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The Motley Fool
June 5, 2007
Rick Aristotle Munarriz |
Yahoo! Follows Google, Again The sluggish YPN program gets a Google-esque makeover. In short, it's the same "smart pricing" technique that Google has been using in its Google AdSense program for three years now.   |
The Motley Fool
September 18, 2009
Rick Aristotle Munarriz |
Google Sees Something It Likes Google is finally giving display advertising more than just a halfhearted try. That's bad news for Yahoo!, AOL, and any company that was carving out a cozy living serving up graphical online advertisements. |
The Motley Fool
November 14, 2006
Rick Aristotle Munarriz |
The Yahoo! Shuffle Bill Demas and Will Johnson, a pair of vice presidents at Yahoo!'s beleaguered YPN paid-search division, are moving on, but the real problem lies deeper and higher. Investors, take note. |
The Motley Fool
November 8, 2006
Rick Aristotle Munarriz |
eBay's Chinese Bid Buddy The online marketplace teams up with China's most popular site for support. |
The Motley Fool
April 17, 2008
Rick Aristotle Munarriz |
Death to Microhoo Yahoo! + Google = Bachelorhood for Mr. Softy. |
InternetNews
April 30, 2007
Michael Hickins |
Yahoo Takes Control of Right Media Yahoo announced its intention to acquire the remaining 80 percent of Right Media it didn't already own for approximately $680 million in cash and stock. |
The Motley Fool
May 25, 2006
Rick Aristotle Munarriz |
Yahoo! and eBay Start Smooching Two Internet bellwethers team up in a "best of breed" partnership that explores new advertising avenues. Investors, take note. |
The Motley Fool
August 28, 2006
Rick Aristotle Munarriz |
eBay Falls Into Google's Sticky Arms The hot and cold relationship between eBay and Google got steamy again this morning after the companies agreed to join forces in an online advertising alliance outside the United States. |
InternetNews
May 26, 2006
David Miller |
Is 'Ya-bay' Gunning for Google? Yahoo and eBay's agreement to share core technologies in a deal unveiled Thursday has delighted analysts and investors, who say the joint venture will bring big benefits to both companies. |
InternetNews
April 7, 2008 |
Yahoo Unveils Online Ad Network Yahoo's new Ad platform to offer broad access to ads across the Web. |
The Motley Fool
March 4, 2005
Rick Aristotle Munarriz |
Yahoo! Fights Back Yahoo! isn't taking Google's quest for world domination lying down. The company appears to be gunning for Google's prime AdSense service juggernaut. |
InternetNews
December 8, 2009 |
Bartz: Yahoo's Rivals Aren't Google and Microsoft Yahoo chief says company's biggest challenge is bringing offline ad dollars onto the Web. |
The Motley Fool
April 30, 2007
Rick Aristotle Munarriz |
Yahoo! Makes the Right Decision Yahoo! buys an online ad exchange to boost its visibility. Yahoo! shareholders don't need their company to overtake Google to win. Investors, take note. |
The Motley Fool
January 30, 2008
Rick Aristotle Munarriz |
Heads You Win, Tailwinds Yahoo! Loses Yahoo! shares fall to depths not seen in five years after a disappointing earnings report. |
InternetNews
April 7, 2008
Kenneth Corbin |
Yahoo AMPs Up Advertising Management Yahoo today announced plans to launch a new advertising management platform to automate and simplify the process of buying and selling ads online. |
The Motley Fool
February 14, 2008
Rick Aristotle Munarriz |
Is Google Lying Again? Is Google spurning Yahoo!'s business? Don't believe it. |
InternetNews
June 22, 2009
Michelle Megna |
Yahoo, Google Rev Up New Ad Products Search companies roll out new advertising platforms as the online ad industry malaise continues. |
The Motley Fool
August 5, 2005
Rick Aristotle Munarriz |
A Fool's Look Back Serve 'em up, Yahoo!... Better ingredients, better earnings report... |
The Motley Fool
February 12, 2008
Mac Greer |
Fool Video: What Is Yahoo! Really Worth? Is Microsoft's offer to buy Yahoo! too low, too high, or just right? |
InternetNews
May 25, 2006
Ed Sutherland |
Yahoo, eBay Sign on For More Exposure Internet portal Yahoo and online auctioneer eBay announced a wide-ranging search and advertising pact designed to withstand Google's encroachment. |
InternetNews
April 18, 2007 |
Yahoo's Got Panama Pressure After a weak first quarter, analysts pile on about what Yahoo's trip to Panama. |
The Motley Fool
July 29, 2009
Rick Aristotle Munarriz |
Yahoo!'s Deal With Microsoft Is a Mistake Yahoo! and Microsoft finally square away a search deal. Too bad for Yahoo! |
The Motley Fool
August 2, 2006
Rick Aristotle Munarriz |
ValueClick Kicks The multimedia advertiser beats Wall Street and sees shares soar. |
The Motley Fool
July 24, 2007
Mac Greer |
Fool Video: Microsoft + Yahoo? Amazon + Netflix? Does Microsoft plus Yahoo! equal Google? Video interview discusses who may be buying who and who may be merging with who. |
InternetNews
August 28, 2006
Clint Boulton |
Google, eBay Make Nice on Text Ads, Click-to-Call Looking to shore up their position against Microsoft and Yahoo in the fiercely competitive market for Internet advertising services, Google and eBay struck a multi-year deal to work together on text-based and click-to-call advertising. |
The Motley Fool
July 3, 2007
Rick Aristotle Munarriz |
SmartAds or Sad Marts for Yahoo! The online giant smartens up its display ads. It would be great for investors to see Yahoo! milk more from every page it serves. |
The Motley Fool
January 18, 2007
Rick Aristotle Munarriz |
MIVA Matters The paid-search pioneer follows the real leaders into an area it doesn't belong. |
The Motley Fool
November 3, 2006
Chuck Saletta |
Dueling Fools: Yahoo! Bear Rebuttal Diworsification, overvalued network effects, and too thinly sliced advertising revenue make for a scary investment. |
The Motley Fool
September 1, 2006
Rick Aristotle Munarriz |
Content Is King at Microsoft The software giant is following the herd into contextual marketing. |
InternetNews
June 20, 2007
Nicholas Carlson |
The New, More Open Yahoo? Yahoo will launch a new advertising product for advertisers and publishers that shares the lessons Yahoo has learned about user behavior from the roughly 500 million monthly visits to its network of sites. |
The Motley Fool
June 26, 2008
Rick Aristotle Munarriz |
From Yahoo! With Love Yahoo!'s CEO reaches out to shareholders with an update. They wanted answers. Unfortunately, they're only walking away with even more questions. |
Fast Company
Neal Ungerleider |
Use An Ad Blocker? Yahoo May Block Your Email Earlier this month, Yahoo quietly began testing a system that blocks out people who are using ad-blocking software. It appears Yahoo is doing this not for technical reasons, but to protect revenue. |
InternetNews
April 10, 2008 |
AOL, News Corp. Add New Twists to Yahoo's Saga Alliances keep forming just as Yahoo appears out of aces in its effort to thwart Microsoft. |
The Motley Fool
April 25, 2006
Rick Aristotle Munarriz |
Don't Click on This Headline Click fraud fears may be overblown in the wild, wild Web. With Google settling a $90 million case for fraudulent clicks last month, it's good to know this isn't a pervasive problem for the big boys. |
The Motley Fool
February 1, 2008
Mac Greer |
Fool Video: Does Microsoft Plus Yahoo! Equal Google? Doe Microsoft + Yahoo! = Google? Or does Microsoft + Yahoo! = AOL - Time Warner? These questions are discussed in this video. |
The Motley Fool
October 1, 2009
Rick Aristotle Munarriz |
Bing Gets Dinged The honeymoon is over for Microsoft's search engine. Web-analytics company StatCounter is reporting that Bing surrendered market share last month, for the first time since its zesty springtime launch. |
The Motley Fool
July 17, 2009
Rick Aristotle Munarriz |
Google Makes It Up in Volume The search-engine giant has a mixed quarter. |
The Motley Fool
May 15, 2007
Rick Aristotle Munarriz |
AOL's Third Act Time Warner's online arm aims for a bigger role in mobile advertising. |
The Motley Fool
June 24, 2009
Rick Aristotle Munarriz |
5 Things That Can Go Wrong at Yahoo! Yahoo! should be very careful in its pursuit of a turnaround. |
The Motley Fool
December 21, 2004
Rich Duprey |
Will FindWhat.com's Calls Trump Clicks? New pay-per-call paid-search engine model has potential for luring new ad business. |
The Motley Fool
March 18, 2008
Rick Aristotle Munarriz |
Is Yahoo! Sleeping With the Enemy? Yahoo! announces it will team up with Click Forensics to share data and help tackle click fraud. |
The Motley Fool
August 23, 2005
Rick Aristotle Munarriz |
It Takes an iVillage Yahoo! lands a major content distributor in its marketing battle against Google. |
The Motley Fool
June 7, 2005
Stephen D. Simpson |
When Searching Goes Berserk Do sponsored links really deliver value to the customer? Some advertisers like eBay don't seem to be too picky about the sorts of sponsored links that they will attach their names to. |
The Motley Fool
February 4, 2008
Mac Greer |
Fool Video: Sour Grapes for Google? Is the price right for a Microsoft acquisition of Yahoo!? Would Yahoo! give Microsoft an unfair advantage over Google? Will Yahoo! be to Microsoft what AOL was to Time Warner? These questions are discussed in this video. |
InternetNews
February 12, 2008
Brian Horowitz |
Web Video Allure Behind Yahoo's $160M Maven Buy Even as it faces an increasingly hostile acquisition bid of its own, Yahoo makes a purchase to better capitalize on Internet video ads. |
The Motley Fool
May 21, 2008
Rick Aristotle Munarriz |
Microsoft Searches for Answers Microsoft has abandoned plans to buy Yahoo!, for now, but it may be making a play for Yahoo!'s search business. |
InternetNews
October 17, 2006
Nicholas Carlson |
Yahoo Builds Ad Buzz Before Financial Results Yahoo bought AdInterax and took a 20 percent stake in Right Media, creator of the Right Media exchange. |
The Motley Fool
August 18, 2005
Rick Aristotle Munarriz |
Google's Altered Ante A the new bid pricing strategy improves click-through rates and results in better leads, all three parties -- Google shareholders, AdWords customers, and AdSense publishers -- will be cheering the shift. |
The Motley Fool
April 21, 2006
Seth Jayson |
Google Under the Gun With eBay seeking protection from Google, will all of Silicon Valley be gunning for the search king? Google's 60% earnings increase and subsequent stock pop might not scare Wall Street. But it ought to. |
The Motley Fool
December 6, 2005
Rick Aristotle Munarriz |
Time Warner: Google Begone? Teaming AOL with Microsoft for ad dollars may be a strategic blunder for Time Warner's online business. |
