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Fast Company
April 2012
Farhad Manjoo |
Looking Forward To A Post-IPO Facebook Future What's next for Facebook? Trying to make enough money to justify that $100 billion valuation.   |
Search Engine Watch
February 10, 2011
Guillaume Bouchard |
Intentional Targeting: Search vs. Facebook Facebook marketing offers a very different value proposition from search marketing. Results driven marketers can still get a much better return out of search than social. |
InternetNews
November 2, 2007
Susan Kuchinskas |
SocialAds: Who Wins? Will Facebook's new ad format ding AdSense? Enrich Microsoft? Or both? |
CRM
August 2012
Judith Aquino |
Facebook Sets Its Sights on Advertisers The world's largest social networking ups the ante on its offerings. |
Search Engine Watch
November 9, 2009
Ron Jones |
Facebook Fan Pages 101 Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages. |
InternetNews
November 12, 2007
Kenneth Corbin |
Facebook Ads: An Illegal Revolution? Facebook CEO Mark Zuckerberg promised advertisers the world, but a legal analyst warns he may have delivered a whole world of trouble. |
| Fast Company |
A Facebook User's Challenge To Facebook: Here's All My Data, Now Give Me Ads I Like Facebook, the world's largest social network, relaunched a brand-focused service that will allow companies to zap ads to your screens even when you aren't looking at Facebook. |
InternetNews
August 5, 2009 |
Facebook Tightens Ad Guidelines Facebook site folds privacy policies into ad guidelines, warning that violators will be booted from the site. |
Search Engine Watch
January 26, 2011
Kristine Schachinger |
Facebook Sponsored Stories: Turning Your Life into Ads When you click your likes, post to pages, play your games and send your check-ins, apparently you gave brands a "word of mouth" recommendation. Introducing Facebook's newest way to make money off you. |
Fast Company
John Paul Titlow |
At 4 Billion Views A Day, Facebook Video Is Zuckerberg's Next Cash Cow Since last summer, the number of videos watched on Facebook has tripled, now totaling over 4 billion per day. This isn't just a bragworthy metric: It's likely to become a key piece of Facebook's business in the future. |
InternetNews
November 7, 2007
Sean Gallagher |
Facebook's Beacon Casts Light On Future Of Web Ads Facebook's new advertising program raises questions about user privacy and what traits and qualities qualify a company as a "real business." |
Wired
June 22, 2009
Fred Vogelstein |
Great Wall of Facebook: The Social Network's Plan to Dominate the Internet -- and Keep Google Out Today, the Google-Facebook rivalry isn't just going strong, it has evolved into a full-blown battle over the future of the Internet -- its structure, design, and utility. |
Search Engine Watch
March 13, 2011
Roger Barnette |
Facebook Ads & Search: When Worlds Collide Who should advertise on Facebook? Is Facebook more like search or display management? And how can you judge Facebook performance relative to other media channels? |
CRM
October 16, 2015 |
Constant Contact and AdRoll Join Facebook Marketing Partners Program The two companies are first for the small business segment to be added to the Facebook program. |
CRM
January 2011
Juan Martinez |
Facebook: The Black Sheep of Online Behavioral Advertising Will dubious user data-sharing practices hurt the industry? |
InternetNews
September 8, 2006
Nicholas Carlson |
Facebook Fixes Feed Problem Social-networking site Facebook has appeased the users who were up in arms over the new syndication features the site debuted this week. |
InternetNews
November 30, 2007
Kenneth Corbin |
Facebook Backpedals on Beacon Will Facebook's changes to its controversial advertising platform be enough to quiet the uproar over the alleged privacy violations? |
InternetNews
November 7, 2008
Susan Kuchinskas |
Facebook: We're Not Focused on Making Money Facebook, the fast-growing consumer social networking site, doesn't need money, its CEO said at the Web 2.0 Summit. |
Fast Company
David Lumb |
The Other Shoe Drops: Facebook May Soon Host News Sites' Content Inside Facebook Facebook is more interested in hosting the things media companies make than just spreading them and it sees Facebook-hosted video as an example of the solution. |
BusinessWeek
September 22, 2010
Brad Stone |
Facebook Sells Your Friends How Facebook plans to leverage its 550 million users into the greatest advertising juggernaut since ... O.K., only since Google. That's still huge. |
Fast Company
Neal Ungerleider |
Facebook Is Upgrading Search Functionality Within User Profiles Facebook appears to be quietly rolling out a new search feature: the ability to search within individual profiles. |
InternetNews
November 21, 2007
Kenneth Corbin |
More Drama For Facebook Facebook on Wednesday answered charges that its Beacon ad program violates users' privacy. |
CRM
October 8, 2015 |
Marketo Integrates with Facebook Lead Ads Integration expands Marketo Ad Bridge offering and helps connect consumers and businesses on mobile devices. |
Search Engine Watch
May 28, 2010
Marc Poirier |
7 Things Agencies Hate About Facebook Social Ads Facebook does several things wrong, preventing SEM agencies from experimenting further and becoming bigger spenders. Here are the seven most annoying things about Facebook Social Ads. |
CRM
February 12, 2014
Maria Minsker |
SocialWire Dynamic Product Ads Solution Boosts Order Values, Click-Through Rates The platform promises results through synergy between organic search and Facebook ads. |
InternetNews
April 1, 2008 |
CareerBuilder, Facebook in Job Ads Venture Internet jobs site CareerBuilder.com is teaming with Facebook to help clients run job-recruiting campaigns within the popular online social network. |
Fast Company
Jul/Aug 2014
Carr & Wilson |
Facebook's Plan To Own Your Phone To make Facebook more relevant than ever, the company has targeted the very core of the app economy to fulfill its vision for the next half-decade. |
InternetNews
October 18, 2007
David Needle |
MySpace Plans to Get More Developer Friendly MySpace follows Facebook's lead in becoming a platform, with enhanced advertising features, to boot. |
InternetNews
September 14, 2006
Nicholas Carlson |
Revolt of The Facebook Elite The social network grew as a site for students at elite colleges. Now Facebook is expanding its registration. Users aren't happy. |
Fast Company
November 2013
Sarah Kessler |
Facebook's App Strategy Six years ago, Facebook began encouraging developers to integrate their products into its social network. Things haven't always worked out as planned. |
The Motley Fool
February 2, 2009
Tim Beyers |
Facebook: Polling for Dollars? The social superstar could create the world's largest marketing database. |
InternetNews
May 24, 2010 |
Facebook CEO Apologizes for Privacy Missteps CEO Mark Zuckerberg makes his first public comments in response to Facebook's latest privacy controversy, promising to reveal a set of updates to the site in short order. |
InternetNews
January 30, 2009
David Needle |
How Ya Doing? Facebook Wants to Know. The social networking site is exploring ways to measure and create new services around users' sentiment. |
Fast Company
October 2009
Adam L. Penenberg |
How Much Are You Worth to Facebook? Facebook and others have tapped into the power of viral loops to build massive audiences in record time. Now they're using these growth engines to create the future of online advertising. |
InternetNews
April 11, 2007
Nicholas Carlson |
All's Quiet on The Facebook Redesign Front Facebook today launched its redesigned site, which includes 47,000 new network portal pages. But this time, the site let its users know the changes were coming. |
InternetNews
July 16, 2009 |
Facebook Talks Ad Tech for Devs, Hits 250M Users Social networking giant Facebook has rolled out a new set of ad-targeting technologies to better help developers monetize their applications and expanded its virtual currency program across the Facebook Platform. |
The Motley Fool
August 3, 2010 |
Bigger Threat to Google: Apple or Facebook? As more and more people flock to social networking sites, how will this affect Google's bottom line? |
BusinessWeek
November 12, 2007
Catherine Holahan |
So Many Ads, So Few Clicks Can more targeted pitches on Facebook and other sites reverse the shrinking response to online ads? |
InternetNews
February 8, 2010 |
Facebook Pulling Microsoft Banner Ads Facebook's exclusive ad partnership may have fallen short of promise, but Microsoft touts expanded search relationship with the popular social site. |
InternetNews
February 17, 2009
David Needle |
Facebook Scrambles to Nip Privacy Controversy Despite changes to its Terms of Service, Facebook CEO Mark Zuckerberg insists users own and control their own information. |
CRM
August 23, 2011
Brittany Farb |
Eloqua Releases the Grande Guide to Social Advertising E-book aids marketers with social media campaigns. |
Search Engine Watch
April 7, 2011
Kaila Strong |
Google +1: Death of Facebook Like? Has Google learned from the Buzz disaster and found something that can seriously rival the Facebook Like button? A look at some of the implications of Google +1 on organic and paid search, plus user intent. |
Fast Company
Neal Ungerleider |
What's That In My Feed? Instagram Will Have More Ads Soon The next time you use Instagram, expect to see more ads. Those ads will be targeted to what's in your feed and will allow you to open websites and download apps within Instagram. |
Fast Company
Neal Ungerleider |
Facebook To Start Sharing Ad Revenue With Video Partners The move is similar to YouTube's profit-sharing mechanism, and is aimed at the same brands that work with YouTube. |
Search Engine Watch
November 2, 2009
Ron Jones |
Facebook 101 The basics to know before joining the popular social media site, including tips on setting up your account, privacy, and helpful applications. |
CRM
May 12, 2015 |
Teradata Adds Social Advertising Capability on Facebook Teradata Digital Marketing Center uses Facebook Custom Audiences for more accurate targeting of Facebook ads. |
Search Engine Watch
October 21, 2010
Kristine Schachinger |
Facebook Privacy -- Again? Hey, Facebook, stop being careless, stop being sloppy, and stop giving out all our data. Get a security team, and audit your apps and your app companies. If Apple can do it, so can you. |
Fast Company
Neal Ungerleider |
Instagram Just Stepped Up Its Advertising Game Instagram officially debuted its advertising API this week as part of a major push to turn the app into a major mobile advertising platform. |
Fast Company
November 1, 2007
Ellen McGirt |
Facebook is the "It" Company of 2007 41 million users and growing. The cool spot for coders. The hot place to test a business. The "it" company of 2007. |
BusinessWeek
December 17, 2009
Douglas MacMillan |
Facebook's Online Identity War It's trying to be the standard for online ID in ways that are making privacy advocates nervous. |
