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InternetNews May 18, 2007 Clint Boulton	Online Ad Pockets Grow in Microsoft's $6B Buy Microsoft today agreed to acquire online advertising company aQuantive for $6 billion in cash, a move that will help the software giant carve out some serious territory in the online advertising battleground.
The Motley Fool March 6, 2008 Rick Aristotle Munarriz	Google's Continental Breakfast This DoubleClick ad is taking 11 months to load.
The Motley Fool May 9, 2006 Tom Taulli	ValueClick-aQuantive Double Whammy While a merger of ValueClick and aQuantive makes sense on paper, they may have realized that making it work is too risky. What does it mean for investors?
The Motley Fool February 17, 2005 Tom Taulli	aQuantive Gets M&A Magic The surge in online advertising, which is boosting the performance of companies like Google, is certainly benefiting aQuantive. With its stock price starting to move, aQuantive may be ready to get even more deals done.
The Motley Fool May 6, 2005 Tom Taulli	One Plus One Equals aQuantive Synergy is a dirty word on Wall Street. But it's working for online marketer aQuantive.
The Motley Fool August 10, 2007 Tim Beyers	Adieu, aQuantive Online advertising, digital content, and website company aQuantive is bought by Microsoft for $6.6 billion. Investors may be sorry to see it leave the pubic market; however, it is certain to bring a boost to the Microsoft family.
The Motley Fool August 10, 2005 Tom Taulli	aQuantive Clicks With Advertisers A great quarter spotlights the company's prime position in online advertising. Investors, take note.
The Motley Fool February 1, 2008 Alyce Lomax	Google Stumbles Google's policy is to not give guidance. That doesn't change the fact that it did disappoint Wall Street with its fourth-quarter numbers.
The Motley Fool February 22, 2007 Rick Aristotle Munarriz	Stick With ValueClick The multimedia advertiser beats Wall Street and clicks higher. ValueClick will empower webmasters and sponsors, but it will be its investors who are positioned to truly be enriched.
The Motley Fool June 29, 2004 Tom Taulli	The Dot-Com Echo The online dealmakers are back in town. Some interesting dot-com deals: AOL spent $435 to buy Advertising.com and when Salesforce.com went public it was up more than 50% on its first day of trading.
The Motley Fool March 12, 2008 Rick Aristotle Munarriz	Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick.
The Motley Fool May 1, 2007 Rick Aristotle Munarriz	Microsoft Plays Catch-Up Reports have Mr. Softy going hot after 24/7 Real Media. Investors, don't trade on the rumor -- but it sure makes it fun to watch.
InternetNews May 18, 2007 Nicholas Carlson	How Microsoft's Big Buy Differs From GoogleClick While you can call both aQuantive and DoubleClick "online advertising companies," there are almost as many differences between these deals as there are similarities.
The Motley Fool August 4, 2006 Anders Bylund	Gee, Officer Krupke, That's a Lot of Stock Options! WebSideStory reports much lower earnings -- if you include stock-based compensation. Investors, this is still a growth story with plenty of opportunity ahead. And you can buy it at value prices right now.
InternetNews August 22, 2007 Susan Kuchinskas	Microsoft's New Agency Look Executives say, the purchase of aQuantive is designed to turn part of Microsoft into possibly the world's largest media company.
The Motley Fool May 30, 2007 Rick Aristotle Munarriz	Double Take at DoubleClick The FTC is taking a closer look at Google's latest catch. Fear the cure, investors.
The Motley Fool May 18, 2007 Seth Jayson	Microsoft Loses Control aQuantive generates admirable free cash flow, but everything has a proper price, and Microsoft sure doesn't seem to be paying it here. Investors, take note.
InternetNews April 3, 2008	Google to Sell DoubleClick's Search Marketing Unit Google to offload division of recently acquired marketing firm.
InternetNews July 26, 2007 Nicholas Carlson	Microsoft Adds Its Own Ad Exchange Microsoft announced it bought advertising exchange platform company AdECN, adding to its growing portfolio of online advertising businesses.
Search Engine Watch May 14, 2008 Kevin Ryan	Google's Superiority Complex In the end, is Google's search advertising system better than Yahoo's, or are they just monetizing better? It sounds like a little bit of both, but we shouldn't count Yahoo out.
InternetNews July 19, 2007 Roy Mark	Long Inquiry Road Ahead For Google-DoubleClick A U.S. House subcommittee plans an additional inquiry into the proposed $3.1 billion merger between Google and DoubleClick.
InternetNews February 7, 2008 Stuart J. Johnston	IDC: Microsoft's Yahoo Deal Could be a Big Hit If Microsoft plays its cards right, a combination with Yahoo could create a successful competitor to Google, a major research firm says.
InternetNews October 9, 2007 Stuart J. Johnston	How to Make Billions in Advertising Microsoft aims high to transform itself into an advertising magnate.
Wired March 24, 2008 Frank Rose	Microsoft's Bid for Yahoo Is All About Big-Budget Brand Advertising If the Yahoo purchase goes through, a company like Microsoft needs more than reach. It also needs the technology to deliver the right ads to the right eyeballs at the right time and come back with a precise measurement of the results.
The Motley Fool May 17, 2007 Rick Aristotle Munarriz	Microsoft Outbid Again The online-advertising specialist 24/7 Real Media goes to WPP Group, not Mr. Softy. It'll be fine, Microsoft shareholders. There are other fish in the sea.
The Motley Fool June 27, 2007 Rick Aristotle Munarriz	It's Never Too Late to Buy Google Until proven mortal, it's never too late to buy Google.
The Motley Fool March 3, 2005 Rick Aristotle Munarriz	Half-Truths in Advertising Search engine marketer 24/7 Real Media's quarter wasn't as good as it seemed on the surface, but its sector is promising.
The Motley Fool October 30, 2007 Rick Aristotle Munarriz	Microsoft Must Kill Google, Now Microsoft's costly stake in Facebook may prove to be a bargain if it succeeds in strengthening Microsoft while weakening Google
The Motley Fool January 9, 2008 Rick Aristotle Munarriz	Dueling Fools: Google Bear The bears think that Google is a company that has all of its eggs in one basket, and is beginning to show signs of decelerating growth.
The Motley Fool October 21, 2005 Rick Aristotle Munarriz	Google Is Paris Hilton, Only Hotter Google rocks the market with another spectacular quarter. This news comes as a major relief to shareholders.
InternetNews July 6, 2007 David Needle	Microsoft's aQuantive Buy Moving Forward Microsoft's $6 billion purchase of online ad company aQuantive is moving closer to completion, having just cleared an antitrust regulatory hurdle.
InternetNews May 29, 2007 Roy Mark	Google-DoubleClick Merger Up For FTC Review The Federal Trade Commission plans to investigate any antitrust implications of Google's proposed $3.1 billion acquisition of online advertising firm DoubleClick.
The Motley Fool March 21, 2006 Tim Beyers	Google's Financial Makeover The search site's march toward full-scale portalhood continues. Should Microsoft or Yahoo! start to worry? Investors, take note.
InternetNews June 26, 2009 Stuart J. Johnston	Ballmer: Advertising Is All About Content Microsoft's CEO lays out his perspective on the future of online advertising at European ad conclave.
The Motley Fool August 7, 2006 Tom Taulli	The aQuantive Dream: Global Digital Agency aQuantive is a new-age digital advertising agency with significant growth on the way. With a rising stock price and $307.6 million in the bank, the company has the firepower to make its ambition a reality.
InternetNews January 30, 2004 Janis Mara	Earnings: Ask Jeeves, aQuantive, Digitas All three reported strong fourth quarters, though some looked better than others overall.
The Motley Fool July 22, 2005 Rick Aristotle Munarriz	Google Proves Mortal Google's ordinary June quarter leaves the market hungry for something more. But it was clearly better than online advertising's other bellwether, Yahoo!
InternetNews March 6, 2008	EU Set to Clear Google-DoubleClick Merger: Sources Google is expected to receive unconditional approval from European Union regulators next week for its $3.1 billion takeover of ad firm DoubleClick.
The Motley Fool May 14, 2007 Tom Taulli	The Numbers Align for 24/7 Real Media Deal making in the online ad sector may boost the 24/7 Real Media's revenues. Investors, take note.
The Motley Fool November 2, 2007 Tom Taulli	comScore's Cash Call Firms purchasing advertising space on the Web need accurate ways to measure traffic and online behavior. That's the service provided by comScore, whose stock price has spiked 90% since its IPO in late June. Investors, take note.
InternetNews June 15, 2007 Nicholas Carlson	FTC to Investigate Microsoft, Yahoo Ad Buys The FTC is conducting a review of Microsoft's $6 billion bid for aQuantive.
HBS Working Knowledge August 12, 2008 Benjamin G. Edelman	Google-Yahoo Ad Deal is Bad for Online Advertising A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates.
Search Engine Watch July 15, 2008 Kevin Heisler	Bernstein Research Predicts the Future of Paid Search In a full-blown recession, what's the future of paid search? Sanford C Bernstein's research arm just published a study that's a virtual crystal ball into Google and search engine marketing.
InternetNews March 11, 2008 Kenneth Corbin	EU Approval Paves Way For Google-DoubleClick Ad Blitz After several months of intense review, the European Commission has cleared Google's $3.1 billion acquisition of online ad server DoubleClick.
The Motley Fool October 20, 2006 Rick Aristotle Munarriz	Google Nails It, Again The search giant bucks the trend by setting it. As it has typically done in the past, Google is following a lackluster report from its rival with a blowout quarter of its own.
The Motley Fool October 25, 2005 Rick Aristotle Munarriz	Google $450? Setting a target price on Google is like betting on the weather. Google will be a more important company five years from now than it is today. However, that doesn't mean that it will be that much more valuable once investors adjust their premiums to slower growth rates.
InternetNews February 4, 2008 Needle & Johnston	Microsoft-Yahoo: Will it Work? It may be the right move on paper, but making the Microsoft-Yahoo deal work isn't going to be easy.
The Motley Fool August 23, 2006 Rick Aristotle Munarriz	Google Uses the Salesforce The hosted software upstart grows its service offerings, thanks to Google AdWords.
The Motley Fool October 8, 2004 Brian Gorman	Google on the March As it moves ahead with a variety of initiatives, investors may want to be cautious about the search specialist.
The Motley Fool October 12, 2005 Rick Aristotle Munarriz	Burn, Google, Burn After a breathtaking ascent, this once beautifully volatile stock has been treading water in a tight range of little more than 10% over the past four months. Has Google finally found its market equilibrium?