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HBS Working Knowledge
October 6, 2014
Christian Camerota |
Why Businesses Need a Language Strategy Organizations that effectively marry language strategy with their global talent management process gain a leg up on the competition, says Tsedal Neeley and Robert Steven Kaplan.   |
HBS Working Knowledge
January 20, 2014
Kim Girard |
Language Wars Divide Global Companies An increasing number of global firms adopt a primary language for business operations -- usually English. The problem: The practice can surface dormant hostilities around culture and geography, reports Tsedal Neeley. |
Search Engine Watch
June 2, 2010
Christian Arno |
Thinking Beyond a Monolingual Audience If you're in the business of selling products or services online, here's how to avoid cutting out more than three-quarters of your potential customers -- non-English speakers. |
AskMen.com
June 26, 2002
Dennis O'Connell |
Top 10 Spoken Languages The ten most widely spoken languages on planet Earth. |
T.H.E. Journal
March 17, 2010
Ruth Reynard |
Real-Time Technology in Middle School Language Instruction Recently, I interviewed a German language middle school teacher and she shared with me her uses for Web 2.0 tools in foreign language instruction. |
Searcher
February 2012
Nancy K. Herther |
Feature: Language Translation in the Internet Age - 'my Hovercraft is Full of Eels' Webpages are designed to attract users and to keep them coming back. Along with poor design and typos, issues of unclear messages plague many websites today. |
IndustryWeek
December 14, 2011 |
Meeting the Safety Challenge of a Diverse Workforce A safe workplace requires not only breaking down language barriers but also addressing cultural divides. |
Salon.com
August 17, 2000
Gavin McNett |
"Vanishing Voices: The Extinction of the World's Languages" The number of living languages is shrinking fast -- but does that matter? |
HBS Working Knowledge
July 2, 2012
Michael Blanding |
Why Good Deeds Invite Bad Publicity Many executives assume that investments in corporate social responsibility create public goodwill. But do they? Felix Oberholzer-Gee and colleagues find surprising results when it comes to oil spills. |
Chemistry World
February 2012 |
Column: In the pipeline Every lab should have a common working language (presumably that of the country where it's located), and it should be the responsibility of every person in it to be able to at least get along with its basic vocabulary. |
T.H.E. Journal
November 1999 |
This Just In... Instant Language 2000 |
Search Engine Watch
May 19, 2010
Andy Atkins-Kruger |
The 10 Fundamental Laws of International Search Marketing A primer on 10 critical factors in global search marketing -- from content, to keyword translation, to customer behavior, and much more. |
Search Engine Watch
November 17, 2010
Christian Arno |
Website Localization: The Time is Now Although the English-language web has reached a saturation point, the foreign language Internet still offers rich-pickings, and presents a rather lucrative opportunity for businesses. |
Search Engine Watch
October 20, 2010
Christian Arno |
Get Linked: How to Build Backlinks in Foreign Languages The foreign language Internet presents the greatest untapped resource of our time, and word is spreading fast of just how profitable it can be and how easy it is to rank highly in foreign language search engines. |
Search Engine Watch
July 28, 2010
Christian Arno |
Localizing Websites: Why it Pays to Target Countries and Not Languages For your foreign language sites to be effective, they absolutely have to be localized for individual countries. Here's why. |
Wired
April 2006
Michael Erard |
The Mandarin Offensive Inside Beijing's global campaign to make Chinese the number one language in the world. |
Search Engine Watch
June 23, 2010
Michael Bonfils |
Dialects, Diversity and Keyword Research Great tips for improving your ad groups and utilizing linguistic diversity and dialects to expand your list of non-English keywords. |
HBS Working Knowledge
March 19, 2012
Kim Girard |
HBS Cases: Overcoming the Stress of `Englishnization' CEOs of global companies increasingly mandate that their employees learn English. The problem: these workers can experience a loss of status and believe they aren't as effective in their learned language. |
The Motley Fool
January 14, 2004
Selena Maranjian |
Learn a Language, Get a Job Multilingual workers are in demand. |
IndustryWeek
January 1, 2008
Brad Kenney |
Cat.com Takes Top Web Prize Recently released "Web Globalization Report Card" describes internet best practices among global manufacturers. |
Search Engine Watch
April 28, 2010
Michael Bonfils |
Targeting by Language or Country: What You Need to Know The benefits and challenges associated with international search targeting tactics. |
Information Today
December 7, 2009 |
Online Language Service Now Available to Public Libraries Byki Online-Library Edition is a language-learning system designed specifically for use by patrons of public libraries. |
New Architect
May 2002
Al Williams |
Taking on The World Is your site ready for internationalization? |
Search Engine Watch
September 22, 2010
Christian Arno |
Embracing the Nation -- Why Localizing by Country Works If you're serious about competing with the locals in any given market, then you need to take your localization seriously, and that extends to the linguistic and cultural quirks of each individual market. |
The Motley Fool
August 24, 2010
Travis Hoium |
Profiting From Corporate Social Responsibility Does a responsible company really make more money? You may be surprised. |
ONLINE
May/Jun 2008
Greg R. Notess |
Multilingual Searching: Search Engine Language Tools For savvy searchers, the multiple languages and content from distant countries create new opportunities for finding previously buried information resources. |
InternetNews
November 11, 2009 |
What's Google Thinking With Go? Does the industry really need another programming language? |
T.H.E. Journal
June 2007
Crai S. Bower |
Se Habla Technology Whether in the lab or without, advancements such as laptops, MP3 players, and videoconferencing are helping enrich foreign language instruction. |
Chemistry World
June 24, 2015
Michael Gordin |
Chemical linguistics Many things are considered to be 'like language'. Music is one, mathematics another, chemistry a very close third. |
Search Engine Watch
March 2, 2011
Christian Arno |
5 Money-Saving Strategies for Localized Websites How microsites, subdomains, duplication, post-edited machine translation, and competing in foreign markets will increase your ROI and save you more money. |
Information Today
July 16, 2009 |
Gale and K12, Inc. to Develop New Language Learning Products Power-Glide Language Courses, Inc. (known as powerspeaK 12), a subsidiary of K 12, Inc., will develop web-based language courses, which Gale will distribute exclusively to the library market. |
Real Travel Adventures
April 2008
Antonio Graceffo |
Listening to Thai in Bangkok The trick to learning complicated languages correctly. |
Wired
June 23, 2008
Michael Erard |
How English Is Evolving Into a Language We May Not Even Understand Given the number of people involved, Chinese English is destined to take on a life of its own. |
AFP eWire
June 5, 2006 |
Philanthropy Not the Most Important Aspect of CSR, Survey Finds A majority of Americans believe that the most important aspect of corporate social responsibility is treating employees fairly, according to a new survey. |
Managed Care
August 2000
Christina Zarcadoolas, Ph.D. & Mercedes Blanco |
Lost in Translation: Each Word Accurate, Yet... Too often, health plan information is overly literal and insensitive to nuances of language, culture, and understanding. Savvy administrators can help. |
Search Engine Watch
October 5, 2009
Ron Jones |
International SEO 101, Part 2 One of the challenges with keyword research is to truly identify the language of the customer. With international SEO, this challenge is magnified by localization, different languages, and cultures. |
Search Engine Watch
April 2, 2001
Danny Sullivan |
Google Adds Languages, Phone Book And More Want your search engine to talk to you like a Swedish chef? The new Bork Bork Bork option is just one of new language interfaces you can set for Google. The search engine has also unveiled a new page translation option and a phone book feature. |
Job Journal
July 18, 2004 |
Being Bilingual Translates into More Opportunity English language skills are extremely important. But the ability to be bilingual offers opportunities that never before existed, and those with that extra dexterity are already ahead. |
Real Travel Adventures
July 2008
Antonio Graceffo |
On Learning the Difficult Korean Language Korea has one of the most unique languages in the world. The vocabulary is similar to Chinese, but the grammar is closer to Japanese. |
Information Today
October 17, 2013 |
SAGE to Publish Language and Linguistics Journal The Institute of Linguistics, Academia Sinica partnered with SAGE Publications to offer its flagship journal Language and Linguistics published by SAGE beginning in 2014. |
Search Engine Watch
October 7, 2009
Andy Atkins-Kruger |
How to Choose an International Search Agency A vast majority of international search marketing resourcing decisions made this month will be taken by people who've never had to make such decisions and guidance is offered to aid in the process. |
Linux Journal
June 1, 2007
Jon Hall |
Beachhead - Languages -- Some Dead and Some Still Kicking There's more to programming than Java. High-level languages aren't the only ones worth teaching -- machine and assembly languages still have value for developers. |
PC Magazine
October 19, 2011
Jill Duffy |
Apple's Siri Shuns 35 Million Americans -- Are You One? Siri carries out simple tasks for you when you speak to it, but only if you're an English speaker in the United States. |
Job Journal
July 17, 2005
Julia Hollister |
Three Who Learned the Hard Way - on the Job These three immigrants overcame significant obstacles on their way to better careers... There are several resources, both online and offline, that will let you capitalize on bilingual skills. |
National Defense
February 2007
Grace Jean |
Bridging Language and Culture Gaps Through Games A new PC-based game, Tactical Iraqi Language Trainer, tests soldiers street smarts and cultural savvy in simulated Iraqi situations. |
D-Lib
Jan/Feb 2014
Simon Musgrave |
Improving Access to Recorded Language Data This article discusses the work of the Research Data Alliance Language Codes Working Group, which is addressing the problem of how scientists can discover data from various research areas that is managed by different disciplinary approaches and standards. |
Inc.
May 1, 2003
Matthew Fogel |
Way Beyond BASIC The language of business is Greek to some; to Jeff Henning, it's Karklak. |
Job Journal
April 22, 2007
Julia Hollister |
Business Potential Boosts Demand for Bilingual Applicants Bilingual employees bring businesses a bigger market share. |
HBS Working Knowledge
August 3, 2009
Martha Lagace |
Corporate Social Responsibility in a Downturn Corporate social responsibility should be treated as a business discipline and practiced with the same professionalism and rigor as other aspects of a firm's strategy. |
Information Today
May 6, 2014
Brandi Scardilli |
Free Language Learning Tools at the Library Both public and academic libraries may provide tools that teach a variety of languages for free. Here are a few popular examples. |
