotle Munarriz |
Google Nails It, Again The search giant bucks the trend by setting it. As it has typically done in the past, Google is following a lackluster report from its rival with a blowout quarter of its own. |
The Motley Fool
December 23, 2004
Rick Aristotle Munarriz |
The Next Dot-Com IPO The popular online advertising company Fastclick sets the stage for a 2005 market debut by filing to go public. |
The Motley Fool
October 31, 2006
Rick Aristotle Munarriz |
A Foolish Trick: Yahoo! Yahoo! is trading at more than 50 times this year's recently hosed-down profit targets and nearly 40 times next year's projections. It's going to have to pick up the pace, and that's a tall order when you are fading deeper into the pack. |
BusinessWeek
May 8, 2006
Elgin & Greene |
The Counterattack On Google How Yahoo and MSN are scrambling to slow its search-ad juggernaut. |
InternetNews
April 9, 2008
Kenneth Corbin |
Yahoo to Test-Drive Google's AdSense Yahoo announced that it was conducting a trial of Google's AdSense for Search product to place ads alongside Yahoo's search results. |
The Motley Fool
February 20, 2009
Rick Aristotle Munarriz |
Try Again, Yahoo! Yahoo! launches Rich Ads in Search, but it's not a cure. |
The Motley Fool
January 11, 2007
Rick Aristotle Munarriz |
When in Doubt, Google It One more company falls under Google's spell. MIVA announced that it was turning to Google to help beef up its paid-search business. Investors, take note. |
The Motley Fool
April 4, 2005
Rick Aristotle Munarriz |
Is Google Too Generous? Google is aiming for incremental ad revenue. Its lack of any email services to upsell -- like Yahoo! and Hotmail do -- means that it can focus on driving as much traffic as possible to serve up as many relevant ads as it can produce. Investors should just be grateful. |
InternetNews
April 7, 2008 |
Yahoo Unveils Online Ad Network Yahoo's new Ad platform to offer broad access to ads across the Web. |
The Motley Fool
November 20, 2006
Rick Aristotle Munarriz |
Sticky Situation at Yahoo! As long as it remains a niche laggard and treats its market share like fly-infested meat, I pity the Yahoo! executive who isn't jumping up and down while crying out for change and spewing constructive criticism. |
Search Engine Watch
May 13, 2004
Danny Sullivan |
Google Offers Banners & Image Ads -- But Not On Google Itself Google has debuted a new graphical ad option for its advertisers -- the ability to run banners, skyscrapers and other image-based ad units. However, these ads won't run on Google itself. |
The Motley Fool
January 16, 2008
Rick Aristotle Munarriz |
Mr. Softy Meets Edgar Microsoft strikes an online deal with financial filings specialist EDGAR Online. |
The Motley Fool
March 12, 2008
Rick Aristotle Munarriz |
Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick. |
The Motley Fool
April 6, 2006
Rick Aristotle Munarriz |
Dueling Fools: Yahoo! Bear The commitment to compete is here, but not the commitment to win. At a significantly lower price, it might make sense for investors put some money here, but not at these lofty levels. |
The Motley Fool
November 20, 2006
Rick Aristotle Munarriz |
All the Yahoo! That's Fit to Print Its latest deal may lead to a big presence on newspaper websites. The partnership is about more than just sniffing out job hunters. Investors, take note. |
The Motley Fool
September 3, 2004
Rick Aristotle Munarriz |
Google's Common AdSense Google has so many sponsors bidding for clicks on paid search results that the company has been quick to launch its own Gmail email service and win the hearts of mainstream website publishers with its AdSense program. |
