| Similar Articles |
|---|
 |
The Motley Fool
November 9, 2005
Tom Taulli |
aQuantive Wants to Get Richer with Rich Media The digital ad consultant is pumping its growth not only through acquisitions, but also by continuing to innovate with its products. In the third quarter the company posted a 69% increase in revenues.   |
The Motley Fool
May 6, 2005
Tom Taulli |
One Plus One Equals aQuantive Synergy is a dirty word on Wall Street. But it's working for online marketer aQuantive. |
InternetNews
July 26, 2007
Nicholas Carlson |
Microsoft Adds Its Own Ad Exchange Microsoft announced it bought advertising exchange platform company AdECN, adding to its growing portfolio of online advertising businesses. |
InternetNews
May 18, 2007
Clint Boulton |
Online Ad Pockets Grow in Microsoft's $6B Buy Microsoft today agreed to acquire online advertising company aQuantive for $6 billion in cash, a move that will help the software giant carve out some serious territory in the online advertising battleground. |
The Motley Fool
February 17, 2005
Tom Taulli |
aQuantive Gets M&A Magic The surge in online advertising, which is boosting the performance of companies like Google, is certainly benefiting aQuantive. With its stock price starting to move, aQuantive may be ready to get even more deals done. |
InternetNews
August 22, 2007
Susan Kuchinskas |
Microsoft's New Agency Look Executives say, the purchase of aQuantive is designed to turn part of Microsoft into possibly the world's largest media company. |
The Motley Fool
August 7, 2006
Tom Taulli |
The aQuantive Dream: Global Digital Agency aQuantive is a new-age digital advertising agency with significant growth on the way. With a rising stock price and $307.6 million in the bank, the company has the firepower to make its ambition a reality. |
InternetNews
March 14, 2008
Kenneth Corbin |
Microsoft's Latest Ad Buy Microsoft today announced that it is purchasing Rapt, an advertising technology company specializing in sophisticated analytical tools. |
The Motley Fool
August 10, 2007
Tim Beyers |
Adieu, aQuantive Online advertising, digital content, and website company aQuantive is bought by Microsoft for $6.6 billion. Investors may be sorry to see it leave the pubic market; however, it is certain to bring a boost to the Microsoft family. |
InternetNews
June 26, 2009
Stuart J. Johnston |
Ballmer: Advertising Is All About Content Microsoft's CEO lays out his perspective on the future of online advertising at European ad conclave. |
InternetNews
February 25, 2008
Kenneth Corbin |
Microsoft Pitches New Ad Measurement Approach Microsoft seeks to differentiate itself with a new tool to better track multichannel campaigns, amid Web ad spending growth, diversification. |
InternetNews
October 9, 2007
Stuart J. Johnston |
How to Make Billions in Advertising Microsoft aims high to transform itself into an advertising magnate. |
The Motley Fool
May 31, 2006
Tom Taulli |
$3.9 Billion and Still Clicking Online advertising is booming. Who's benefiting the most? It's something investors ought to know. Here's a look. |
InternetNews
March 4, 2008
David Needle |
Mobile Users Can't Escape The Ads Nielsen reports some 58 million mobile subscribers have seen ads on their phones. |
The Motley Fool
February 16, 2006
Rick Aristotle Munarriz |
aQuantive Ads Up The online marketing specialist keeps clicking on record results. Some investors may flinch at paying more than 40 times forward earnings for aQuantive, but the company deserves the market premium. |
The Motley Fool
March 6, 2007
Tom Taulli |
24/7 Still a Real Deal Even in hot markets, a stock can fall out of favor. Investors should focus more on 24/7's commitment to building a platform that should benefit from Asia's growth markets and online video's emerging prominence. |
InternetNews
July 6, 2007
David Needle |
Microsoft's aQuantive Buy Moving Forward Microsoft's $6 billion purchase of online ad company aQuantive is moving closer to completion, having just cleared an antitrust regulatory hurdle. |
Wired
March 24, 2008
Frank Rose |
Microsoft's Bid for Yahoo Is All About Big-Budget Brand Advertising If the Yahoo purchase goes through, a company like Microsoft needs more than reach. It also needs the technology to deliver the right ads to the right eyeballs at the right time and come back with a precise measurement of the results. |
InternetNews
September 5, 2007
Nicholas Carlson |
Yahoo Buys Online Ad Network Yahoo has announced it will buy online ad network BlueLithium for approximately $300 million in cash. The deal is supposed to help Yahoo complement its already successful brand advertising business with a better expertise in direct marketing. |
InternetNews
February 11, 2004
Pamela Parker |
aQuantive Adds to Tech Arsenal The online advertising firm's Atlas DMT unit acquires a usability technology firm. |
The Motley Fool
May 14, 2007
Tom Taulli |
The Numbers Align for 24/7 Real Media Deal making in the online ad sector may boost the 24/7 Real Media's revenues. Investors, take note. |
The Motley Fool
March 6, 2008
Rick Aristotle Munarriz |
Google's Continental Breakfast This DoubleClick ad is taking 11 months to load. |
InternetNews
May 18, 2007
Nicholas Carlson |
How Microsoft's Big Buy Differs From GoogleClick While you can call both aQuantive and DoubleClick "online advertising companies," there are almost as many differences between these deals as there are similarities. |
InternetNews
October 5, 2007
Nicholas Carlson |
Online Ad Revenues Up Despite Consumer Concerns U.S. advertisers continue to increase their spending on the Internet. |
The Motley Fool
May 9, 2006
Tom Taulli |
ValueClick-aQuantive Double Whammy While a merger of ValueClick and aQuantive makes sense on paper, they may have realized that making it work is too risky. What does it mean for investors? |
The Motley Fool
November 2, 2007
Tom Taulli |
comScore's Cash Call Firms purchasing advertising space on the Web need accurate ways to measure traffic and online behavior. That's the service provided by comScore, whose stock price has spiked 90% since its IPO in late June. Investors, take note. |
The Motley Fool
March 3, 2006
Tom Taulli |
24/7 Real Media -- Everywhere As ad dollars aggressively move online, 24/7 Real Media is there to benefit. Investors, take note. |
InternetNews
April 7, 2008 |
Yahoo Unveils Online Ad Network Yahoo's new Ad platform to offer broad access to ads across the Web. |
InternetNews
December 19, 2007
Stuart J. Johnston |
Microsoft, Viacom in $500 Million Ad Deal Microsoft and cable giant Viacom announced Wednesday they've inked a deal to help Microsoft expand its online advertising presence. |
InternetNews
December 5, 2007 |
Beyond Google's DoubleClick Deal Google is looking at more advertising partners outside its proposed purchase of DoubleClick and sees a move to a single system for selling ads across media taking up to five years, a top executive said on Tuesday. |
InternetNews
April 3, 2008 |
Google to Sell DoubleClick's Search Marketing Unit Google to offload division of recently acquired marketing firm. |
InternetNews
November 13, 2007
Kenneth Corbin |
It's Not Your Father's Ad Industry IBM study predicts the rise of interactive advertising to stand the industry on its head. |
Search Engine Watch
October 14, 2008
Carrie Hill |
Where's The ROI? Would you divert your offline marketing dollars to marketing that can be measured; where you can know how, where, and how much money you made from each ad buy? Even the most negative and non-Internet-savvy business owners can't argue with numbers that lead to bigger bank accounts. |
The Motley Fool
May 11, 2006
Anders Bylund |
WebSideStory Feeling Pretty The tiny Web traffic analyzer is signing up new clients like nobody's business, despite direct competition with focused operations like aQuantive as well as with divisions of some positively huge companies. Investors, take note. |
The Motley Fool
May 1, 2007
Rick Aristotle Munarriz |
Microsoft Plays Catch-Up Reports have Mr. Softy going hot after 24/7 Real Media. Investors, don't trade on the rumor -- but it sure makes it fun to watch. |
The Motley Fool
March 3, 2005
Rick Aristotle Munarriz |
Half-Truths in Advertising Search engine marketer 24/7 Real Media's quarter wasn't as good as it seemed on the surface, but its sector is promising. |
The Motley Fool
July 28, 2005
Tom Taulli |
Banking on Bankrate Much has happened at Bankrate, and much of it appears to be good. Despite the company's reliance on several macro factors, this stock is a buy. |
Popular Mechanics
February 21, 2008
Glenn Derene |
How Google's Ad Power Forced Microsoft to Bid on Yahoo! How Google's targeted advertising works as it expands to video, online cloud computing and mobile software -- ready to follow you everywhere, and to force Microsoft into a desperate takeover move. |
The Motley Fool
September 29, 2011
Rick Aristotle Munarriz |
Where Have All the Advertisers Gone? Online advertising is a booming business in the United States, but investors need to make sure that they're buying companies that really are on the right bandwagon. |
InternetNews
January 30, 2004
Janis Mara |
Earnings: Ask Jeeves, aQuantive, Digitas All three reported strong fourth quarters, though some looked better than others overall. |
InternetNews
September 22, 2008
Kenneth Corbin |
Microsoft: There's More to Life Than Search At the Interactive Advertising Bureau's Mixx conference, Microsoft says search claims too much credit for online sales - even as it rethinks its own plans following the Yahoo bid. |
InternetNews
March 11, 2008
Kenneth Corbin |
EU Approval Paves Way For Google-DoubleClick Ad Blitz After several months of intense review, the European Commission has cleared Google's $3.1 billion acquisition of online ad server DoubleClick. |
Search Engine Watch
March 26, 2009
David Szetela |
PPC Content Advertising: The Latest Tips and Best Practices Great progress has been made over the last year in the capabilities of the search engines' contextual advertising offerings. Many advertisers could be tapping into a source of clicks where there's less competition and lower click prices. |
Search Engine Watch
May 14, 2008
Kevin Ryan |
Google's Superiority Complex In the end, is Google's search advertising system better than Yahoo's, or are they just monetizing better? It sounds like a little bit of both, but we shouldn't count Yahoo out. |
InternetNews
December 31, 2007
Stuart J. Johnston |
A Kinder, Smoother 2008 For Microsoft? After a turbulent 2007, Microsoft may be poised to usher in a smoother year as Windows Server 2008 and Vista SP1 ship. |
Search Engine Watch
July 15, 2008
Kevin Heisler |
Bernstein Research Predicts the Future of Paid Search In a full-blown recession, what's the future of paid search? Sanford C Bernstein's research arm just published a study that's a virtual crystal ball into Google and search engine marketing. |
The Motley Fool
May 22, 2007
Mac Greer |
Fool Video Take: Microsoft Deals With Google Stock analysts discuss whether Microsoft's latest buy was a good deal or an act of desperation. |
The Motley Fool
May 18, 2007
Seth Jayson |
Microsoft Loses Control aQuantive generates admirable free cash flow, but everything has a proper price, and Microsoft sure doesn't seem to be paying it here. Investors, take note. |
The Motley Fool
March 12, 2008
Rick Aristotle Munarriz |
Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick. |
InternetNews
July 19, 2007
Roy Mark |
Long Inquiry Road Ahead For Google-DoubleClick A U.S. House subcommittee plans an additional inquiry into the proposed $3.1 billion merger between Google and DoubleClick. |
