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Fast Company November 2004 Alan Deutschman |
The Ad Agency on Your Hard Drive How Web software called "adware" is taking advertising to a new, effective, and extremely annoying level. |
BusinessWeek June 28, 2004 |
Avi Naider, Adware Crusader The chief exec of WhenU says he hates spyware as much as anyone, but his product is different. Here he explains |
BusinessWeek June 28, 2004 Timothy J. Mullaney |
Claria: The Napster Of Pop-Up Advertising The smart course may be to let the risks play out before Claria's IPO, letting investors know whether they'll buy a rocket or a dud. |
PC World November 2005 Tynan & Spring |
The Hidden Money Trail Those programs that pelt you with ads and bog down your PC are financed by some of America's largest companies. |
The Motley Fool June 30, 2005 Alyce Lomax |
Bad Ads at Microsoft? Hopefully rumors of Microsoft's interest in an adware company are just rumors. |
Wired December 2005 Annalee Newitz |
Don't Call It Spyware Three years ago Gator (now Claria) was considered a parasite and a scourge. Today it's a rising star - selling virtually the same product. How a pop-up pariah won the adware wars. |
InternetNews September 1, 2005 Susan Kuchinskas |
Yahoo Funding Spyware? Analyst Ben Edelman charges Yahoo with supporting spyware companies by having them distribute its pay-per-click ads. He says that advertisers should be told what they are getting. |
PC World November 2001 Tom Spring |
Consumer Alert: Stealth Ad Invasion Don't look now, but your computer may be harboring software that lets unwanted advertising in... |
Entrepreneur February 2004 Melissa Campanelli |
A Pop-Up Victory Competitors' ads could muscle in on your Web site. |
BusinessWeek June 28, 2004 |
Ben Edelman, Adware Scourge This 24-year-old law student-expert witness says he's "100% convinced that spyware is a fair label" for advertising software. |
BusinessWeek April 24, 2006 Grow & Helm |
Your Ad Here. And Here. And Here How a web of middlemen is hijacking the placement of online ads - and cashing in. |
InternetNews October 1, 2004 Erin Joyce |
A Hobbled Anti-Spyware Law California has its first anti-spyware bill, but it doesn't do enough to terminate the growing use of spyware that logs your moves online. And don't expect to see much stronger legislation in Congress. |
BusinessWeek September 26, 2005 Ben Elgin |
For Yahoo, Mistrust Is Popping Up Yahoo! could do more to fix adware problems. |
PC World July 2004 Tom Spring |
Striking Back at Spyware States, feds consider regulating intrusive software. |
InternetNews June 8, 2005 Roy Mark |
Bad Actors Safe Under Spyware Legislation? Congress should do less, rather than more, when it comes to federal anti-spyware bills. |
InternetNews March 20, 2006 Roy Mark |
Big Ads Add to Adware, Spyware Major Internet advertisers are financing - sometimes unwittingly - the spread of potentially harmful adware and spyware, according to a new Center for Democracy and Technology finger pointing report. |
PC Magazine May 31, 2006 Robert Lemos |
A Future Without Adware? Prosecutors and consumer advocates are on the attack against adware. Is a future without deceptive ad software attainable? |
InternetNews December 23, 2003 Janis Mara |
Judge Downs Pop-Ups in Contrary Decision Due to trademark infringement, a judge granted a preliminary injunction against adware company WhenU from displaying pop-up ads for Vision Direct when users visit the 1-800 Contacts website. |
InternetNews May 11, 2005 Roy Mark |
Adware Called Too Cozy With Spyware The Center for Democracy and Technology says complex relationships allow responsible parties to dodge liability even if Congress passes an anti-spyware bill. |
InternetNews February 10, 2004 Janis Mara |
Advertising Beyond The Browser The desktop comes into its own as an ad medium. |
PC World April 2004 Liane Cassavoy |
Bye-Bye, Pop-Ups. Hello...? Pop-up ads, those reviled windows that intrude on your Web surfing, seem to be on the decline. But don't celebrate yet: New forms of advertising that may be just as annoying and even more intrusive are likely to replace them. |
PC World June 14, 2002 Tom Spring |
Has Your Browser Been Hijacked Lately? Lop.com's drive-by download marketing tactics irk some surfers. |
PC World July 2005 Andrew Brandt |
Can You Trust Your Spyware Protection? Determining what classifies as spyware is a difficult problem, and would-be spyware manufacturers try to make sure their software is not blacklisted by the major anti-spyware tools. |
The Motley Fool January 6, 2004 Rex Moore |
Judge Bars Pop-Ups When last we left WhenU.com, it had won a court victory allowing it to serve whatever pop-up ads it wanted on top of U-Haul's website, even those of a competitor. A few more legal victories followed, but now a judge in New York has reversed course. |
New Architect February 2003 Amit Asaravala |
What Advertisers Want Selecting high-performance ad formats for your site |
InternetNews June 22, 2009 Michelle Megna |
Yahoo, Google Rev Up New Ad Products Search companies roll out new advertising platforms as the online ad industry malaise continues. |
BusinessWeek July 17, 2006 Ben Elgin |
Yahoo's Pop-Up Connection Yahoo! Inc. has become one of the spyware industry's main benefactors. Since 2003 the Sunnyvale titan has indirectly supplied ads to - and shared millions of revenue dollars with - Direct Revenue and its rivals. |
InternetNews January 30, 2007 Ed Sutherland |
Travel Companies, Cingular Settle Adware Case Three online advertisers have to pony up $100,000 and promise to stop using controversial adware as part of a settlement with New York State's Attorney General. |
InternetNews July 12, 2005 Susan Kuchinskas |
Microsoft Shifting Adware Approach? Is Microsoft hot on Claria or soft on adware? Microsoft has been criticized for changing the ratings of Claria and other adware in its Anti-Spyware product. Experts describe the deceptive practices used by some adware. |
InternetNews February 24, 2005 Roy Mark |
Claria Exec Joins DHS Privacy Committee Chief privacy officer for adware firm formerly known as Gator is now representative on panel advising in privacy issues. |
New Architect October 2002 Christopher Null |
Crocodile Tears Newspaper publishers take Gator to court for adding pop-up ads to their websites without their permission. |
InternetNews November 6, 2006 Roy Mark |
FTC Mulling Next-Gen Tech, Policy Three days of hearings open to consider future Internet regulatory challenges. |
BusinessWeek May 21, 2007 Hof & Holahan |
Behind Those Web Mergers Marketers want smarter, targeted online ads. That's driving deals. |
InternetNews June 30, 2004 Roy Mark |
Spyware Sneaking into the Enterprise Not just for consumers anymore, invasive programs are finding comfort in the corporate realm and leaving more than unwanted ads in their wake. |
BusinessWeek December 8, 2003 Stephen Baker |
Pop-Up Ads Had Better Start Pleasing With the means to block them on the rise, their last hope is to entice, rather than irritate |
BusinessWeek June 11, 2009 Robert D. Hof |
Google's Grab for the Display Ad Market Google aims to unseat Yahoo and Microsoft with new, ultratargeted banner ads. Will Web publishers and online ad agencies bite? |
InternetNews January 21, 2004 Janis Mara |
Interactive Companies Play the Name Game Why change your company's name? Some in the interactive marketing space share their reasoning. |
BusinessWeek April 3, 2006 David Kiley |
Call It A Sell Phone Cell-phone users may balk at receiving video and advertising on their handsets, but advertisers are ready to spend. |
InternetNews January 6, 2004 Zachary Rodgers |
Interactive's New Year, Part 2 More luminaries in the online ad sector weigh in on the state of the sector and what 2004 will bring. |
BusinessWeek October 4, 2004 Toddi Gutner |
What's Lurking in Your PC? Because it's so new and still evolving, many computer users don't understand spyware. Here's a quick tutorial to bring you up to date on this insidious problem. |
Knowledge@Wharton August 13, 2003 |
Darn Those Pop-Up Ads! They're Maddening, But Do They Work? E-commerce experts at Wharton and elsewhere say pop-ups are not universally loathed and irrevocably worthless. But collectively they can indeed be a nuisance. |
InternetNews February 16, 2007 Roy Mark |
DirectRevenue to Pay Back 'Spyware' Gains Adware distributor DirectRevenue today settled Federal Trade Commission charges of unfair and deceptive trade practices of installing unwanted and unsolicited spyware unto consumers' computers. |
InternetNews November 3, 2006 Roy Mark |
Zango Settles FTC Adware Charges The controversial adware distributor agrees to pay $3 million and provide consumer consent notices. |
BusinessWeek July 17, 2006 Ben Elgin |
The Plot To Hijack Your Computer Direct Revenue's swift rise illustrates the intertwining of spyware and mainstream online marketing. |
InternetNews April 4, 2006 David Miller |
Spitzer Files Spyware Suit New York Attorney General Eliot Spitzer is suing an Internet advertising firm he claims surreptitiously installed millions of pop-up ad producing programs on individuals' computers. |
InternetNews May 27, 2004 Roy Mark |
Yahoo! Beta Testing Anti-Spyware Tool New toolbar plug-in aims to give consumers 'transparency' about what programs are actually on a user's computer. |
InternetNews March 26, 2004 Janis Mara |
Gates Weighs In On Spyware Issue Microsoft's chairman says 'parasitic' software is turning the Internet into a billboard. |
PC World February 2004 Andrew Brandt |
Privacy Watch: Gain Extra Protection With Adware Scanner Secrets Put the extra features of Spybot Search & Destroy and Ad-aware to work for you. |
InternetNews May 15, 2009 David Needle |
Consumers Left in the Dark on Net Privacy Experts may debate whether there's more than meets the eye in online data collection, but they agree that Internet users need education. |
InternetNews May 19, 2004 Mara & Miller |
Lawsuit Filed Under Utah's Challenged Anti-Spyware Act A retailer files a lawsuit in Utah under that state's new anti-spyware statute, though the law is temporarily blocked by a court order. |