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InternetNews
April 26, 2006
Sean Michael Kerner |
Are Google Results More Relevant? New third party evidence adds fuel to the fire as to whether Google, MSN or Yahoo! actually provides searchers what they want.   |
Search Engine Watch
January 19, 2006
Chris Sherman |
Survey: Google, Yahoo Still Favorites in North America For the second year running, a Keynote Systems study says Google provides the most satisfying search experience among North American users, despite competitive maneuvering from all of the other major search services. |
Search Engine Watch
May 26, 2004
Gord Hotchkiss |
Inside the Searcher's Mind: It's a Jungle in Here! What goes on in the mind of searchers? A research group set out to find the answers -- and came up with some interesting and surprising answers. |
InternetNews
May 4, 2005
Sean Michael Kerner |
Google's 'Golden Triangle' A keynote speaker at Search Engine Strategies Toronto takes a look at search strategies and behaviors. |
Search Engine Watch
March 8, 2005
Chris Sherman |
A New F-Word for Google Search Results A new study has added tangible evidence to the widely held view that top-ranking search results get the most attention from users, and that lower-ranking results are all but invisible to most people. |
Search Engine Watch
September 14, 2004
Heather Lloyd-Martin |
Delving Deep Inside the Searcher's Mind Industry experts from Enquiro, Vividence, iProspect and Google asked searchers, "What are you thinking?" Their research unearthed some surprising results that will help site owners better understand their customers. |
Search Engine Watch
January 13, 2005
Chris Sherman |
Yahoo & MSN Closing the Google Gap While Big G continues to maintain its leadership position in the eyes of web searchers, a new study finds that Yahoo, MSN Search and Ask Jeeves have all made significant improvements over the past year and are narrowing Google's mindshare advantage. |
Search Engine Watch
May 25, 2004
Sullivan & Sherman |
Search Engine User Attitudes With so much interest in search, it's amazing how relatively little research has been done into how people interact with search engines, especially from a search marketing perspective. That's finally changing. |
Search Engine Watch
August 2, 2005
Chris Sherman |
Search Engine Results Continuing to Diverge A new study suggests that the overlap between search engine results is less than it was even a few months ago, and that the voices of each engine are growing even more unique. |
InternetNews
December 14, 2004
Susan Kuchinskas |
Search Industry Gains Clout Search engines are now recognized as full-fledged media companies and search engine marketing is no longer a cottage industry. |
Search Engine Watch
July 5, 2005
Chris Sherman |
Keeping an Eye on Google A new report offers fascinating, in-depth insights on how users interact with Google search results, based on studies using eye-tracking technology. |
InternetNews
February 28, 2005
Rob McGann |
Majority of Searchers Use Multiple Search Engines What are the most popular search engines? |
InternetNews
August 24, 2005
Susan Kuchinskas |
Battle for Search Share in Lower Tier The latest search engine share rankings show Google maintaining its lead over Yahoo, with upstarts gaining points. |
InternetNews
August 2, 2005
Susan Kuchinskas |
Dogpile: Search Engines Don't Have Much in Common Users of the meta-search service can now see results from MSN Search in addition to results from Google, Yahoo, Ask Jeeves and MSN Search. As part of its announcement, Dogpile demonstrated the diversity of results across the engines. |
Search Engine Watch
January 31, 2007
Kevin Newcomb |
Search Presents Challenges for Retailers In addition to paid search, retailers should pay attention to search engine optimization and shopping search engines, according to a new study from TrafficLeader. |
Search Engine Watch
April 26, 2005
Andrew Goodman |
Viewing the Search Landscape Which search engine appeals most to U.S. searchers? Which service is the most popular elsewhere in the world? It depends on who you ask, and how they're measuring. |
Search Engine Watch
July 12, 2005
Chris Sherman |
How Americans Search A recent study shows that over 50% of online users use a search service every time they go online. Common search goals include health and medical information, directions and maps, and news. |
Search Engine Watch
April 5, 2004
Danny Sullivan |
Google Tops, But Yahoo Switch Success So Far New WebSideStory stats say Google's most popular, but they also reveal that Yahoo's recent replacement of Google results with its own technology doesn't appear to have cost it visitors. |
Search Engine Watch
January 24, 2005
Chris Sherman |
Survey: Searchers are Confident, Satisfied & Clueless The vast majority of searchers say they are confident about their searching skills and are successful at finding what they're looking for far more often than not, yet most don't understand how search engines work or present results. |
Search Engine Watch
January 18, 2006
Chris Sherman |
Study: Google #1 in China Despite trailing Chinese traffic leader Baidu, Google is rated the best search engine in China, according to new research from Keynote Systems. |
InternetNews
April 12, 2007
Nicholas Carlson |
Another Month And More Google Growth Google accounted for 64 percent of all U.S. searches. Yahoo hangs on to second place, but it has a Panama trick up its sleeve that it's hoping to boost its share. |
InternetNews
October 12, 2007
Stuart J. Johnston |
Google's Global Reach is Ginormous ComScore study finds that, of 61 billion searches performed worldwide in August, Google handled 61 percent to Microsoft's 3.6 percent. |
Search Engine Watch
December 7, 2003
Danny Sullivan |
What Happened To My Searches On Google? Many webmasters have found that recent changes at Google have hurt them. But does all the hue and cry over Google's recent algorithm change have any impact on searchers? There are some developments worth noting, and this article takes a Q&A approach to examine them. |
BusinessWeek
July 18, 2005
Ben Elgin |
Google's Leap May Slow Rivals' Growth MSN and Yahoo! face new challenges as their share of the search engine market falls, but they are offering new search features to remain competitive. |
Search Engine Watch
June 16, 2004
Chris Sherman |
Google Gains in Popularity, But Will It Last? Over the past year, Google took significant market share from Yahoo and MSN, according to a new report from industry analyst Hitwise. But the increasing popularity of vertical search sites poses a big threat to all of the major search engines. |
Entrepreneur
October 2006
Amanda C. Kooser |
Latest Search Engine Releases Search engines are big business. Here are some of the latest developments from the leaders to make your search life a little easier. |
Search Engine Watch
April 11, 2006
Chris Sherman |
Searcher Behavior Research Update Two new studies examining how people search show that internet users are becoming more discriminating, with important implications for search marketers. |
Information Today
April 25, 2005
Paula J. Hane |
Search Engines Roll Out New Personalization Options Several major search engines, such as Ask Jeeves and Yahoo!, are offering personalization upgrades to retain searchers. |
ONLINE
Mar/Apr 2006
Greg R. Notess |
On The Net - Tracking Your Search History Commercial databases and traditional online systems have offered a search history feature for decades. Web search engines are finally catching up. The options vary greatly among them, but all raise a number of privacy issues. |
InternetNews
May 5, 2005
Sean Michael Kerner |
MSN Search Share Anyone's Guess Is MSN gaining or losing search share to Google in North America? It depends who you ask. |
Search Engine Watch
December 8, 2008
William Flaiz |
Universal Search Should Be a Plus Variety in the search results gives online marketers multiple opportunities to rank and gain new listing visibility. But how does the user feel? As new listing types begin appearing in results, we often lose sight of whether these listings are really helpful to the user. |
Search Engine Watch
May 24, 2006
Chris Sherman |
The Value of Branded vs. Non-Branded Search Terms New research suggests that while branded search terms offer the highest conversion rates, non-branded terms can significantly impact the outcome of a paid search marketing campaign. |
The Motley Fool
April 5, 2011
Jeff McGurn |
As Google Retools Its Search Engine, Content Farms Lose Traction Google is trying to improve the quality of the results it delivers to Web searchers. |
Search Engine Watch
July 5, 2000 |
Yahoo Partners With Google Yahoo has selected Google to take over from Inktomi in powering Yahoo's secondary results.... |
Search Engine Watch
February 22, 2007
Greg Jarboe |
Stats Show Google Dominates the International Search Landscape What is the most popular search engine in the UK? In Europe? In the world? |
InternetNews
August 14, 2009 |
Key to Bing Success: Breaking 'Google Habit'? comScore analysis finds 'lighter' searchers most likely to be pried away from reliance on Google for search. |
InternetNews
January 14, 2004
Zachary Rodgers |
The Graphical Search Divide Graphics in sponsored search listings. Want them? Need them? Marketers are divided. |
InternetNews
August 3, 2004
Parker & Rodgers |
Yahoo!, Ask Jeeves Bow Local Search Tools The news follows closely on the heels Google's own local Web search offering. |
PC World
August 2004
Tom Spring |
Search Tangles Internet search is big business. But the drive for profits by search firms and the sites they index is taking its toll on the results in your browser. |
InternetNews
April 30, 2004
Robyn Greenspan |
Searching for Balance Not all search campaigns are created equal, as Internet users reveal which engines provide the most relevant organic and paid results. |
Search Engine Watch
July 25, 2008
Frank Watson |
Trademarked Terms: Guaranteed Conversions, Guaranteed Controversy To buy or not to buy trademarked competitor keywords. That's the question search marketers face when tempted with high-converting competitor brand terms. |
InternetNews
March 2, 2004
Alexander Wolfe |
Search Guru Sees Multiple Engines Blooming Google won't be the only game in town, as niche players vie for a voice in ongoing 'search wars,' expert predicts. |
Search Engine Watch
April 8, 2008
Kevin Newcomb |
Blended Search Results Change Searcher Behavior Search marketers received more evidence this week that universal or blended search results are changing searcher behavior. If you're not yet optimizing your news, image, or video content, you need to start. |
Search Engine Watch
January 6, 2005
Danny Sullivan |
Looking Back, Looking Ahead: Developments With Consumer Search This year, web search will morph into consumer search, where major search companies offer a robust range of ways to search for information in specialized areas. |
Pharmaceutical Executive
November 1, 2005
Peter H. Nalen |
Alternative Media: Targeting Audiences on the Web The most important web page to communicate with doctors and patients is the page of results that your potential customers see when they use search engines, such as Google, Yahoo!, or MSN. |
Search Engine Watch
April 2, 2003
Danny Sullivan |
Search Privacy At Google & Other Search Engines This article examines what Google and other search engines record about your searches. |
Search Engine Watch
December 3, 2001
Danny Sullivan |
Yahoo Expands Paid Placement Listings Yahoo is now carrying paid placement listings on its search results pages, rather than just within its category pages, through a deal cut with Overture (the former GoTo) last month... |
Search Engine Watch
March 22, 2006
Greg Jarboe |
Targeting Search Ads By Demographics & Behavior The days of targeting searchers via keywords alone are coming to an end. Now search engines are offering the ability to target searchers by age, gender and other demographics. |
Search Engine Watch
June 14, 2006
Grant Crowell |
Understanding Searcher Behavior Searchers interact with search engines in a variety of ways, and understanding searcher behavior is an increasingly important aspect of effective search marketing. |
InternetNews
October 21, 2005
Susan Kuchinskas |
Saw it Online, Paid For it Off Study says the Web's ability to influence offline sales is growing. |
