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Business/IT 'Linkage' Key to Insurer's Adaptation to Changing Marketplace To meet burgeoning consumer communications and transaction demands, insurers must build a services-enabled technology architecture in close collaboration with businesses. |
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Hey, CEOs, Be More Social Social media is fast gaining influence in the business world, but there s one demographic almost completely untouched: chief executives. |
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Why You Should Consider Customer Journey Maps While creating a customer journey map that accounts for experiences across multiple channels might sound difficult, it is possible. |
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Are You "Strategic"? CFOs have long aspired to that lofty moniker. Is the time at hand when many can lay claim to it? |
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Bookshelf: Execution Revolution: Solving the One Business Problem that Makes Solving All Other Problems Easier Written for CEOs, managers and business professionals, Gary Harpst's new book offers a peek into the author's own entrepreneurial mind. |
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Why You Need a Customer Experience Map Retail organizations are constantly seeking ways to improve the customer experience. The best way to get inside your customers' heads -- and keep them happy -- is to chart their journey. |