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Search Engine Watch
October 11, 2010
Eli Goodman |
Universal Search: Not All Blends are Created Equal Searchers are more inclined to interact and engage with blended results than text-based results. Here's how blended results can impact your search marketing and optimization efforts on Google, Bing, and Yahoo.   |
Search Engine Watch
January 24, 2005
Chris Sherman |
Survey: Searchers are Confident, Satisfied & Clueless The vast majority of searchers say they are confident about their searching skills and are successful at finding what they're looking for far more often than not, yet most don't understand how search engines work or present results. |
The Motley Fool
April 5, 2011
Jeff McGurn |
As Google Retools Its Search Engine, Content Farms Lose Traction Google is trying to improve the quality of the results it delivers to Web searchers. |
Search Engine Watch
May 24, 2006
Chris Sherman |
The Value of Branded vs. Non-Branded Search Terms New research suggests that while branded search terms offer the highest conversion rates, non-branded terms can significantly impact the outcome of a paid search marketing campaign. |
InternetNews
August 24, 2005
Susan Kuchinskas |
Battle for Search Share in Lower Tier The latest search engine share rankings show Google maintaining its lead over Yahoo, with upstarts gaining points. |
Search Engine Watch
September 13, 2010
Eli Goodman |
Navigational Search: Turn Right at the Big Chicken When searchers are in unfamiliar territory, search phrases that double as a website address are great navigation tools. An enormous portion of searches involve web addresses, so make sure you create a navigational search strategy. |
Search Engine Watch
November 7, 2010
Eli Goodman |
What Role Should the Government Play in Our (Searching) Lives? An analysis of three years of queries reveals that search plays an important role in providing citizens with government-related information they need for their most pressing areas of need and assistance, in good times and bad. |
Information Today
January 24, 2013
Robert E. Buntrock |
STN Version One: New Searching Platform Under Development Chemical Abstracts Service and FIZ Karlsruhe announced Version One of the new STN platform for searching STN. The new web-based search platform has been released in beta to STN's fixed fee customers with rollout anticipated eventually to all STN customers. |
Searcher
May 2006
Barbara Quint |
Searcher's Voice - Think Like a Searcher The double-digit increase in online search activity marks a significant milestone in the evolution of Internet consumer behavior. |
ONLINE
May/Jun 2004
Greg R. Notess |
On The Net - Search Engine Prefixes and Shortcuts An online searcher offers tips and practical advice on efficient and effective online searching using shortcuts and prefixes. |
Search Engine Watch
February 7, 2007
Eric Enge |
Think Like a Search Engineer Knowing when you are taking risks, or making the decision to avoid them, can help scale your search engine marketing strategy to new heights. |
Information Today
November 29, 2010
Greg R. Notess |
Yahoo! Clues: A New Source for Search Data Yahoo! Clues presents information about popular searches that have been done by the "millions of people who use Yahoo! to search each day." Similar to Google Trends and Google Insights for Search, Clues has both similar and unique data points. |
Searcher
Howard S. Homan |
Making the Case for Patent Searchers? What is a searcher and what do they do? |
InternetNews
December 14, 2004
Susan Kuchinskas |
Search Industry Gains Clout Search engines are now recognized as full-fledged media companies and search engine marketing is no longer a cottage industry. |
PC Magazine
September 27, 2006
Sebastian Rupley |
Searching with a Partner The new ChaCha search engine uses the "two heads are better than one" approach to searching. |
InternetNews
February 28, 2005
Rob McGann |
Majority of Searchers Use Multiple Search Engines What are the most popular search engines? |
Search Engine Watch
April 11, 2006
Chris Sherman |
Searcher Behavior Research Update Two new studies examining how people search show that internet users are becoming more discriminating, with important implications for search marketers. |
Search Engine Watch
May 24, 2010
Eli Goodman |
What History Tells us About Facebook's Potential as a Search Engine, Part 2 The search behaviors developing on Facebook suggest it has the potential to become a viable search engine, and possibly even could redefine how we think of search. |
Search Engine Watch
October 19, 2006
Brian Smith |
A Closer Look At Microsoft's Instant Answers A look at Microsoft's Live.com's Instant Answers. |
Information Today
October 8, 2007
Greg R. Notess |
Microsoft and Yahoo! Update Search In the evolution of Web searching, 2007 has become the year of multimedia integration, as major Web search engines have incorporated images and videos into the results for some searches. |
Search Engine Watch
March 22, 2006
Greg Jarboe |
Targeting Search Ads By Demographics & Behavior The days of targeting searchers via keywords alone are coming to an end. Now search engines are offering the ability to target searchers by age, gender and other demographics. |
Information Today
Barbara Quint |
Amazon Introduces New Web Search Engine Amazon.com's technical research subsidiary, A9, has released a new search engine that combines Google searching of the Web with searches of Amazon's own full-text collection of books and site information from Amazon's Alexa service. |
Search Engine Watch
October 31, 2006
Chris Sherman |
Rampant Malpractice Among Health Searchers Although most internet users turn to general-purpose search engines to find health related information, the majority don't bother to check the source and date of the information they find, according to a new study from the Pew Internet Project. |
Search Engine Watch
December 7, 2003
Danny Sullivan |
What Happened To My Searches On Google? Many webmasters have found that recent changes at Google have hurt them. But does all the hue and cry over Google's recent algorithm change have any impact on searchers? There are some developments worth noting, and this article takes a Q&A approach to examine them. |
InternetNews
April 12, 2007
Nicholas Carlson |
Another Month And More Google Growth Google accounted for 64 percent of all U.S. searches. Yahoo hangs on to second place, but it has a Panama trick up its sleeve that it's hoping to boost its share. |
Search Engine Watch
December 21, 2005
Chris Sherman |
A Compilation How-To Search Book Reviews Want to be a professional searcher, or at least have the skills of a pro? These books show you how. |
Search Engine Watch
January 6, 2004
Chris Sherman |
Super Searchers on Madison Avenue In the high pressure world of advertising, researchers need to be both good and fast. Some of Madison Avenue's best information sleuths share their secrets. |
InternetNews
August 2, 2005
Susan Kuchinskas |
Dogpile: Search Engines Don't Have Much in Common Users of the meta-search service can now see results from MSN Search in addition to results from Google, Yahoo, Ask Jeeves and MSN Search. As part of its announcement, Dogpile demonstrated the diversity of results across the engines. |
Information Today
March 1, 2004
Barbara Quint |
Factiva Previews New Interfaces Factiva previews two new interfaces. The first one being a new start page and the second one is in the advanced search options. |
Search Engine Watch
September 19, 2005
Gary Price |
Surfwax Offers Look-Ahead Technology for Web Sites Today SurfWax is introducing a dynamic query suggestion tool that can be easily installed and customized on any web site. Available for a fee to all webmasters, installing the LookAhead technology requires just a few minutes and a few clicks. |
Search Engine Watch
September 14, 2004
Heather Lloyd-Martin |
Delving Deep Inside the Searcher's Mind Industry experts from Enquiro, Vividence, iProspect and Google asked searchers, "What are you thinking?" Their research unearthed some surprising results that will help site owners better understand their customers. |
Search Engine Watch
April 26, 2010
Eli Goodman |
What History Tells us About Facebook's Potential as a Search Engine, Part 1 Is Facebook on its way to becoming a serious player in the search marketplace? |
InternetNews
August 14, 2009 |
Key to Bing Success: Breaking 'Google Habit'? comScore analysis finds 'lighter' searchers most likely to be pried away from reliance on Google for search. |
Information Today
February 14, 2005
Barbara Quint |
Yahoo!'s New Y!Q Service Improves Conceptual Searching Y!Q combines the ease of post-Boolean search capabilities (relevance ranking, More Like This, automatic taxonomy checks, etc.) with the control that Boolean-style searching offered. |
Search Engine Watch
May 2, 2011
Eli Goodman |
6 Keys to Mobile Search Marketing Success Your paid mobile strategy requires separate targeting. Avoid costly mistakes by not lumping desktop and mobile search together without taking the time to analyze the differences. |
InternetNews
January 2, 2008
Kenneth Corbin |
November a Cool Month For Search Traffic With the volume of search queries down 5 percent, Google still manages to pull a little farther away from the competition. |
InternetNews
October 12, 2007
Stuart J. Johnston |
Google's Global Reach is Ginormous ComScore study finds that, of 61 billion searches performed worldwide in August, Google handled 61 percent to Microsoft's 3.6 percent. |
The Motley Fool
September 11, 2010
Wade Roush |
Google Instant Is Anything but a Time-Saver Search engine optimizers have some interesting thoughts about the probable repercussions of Google Instant. |
Search Engine Watch
May 5, 2005
Anne Kennedy |
What Clicks with Web Searchers How do searchers find what they want online? Not the way most people might think, studies show. For example, more than 92 percent of searchers never use brand names as search terms. |
Search Engine Watch
October 25, 2010
Bas van den Beld |
Alternative Search Engines Marketers Should Pay Attention To You won't find these search engines in the search market share lists alongside Google, Bing, and Yahoo, but they see lots of traffic and offer opportunities for all search marketers. |
Search Engine Watch
October 5, 2005
Chris Sherman |
New Features at AOL Search AOL continues to improve its web search capabilities, today adding a number of new features designed to appeal to casual searchers and power users alike. |
AskMen.com
January 31, 2001
Justin Becker |
How To: Use Search Engines Well, no need to feel lost anymore -- here is a map of which search engines I highly recommend, and which ones to use for specific searches. And since information is power, you'll feel like king of the world in no time... |
Search Engine Watch
September 21, 2010
Eric Enge |
Google Instant, SEO, and the Future of Search Eight ways Google Instant could impact search, search engine optimization, and PPC. |
Search Engine Watch
February 7, 2011
Eli Goodman |
Weather Forecast? Don't Know, Check Google While winter weather causes only moderate increases in audience visitation, it produces much more sizeable gains in engagement and search activity. Here's a look at how much more important search becomes during this time of the year. |
InternetNews
August 19, 2009 |
Facebook Posts Huge Search Growth Facebook - a leader in search? It's not so unlikely, comScore suggests. |
Searcher
March 2002
Barbara Quint |
Guilt and Money As a professional searcher, it is my job to ensure that the client gets value received for their information dollar through the acquisition of the most relevant, accurate, and authoritative information available at the best possible price/time payment... |
Search Engine Watch
January 24, 2006
Patricia Hursh |
Marketing in the Search Tail: Is the Pain Worth the Gain? Popular search terms tend to dominate the headlines, but there are literally millions of unique searches conducted every day, and savvy search marketers are taking advantage of the opportunities in the 'search tail.' |
Information Today
March 14, 2011
Marydee Ojala |
Dialog Delivers More Data and Features When ProQuest decided to create a new platform for its Dialog subsidiary, it spent 2 years on development, consulted more than 6,000 subscribers, and planned for a gradual roll-out rather than a total, jarring, all at once makeover. |
Search Engine Watch
May 6, 2003
Danny Sullivan |
Yahoo's Search Engine Continues Evolving A new page dedicated just to Yahoo Search has been added, allowing those who want to bypass all the Yahoo portal and network information that crowds the regular Yahoo home page. The Yahoo Search page presents a Google-like pure search face to the world. |
Search Engine Watch
May 26, 2005
Sherman & Price |
Ask Jeeves Serves Up New Features Ask Jeeves is rolling out two new enhancements today that help searchers quickly focus queries and get direct answers to questions without using complex commands or advanced search tools. |
