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CRM
November 23, 2012
Pelin Thorogood
The New Science of Retaining Customers Look to digital analytics to improve buyer loyalty and customer lifetime value. mark for My Articles similar articles
CRM
January 2014
Maria Minsker
Pizza Hut Slices Customer Base with Segmentation Capillary Technologies delivers results through consumer behavior intelligence and targeted time-focused campaigns. mark for My Articles similar articles
CRM
April 2014
Maria Minsker
13 Digital Marketing Myths, Debunked The real answers to those burning questions about email, social media, mobile devices, and big data. mark for My Articles similar articles
InternetNews
August 8, 2005
Susan Kuchinskas
New Responsys Release Tightens Focus The e-mail automation company's upgraded platform produces automatic but highly targeted messages. mark for My Articles similar articles
CRM
January 20, 2012
Kara Trivunovic
Email Marketing and Social Data: The Beginning of a Beautiful CRM Friendship Employ an integrated strategy to drive more successful campaigns. mark for My Articles similar articles
CRM
December 14, 2012
Mark Cooper
The Rise of the Agile Consumer Traditional CRM systems are failing to keep pace with today's customer. mark for My Articles similar articles
CRM
September 2013
Maria Minsker
Consumers Call Personalized Email Marketing 'Superficial' Marketers and consumers are on different pages when it comes to email marketing effectiveness. mark for My Articles similar articles
CRM
November 1, 2005
Colin Beasty
Business Problem: Decision-Makers Have No Insight Into Marketing Effectiveness Tech Solution: Marketing Campaign Management Software: Aprimo's Campaign Management and Email Marketing... Unica's Affinium Campaign... etc. mark for My Articles similar articles
CRM
May 2015
Oren Smilansky
Wine Enthusiast Uncorks More Personalized Email Campaigns with Bluecore Solution A reduction in outgoing email increases revenue for the wine accessories company. mark for My Articles similar articles
CRM
May 4, 2012
Faletski & Sherrett
Building a Successful Mobile Email Campaign Here are three ways you can improve the success of your email campaigns in an increasingly mobile world. mark for My Articles similar articles
CRM
November 2015
Maria Minsker
LuckyFish Hooks "Hi-Def" Customer Segments with Optimove Facebook Audience micro-segments let the gaming company boost retention rates. mark for My Articles similar articles
CRM
June 10, 2011
Leonard Klie
New Research Highlights the Need for Integrated Marketing Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels. mark for My Articles similar articles
HBS Working Knowledge
November 11, 2013
Dina Gerdeman
A Smarter Way to Reduce Customer Defections Companies can't afford to lose hard-won customers, but in truth some are more important to keep than others. Recent research by Sunil Gupta and Aurelie Lemmens explains how to find them. mark for My Articles similar articles
CRM
November 25, 2011
Emailvision Launches SaaS Campaign Management Solution With Customer Intelligence New product Campaign Commander Enterprise Edition lets marketers deliver more relevant and successful online relationship marketing campaigns. mark for My Articles similar articles
CRM
April 10, 2013
Constant Contact Expands Marketing Integrations New content creation integrations add to email marketing functionality for SMBs. mark for My Articles similar articles
CRM
December 12, 2011
Judith Aquino
Constant Contact Launches Marketing Tool for Small Businesses Constant Contact, an online marketing company that serves small businesses and non-profits, unveiled its new Social Campaigns tool today, giving users a way to create stylized landing pages on Facebook. mark for My Articles similar articles
CRM
February 2012
Judith Aquino
Wyndham Hotels' Targeted Emails Break Records Group's marketing team hones in on members through email messages. mark for My Articles similar articles
CRM
May 2006
Carol Ellison
8 Email Marketing Tips Experts provide commonsense advice about one of the most powerful and yet one of the most dangerous mediums of communication -- Email. mark for My Articles similar articles
AFP eWire
July 31, 2013
Mike Snusz
Three Pieces to an Engaging Email Campaign Nonprofit email campaigns can learn from what the corporate world is doing. Corporate email programs have focused on delivering value -- they test offers, messaging and more. mark for My Articles similar articles
AFP eWire
May 20, 2014
Donor Retention -- The Talk of The Town Some of you may be thinking, "Retention? Enough Already!" The truth is - it's important, it's a hot topic and it's not going anywhere. mark for My Articles similar articles
CRM
July 2011
Brittany Farb
Mobile e-Commerce in the B2B Sector While mobile e-commerce is trending for retailers, it also is a hot tool for business-to-business marketing. mark for My Articles similar articles
CRM
September 2011
Leonard Klie
Email Marketing Has the Look Responsys' third annual Email Design Look Book highlights strategies vital to marketers' future success mark for My Articles similar articles
Search Engine Watch
October 10, 2007
Pat Stroh
Is Your Paid Search Campaign Part of a Mix or a Mess? The complexity of your non-search media plan will determine how difficult it will be to make the right decisions in your search campaigns. mark for My Articles similar articles
Bank Systems & Technology
May 6, 2004
One Question For Greg Fusilli, The Bank of New York How is The Bank of New York using technology to improve its relationships with retail banking customers? mark for My Articles similar articles
U.S. Banker
July 2008
Foote & Gupta
Avoiding a Marketing Meltdown Even in the best of times, retail-bank marketing teams face loads of performance pressure and often struggle to set priorities. But now the swooning market has redoubled the challenge. mark for My Articles similar articles
Pharmaceutical Executive
December 1, 2008
Dave Ormesher
The Self-Fueling Marketing Machine Creating a self-fueling machine that produces data - which steers the marketing channel and in turn produces more data - represents the necessary evolution for the survival of pharmaceutical e-marketing. mark for My Articles similar articles
Bank Systems & Technology
July 29, 2009
Maria Bruno-Britz
Jack Henry Rolls Out BIG Rewards BIG Rewards was created with Saylent Technologies to give banks a deeper solution for customer stickiness. mark for My Articles similar articles
CRM
March 22, 2013
Kelly Crothers
Build a Strong Foundation for the Most Effective Campaign Management Stand out with data-driven marketing. mark for My Articles similar articles
AskMen.com
Kirk Thurbide
Employee Retention Employee retention looks to be an ongoing challenge for organizations. As the workforce continues to change, perhaps so must the conventional thinking on employees and retention. mark for My Articles similar articles
CRM
March 15, 2013
Paul Anderson
Win Over Your Customers with Smart CRM Moves Use the right tools to boost brand loyalty. mark for My Articles similar articles
CRM
February 10, 2014
Maria Minsker
As Marketers Embrace New Tactics, Experian Studies Find Email Is Still King Thanks to pop-up windows and responsive design, email remains the top marketing channel. mark for My Articles similar articles
CRM
March 8, 2013
Comm100 Adds an Email Marketing Wizard New templates and user interfaces simplify email content creation. mark for My Articles similar articles
Bank Systems & Technology
April 28, 2008
Maria Bruno-Britz
Analytics Are Becoming Increasingly Important Tools in Banks' Customer Retention Strategies Predictive analytics tools are helping banks understand customers' behaviors and meet their unique needs with tailored products and services, improving customer retention as a result. mark for My Articles similar articles
CRM
July 1, 2003
Ramin Ganeshram
Seeing Green Rob McClellan, director of supply chain management and services for Taylor Made-Adidas Golf, uses email to drive leads to resellers. mark for My Articles similar articles
CRM
August 3, 2012
Carrie Scott
Reinvigorate Email Marketing Marketers need to focus on new methods of engagement to combat declining ROIs and deliverability. mark for My Articles similar articles
Insurance & Technology
May 25, 2010
Anthony O'Donnell
Alfa Vision Insurance Taps SAS To Improve Customer Retention The SAS Analytics Pro solution, combined with an Elite Technology Solutions-developed retention model will be applied to eight program rollouts during 2010. mark for My Articles similar articles
Registered Rep.
October 27, 2008
John Churchill
Separate BofA Retention Package Targets Top Half of BofA force Only 50 percent, or roughly 1,000 of the 2,000 Bank of America Investment Services financial advisors, will see a retention bonus. mark for My Articles similar articles
CRM
October 2005
Jim Dickie
Direct Marketing Trends for 2006 More companies are turning to the Web for targeted marketing efforts. mark for My Articles similar articles
Registered Rep.
June 15, 2007
Kevin Burke
Wachovia Extends Olive Branch to A.G. Edwards Reps. Will They Accept? Just 15 days after it announced it was buying A.G. Edwards, Wachovia Securities announced its retention package for A.G. Edwards reps. mark for My Articles similar articles
CRM
October 2, 2013
Experian Releases Email Insights A new product turns inactive email subscribers into active customers again. mark for My Articles similar articles
CRM
January 2012
Judith Aquino
Don't Count Out Email Yet New advances make email a smart choice for marketers. mark for My Articles similar articles
Registered Rep.
November 4, 2008
Top Merrill FAs Playing Hardball With Retention Package They have taken the first step towards getting changes made by collectively hiring a lawyer, who "ripped the retention contract to shreds." mark for My Articles similar articles
AFP eWire
July 22, 2015
AFP Top Ten (Week of July 22, 2015): Three Keys to Donor Retention Case Studies: I Wish I Had Thought of That... Seven Critical Types of Donor Data... Five Lessons for New Philanthropists... mark for My Articles similar articles
Bank Technology News
March 2010
Rebecca Sausner
Big Banks Invest in Marketing, PFM Online A survey of banks finds online sales and marketing are the primary focus of many big banks. mark for My Articles similar articles
CRM
October 2013
Marshall Lager
What's Your Marketing Plan? Good marketing campaigns have a set goal. There's a reason why. mark for My Articles similar articles
CRM
September 2012
Judith Aquino
Avoid the Spam Folder How marketers can save outbound emails from the dreaded fate. mark for My Articles similar articles
Bank Technology News
April 2009
John Adams
Keep 'Em Coming Back First Tennessee's bridge to the second decade of the 21st century is an automated connection between account opening and email platforms that enable onboarding tactics with results. mark for My Articles similar articles
CRM
October 2013
Maria Minsker
Marketing Email Open Rates Jump Nearly a third of marketing emails are viewed -- a major increase compared to recent years. mark for My Articles similar articles
CRM
July 2011
Brittany Farb
The Digital Age of Marketing Gartner forecasts that social and mobile approaches will influence at least 80 percent of consumers' discretionary spending by 2015. mark for My Articles similar articles
Registered Rep.
May 12, 2011
Mindy Diamond
Golden Handcuffs Loosen Some advisors who signed retention agreements have already begun looking for a way out, but plan to hold off on the switch for a year or two, until they can pocket more of that retention money. mark for My Articles similar articles