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Entrepreneur April 2008 John Jantsch |
Making Headlines Here's how to get the media attention you've always wanted - the right way. |
Search Engine Watch March 31, 2011 Jeremy Bencken |
PR-SEO Mythbusting for Better Link Building This letter is designed to be something an SEO can give their PR firm to help them understand the changes they should make to dramatically increase the number of links their effort yields. |
Search Engine Watch September 10, 2010 Nichola Stott |
PR Tools for Link Builders Many tools designed for public relations professionals also work well for link builders. Here are four ways you can build links using PR. |
Inc. October 2006 Stephanie Clifford |
Goodbye, Retainers Pay as you go with results-based PR. |
Search Engine Watch April 16, 2008 Greg Jarboe |
Print Journalists Optimistic...Or Not A recent survey of journalists found that many thought their publication will continue to exist in its current state. But is the survey sample skewing the results? |
Search Engine Watch June 30, 2004 Grant Crowell |
Public Relations Via Search Engines Blending the traditional tools of public relations with innovative search marketing techniques opens a new avenue of promotion for savvy content providers and site owners. |
Search Engine Watch February 17, 2011 Ken McGaffin |
Online PR and Getting Links From Major Media: 6 Examples Getting editorial links from major media websites is one of the big bonuses of doing effective online public relations -- a tactic every serious link builder should consider. |
Search Engine Watch February 18, 2011 Lisa Buyer |
Social PR: 10 Ways to Do PR Better with Social Media Optimizing and blending your online public relations strategy with social media and SEO has never had so many robust options. Here are 10 ways a business can capitalize on the social PR opportunity. |
Search Engine Watch October 30, 2006 Greg Jarboe |
The 100th Birthday of the Press Release The press release turned 100-years-old over the weekend. As search marketers debate over the future of the online press release, we can learn some important lessons from the early history of public relations. |
Search Engine Watch February 15, 2011 Nichola Stott |
9 Ways to Work with Your Client's PR Agency It's the job of SEO and public relations agencies to deliver content and grow a relevant audience. While objectives and success metrics may differ, there is often (and more increasingly) a great deal of overlap in method. |
Entrepreneur December 2008 Gwen Moran |
Be Your Own Trend Spotter Spotting your business's trends requires a combination of knowing your business and your customer and keeping an eye on what's happening around you. |
Entrepreneur April 2005 Kirsten Osolind |
Right as Rain Want to get your business on the media's radar? Start rainmaking. |