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CRM
September 13, 2011 |
Facebook Fans More Likely to Recommend a Brand, Buy Products Report on consumer behavior highlights the need for small businesses to be active on Facebook.   |
Search Engine Watch
November 9, 2009
Ron Jones |
Facebook Fan Pages 101 Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages. |
Fast Company
John Paul Titlow |
Facebook Just Made Life A Little Harder For Brands If your company sees a drop in Facebook activity in the coming weeks, you can blame the latest news feed algorithm update. |
Search Engine Watch
July 24, 2008
Erik Qualman |
The Top 4 Best Facebook Practices Facebook just posted a 40 percent increase in year-over-year traffic according to Hitwise. Here are the 4 best ways to leverage Facebook for your company. |
CRM
February 2012
Judith Aquino |
Take Your Facebook Page to the Next Level with F-Commerce It's time to transform those likes into sales. |
InternetNews
November 7, 2007
Sean Gallagher |
Facebook's Beacon Casts Light On Future Of Web Ads Facebook's new advertising program raises questions about user privacy and what traits and qualities qualify a company as a "real business." |
Search Engine Watch
November 2, 2009
Ron Jones |
Facebook 101 The basics to know before joining the popular social media site, including tips on setting up your account, privacy, and helpful applications. |
CRM
October 30, 2015 |
Tongal Selected as Facebook Marketing Partner for Content Marketing Video marketing content creator expands with Facebook's distribution assets. |
Search Engine Watch
February 10, 2011
Guillaume Bouchard |
Intentional Targeting: Search vs. Facebook Facebook marketing offers a very different value proposition from search marketing. Results driven marketers can still get a much better return out of search than social. |
Search Engine Watch
April 7, 2011
Kaila Strong |
Google +1: Death of Facebook Like? Has Google learned from the Buzz disaster and found something that can seriously rival the Facebook Like button? A look at some of the implications of Google +1 on organic and paid search, plus user intent. |
CRM
January 1, 2008
Jessica Tsai |
Facebook's About-Face Facebook introduced a marketing plan many of its members hated - and changed course accordingly. |
CRM
January 2014
Sarah Sluis |
Social Media Leads Content Marketing Quickly digested forms of content distribution win out over in-depth methods. |
CRM
July 1, 2010
Aaron Strout |
4 Keys to Online-Community Success What many marketers overlook -- and why. The big question many marketers are facing today is, can they have their cake (a branded online community) and eat it too (tap into the critical mass of mega social network, Facebook). |
CRM
March 2015
Leonard Klie |
Firms Should Embrace Instagram The image- and video-sharing site now surpasses Twitter in users. |
CRM
August 19, 2010
Juan Martinez |
Bazaarvoice Bridges the Gap Between Brand Sites and Social Networks SocialConnect Suite offers many features geared toward bridging the social Web with brand Web sites. |
InternetNews
November 10, 2009 |
Facebook Groups Hijacked in the Name of Security Organization claims its tactics are designed to point out vulnerabilities in social networking site's group administration protocol. |
Fast Company
April 2014 |
Can You Hawk on Facebook? Over five days we tracked four popular brands on Facebook. First, we checked out how often they "tried to sell me stuff." Then we looked at how "liked" their sales pitches were, compared to their average Facebook post. |
InternetNews
June 10, 2009
Michelle Megna |
Facebook Users to Get Personalized URLs Facebook's new personalized usernames and URLs could be a boost to online marketers, but is it a lost opportunity for the social networking site? |
CRM
November 2009
Clara Shih |
Facebook Is the Future of CRM Only social media can put the customer back into CRM. |
CRM
December 2009
Lauren McKay |
On the Scene: Gartner CRM Summit '09--Trust Is the New Differentiator Big brands and consumers alike see a new found value in trust. |
Fast Company
Jeff Revoy |
Breaking Up With Facebook? You Better Think Twice Before you sever your social marketing ties with Facebook, take a second and review the situation. |
CRM
September 7, 2012
Nancy Liberman |
The Secret to Building Consumer Relationships Look to content to provide credibility and a likable brand online. |
Search Engine Watch
October 14, 2010
Mark Drummond |
How to Cut Through Social Media Clutter Social networking is great, but it's rapidly creating a problem on par with e-mail overload. Here's a clutter management solution that's a win for both marketers and end-users. |
InternetNews
November 6, 2007
Kenneth Corbin |
Facebook's New Ad Play Built on The People Facebook spreads the word through user profiles in its new ad program. |
CRM
April 2011
Brittany Farb |
Companies Need to Make Better Friends Study identifies the main triggers for consumer disengagement in online marketing campaigns. |
Entrepreneur
September 2009 |
The Twittering Class How social media can elevate your company's online cred. |
InternetNews
August 8, 2007
Nicholas Carlson |
Going Phishing Off the Facebook Platform? Facebook's popularity grows by the month, but some cracks are starting to show in the platform. |
CRM
January 2011
Juan Martinez |
Facebook: The Black Sheep of Online Behavioral Advertising Will dubious user data-sharing practices hurt the industry? |
InternetNews
November 30, 2007
Kenneth Corbin |
Facebook Backpedals on Beacon Will Facebook's changes to its controversial advertising platform be enough to quiet the uproar over the alleged privacy violations? |
Search Engine Watch
March 10, 2011
Kaila Strong |
Facebook Pages Upgrades: What Brands Need to Know Tabs, photos, notifications, community interaction, and wall settings -- a step-by-step guide to help you use Facebook's upgraded features effectively. |
PC Magazine
March 5, 2009
Lance Ulanoff |
Facebook Challenges Twitter to Celebrity Deathmatch! Twitter's success, ease of use, and The_Real_Shaq drove Facebook to push celebrities, athletes, and brands to full profiles. |
CRM
September 20, 2011 |
GroSocial Launches Customizer Enterprise to Expand Facebook Influence of Major Brands Tool helps businesses in their partner networks leverage brand influence on Facebook business pages. |
CRM
May 22, 2015
Leonard Klie |
Kahuna Releases Dynamic Audiences for Facebook Advertising Dynamic Audiences understands customer conversion, so brands don't advertise products to people who have already bought them. |
InternetNews
September 17, 2009 |
Facebook, Twitter and Social Media Marketing A significant number of brands have amped up their social media marketing, but it's not just all about tapping Facebook and Twitter, says a new study. |
Search Engine Watch
August 2, 2010
John Greer |
Facebook SEO: Of Links and Likes Is it time to add Facebook to the list of search engines to optimize your site for? It may not be, but that doesn't mean it isn't time to consider SEO opportunities with the leading social site. |
BusinessWeek
May 13, 2010
Douglas MacMillan |
Facebook's Washington Problem Facebook is facing a privacy backlash that could prompt congressional hearings. |
CRM
March 31, 2011
Brittany Farb |
Neolane Launches Social Marketing App A new tool enables marketers to build one-to-one relationships with customers. |
InternetNews
November 21, 2007
Kenneth Corbin |
More Drama For Facebook Facebook on Wednesday answered charges that its Beacon ad program violates users' privacy. |
The Motley Fool
July 28, 2010
Srikanth Srinivasa |
Amazon Partners With Facebook to Make Online Shopping More Social Amazon is now offering its shoppers a connect with Facebook accounts that allows movement of Facebook friends to Amazon to get recommendations from friends on what to buy. |
Search Engine Watch
June 21, 2010
Kaila Strong |
Facebook Privacy: What You Need to Know Steps Facebook users and publishers can take to avoid letting private information get into the wrong hands. |
CRM
December 9, 2011
Judith Aquino |
Twitter Jumps into the Fray with Brand Pages Marketers get a banner plus video and photo-embedded tweets. |
Search Engine Watch
February 9, 2009
Erik Qualman |
4 Ways That Facebook Can Make Big Money Facebook celebrated its fifth birthday last week with 150 million of its closest friends. Today, I give my gift to Facebook: four ways to make some big money this year. |
The Motley Fool
September 24, 2011
Wade Roush |
What the Changes at Facebook Mean for Apple and Google -- and You Turning the social network inside out. |
PC Magazine
February 10, 2009
Bill Dyszel |
Online Safety Tips for Facebook Fogeys Grownups, take note! Here is what you need to know before "friending" your first Facebook connection. |
CRM
November 2014
Maria Minsker |
How to Create the Right Content for the Right Social Channel Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion. |
InternetNews
December 3, 2007
Kenneth Corbin |
CA Fires Another Shot Across Beacon's Bow Facebook's response to the security researchers' concerns is unlikely to quiet the latest critics of its controversial ad platform. |
CRM
May 6, 2015
Maria Minsker |
IBM Partners with Facebook to Offer Integrated Marketing Tools The collaboration will enable users to better hone their advertising campaigns. |
CRM
March 30, 2012
Angela Bandlow |
Climbing the Search Engine Rankings Ladder Make the most of consumer-generated content. |
InternetNews
January 30, 2009
David Needle |
How Ya Doing? Facebook Wants to Know. The social networking site is exploring ways to measure and create new services around users' sentiment. |
Search Engine Watch
March 13, 2011
Roger Barnette |
Facebook Ads & Search: When Worlds Collide Who should advertise on Facebook? Is Facebook more like search or display management? And how can you judge Facebook performance relative to other media channels? |
