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BusinessWeek March 19, 2007 David Welch	Why Hybrids Are Such A Hard Sell Hybrids haven't crossed over to the mainstream.
The Motley Fool October 18, 2004 Rich Smith	Chevy Saddles Up The automaker is slow to join the hybrid race, but is working on several models.
The Motley Fool March 8, 2011 Sarosh Nicholas	An Imminent Catalyst for the Hybrid Revolution The recent rise in oil prices could spur a surge in demand for hybrid vehicles as prices even out.
BusinessWeek April 25, 2005 Larry Armstrong	Are You Ready For A Hybrid? First, you should pick a car that matches the kind of driving you do -- city or highway. To help, here are scouting reports on six eco-friendly vehicles.
BusinessWeek November 1, 2004 Kathleen Kerwin	Hybrids with Plenty of Pep The first Gas-Electric hybrid cars were odd-looking vehicles that advanced the frontiers of auto technology but offered buyers little advantage. But the new Ford Escape SUV and Honda Accord sedan deliver comfort and performance.
BusinessWeek October 6, 2003 David Welch	Reinventing the Hybrid Wheel Will Toyota and others convince buyers that the latest models are more than weird science?
Wired April 2005 Brendan I. Koerner	Rise of the Green Machine In a nation of gas-guzzlers, Toyota made hybrids cool. Now the world's number-two automaker wants to make the internal combustion engine obsolete.
The Motley Fool June 25, 2004 Chris Mallon	Dealers Cash In on Hybrids High gas prices and pollution concerns are prompting car dealers to do something they haven't been able to do in many years -- charge premium prices for automobiles, specifically, gas-electric hybrids. But will your hybrid auto save you money?
AskMen.com November 11, 2003 Paul Anderson	The Way Of The Future: Hybrid Cars Efficient, clean and quiet, these modern vehicles are worth a look the next time you're car shopping.
BusinessWeek October 27, 2003 Kathleen Kerwin	"Detroit Is Missing The Boat" Demand for hybrids is rising, but the Big Three are slow to get on board.
The Motley Fool June 17, 2005 Brian Gorman	Too Many Hybrids? With more hybrids in the showroom and on the road, consumers' fascination with technology may wear off. In that case, as Nissan and others jump into the hybrid game, they may not find the growth they were hoping for.
Wired April 2005 Paul A. Eisenstein	Hybrids Hed2Hed From the latest Prius to the new Highlander - tested & rated, hybrid automobiles.
BusinessWeek April 26, 2004 David Welch	Gentlemen, Start Your Hybrids Ford, Toyota, and Honda are betting on a payoff. GM and others aren't so sure
BusinessWeek November 1, 2004 Chester Dawson	How Hybrids Are Going Mainstream Toyota is shifting into Phase Two of its strategy: moving hybrid technology into the core of its lineup. Early next year, the auto maker plans to launch hybrid versions of its Highlander and the Lexus line of RX SUVs.
BusinessWeek September 13, 2004 David Welch	Detroit Is Over A ($50) Barrel The Big Three auto makers aren't ready to compete with foreign rivals on fuel economy.
The Motley Fool June 14, 2004 Rich Smith	Ford's Profit Potential Is Electric Ford Motor puts a price tag on its new hybrid SUV.
The Motley Fool August 9, 2005 Nathan Parmelee	Hybrids: A Harder Sell The Prius is hot, but hybrids with conventional siblings can't compare. Investors should keep an eye on the technology, but should not go overboard thinking hybrids are the next big thing.
Salon.com August 15, 2000 Ray Thursby	Hopping into hybrids Automakers hope smog and high gas prices will persuade consumers to embrace their new "green" lineup.
The Motley Fool September 14, 2006 Rich Smith	A Vue With Some Room Investors, GM's new hybrid SUV is better than you think. Thanks to the U.S. Congress, other hybrid shoppers are about see their expected tax credits start disappearing. And to whom will consumers then turn for a cheap hybrid SUV, fully loaded with the optional tax credit package? GM.
The Motley Fool April 26, 2005 Nathan Parmelee	Hybrid Sales Blast Off Hybrid sales are strong, but do they offer a better value? it pays to remain intrigued by the developments in hybrids from an investor's point of view.
Popular Mechanics March 2007 Jim Motavalli	3 Big Questions for the Electric Car's Future With big pushes from GM, Ford and Toyota, plug-in hybrids are back in the spotlight, but lurking in the shadows is the same old problem: building a lightweight, powerful, affordable battery.
BusinessWeek January 29, 2007 David Kiley	Toyota: How the Hybrid Race Went to the Swift As Toyota prepares to motor past Ford as the world's second-largest carmaker, it has become a textbook case on how a green reputation delivers a competitive edge.
PC Magazine February 1, 2006 Bill Howard	Why Buy a Hybrid? Make a hybrid out of the diesel car and you'd likely cut emissions further.
BusinessWeek November 14, 2005 David Welch	What Makes A Hybrid Hot The Toyota Prius's conspicuous display of uber-greenness is key to its success.
The Motley Fool July 11, 2005 Alyce Lomax	Click Here for Hybrids Is Ford's new hybrid hot enough for online-only ordering?
Wired February 2006 Carl Hoffman	The Teardown Artists First, buy the hottest new car on the lot. Then rip it to pieces. Inside GM's chop shop, they take (apart) the competition very seriously.
The Motley Fool December 22, 2008 Rich Duprey	Don't Buy American ... or Japanese, Either Stocks of all carmakers look as though they're headed for the junk heap.
BusinessWeek January 8, 2009 David Welch et al.	A Green Auto Show This year's Detroit auto show, which runs from Jan. 11 to Jan. 25, promised to be a subdued affair.
The Motley Fool September 29, 2006 Rich Smith	The Gas Is the One on the Right GM isn't slated to field a hybrid sedan before spring 2007 (the new Saturn Aura Green Line), and Ford's sedans won't arrive until 2008. That's inexcusable. Detroit needs to act while Toyota is still off balance.
Popular Mechanics September 4, 2008	Honda, Ford, Nissan Prep Hybrids to Hunt Prius Before Volt Unveil As it is likely that General Motors will unveil the production version of its much-anticipated Chevy Volt later this month, competing automakers are now codifying their plans for next-generation hybrids of their own.
BusinessWeek October 18, 2004 Kathleen Kerwin	How To Market A Groundbreaking SUV Ford is pitching its gas-electric hyrbid to techies, as well as environmentalists.
BusinessWeek December 2, 2010 Keane & Green	Green Energy: Why Hybrids Still Need Government Motors As the next generation of plug-in cars comes online, a decline in hybrid sales doesn't bode well for their success.
BusinessWeek March 5, 2007 Ian Rowley	Toyota's Bid for a Better Battery CEO Watanabe confirms that Toyota will develop new lithium-ion batteries for its third-generation hybrids.
The Motley Fool October 19, 2004 Rich Smith	$60 a Barrel? Sell Big Oil! Investors take note: By making fuel-efficient hybrid vehicles a viable option for car buyers, "Big Auto" has started America along a trend curve toward reducing our demand for Big Oil's gasoline.
The Motley Fool November 24, 2004 Brian Gorman	Toyota Under Porsche's Hood? Toyota may provide hybrid technology for Porsche.
Entrepreneur June 2005 Jill Amadio	Clean Up Your Act Going green when you purchase your next business car is getting easier, and your choices include more than just hybrids. With the new crop of low-emission cars, it's easy being green.
BusinessWeek April 25, 2005 Welch & Dawson	Itching To Ditch The Slow Lane To boost hybrids' market share, carmakers must overcome daunting technological hurdles -- most of all, making battery systems smaller, less costly, and more powerful.
The Motley Fool January 22, 2004 Selena Maranjian	Hybrid Cars Drive Big Savings Save thousands while you help Earth.
The Motley Fool October 1, 2004 Rich Smith	Toyota: Resistance Is Futile Given the disarray and limited offerings of the competition, Toyota's flooding of the U.S. market next year may well satisfy the lion's share of the demand for hybrid vehicles -- leaving no buyers left for the also-rans, and little hope of gaining economies of scale on their hybrid product lines.
The Motley Fool May 22, 2006 Brian Gorman	Hybrid Help for GM? Even if a newly announced hybrid technology doesn't lead to a resurgence in GM's truck and SUV sales, it could help stem customers' exodus from the category. For GM, that alone would be cause for celebration.
The Motley Fool June 1, 2005 Rich Smith	Detroit Catches a Break Toyota might have fumbled the ball with a glitch in the software that runs the Prius.
The Motley Fool January 3, 2006 Rich Smith	Detroit's Stealth Subsidy A tax credit for hybrids will benefit Ford most of all. But among penny-pinching car buyers, at least, the tax credit will work to help bridge the hybrid market-share chasm that separates Detroit from Tokyo.
The Motley Fool November 22, 2004 Rich Smith	Toyota for President Free publicity for the hybrid Prius is priceless. West Wingers mentioned the Prius by name 10 times in the course of one hour of network television.
The Motley Fool April 15, 2004 Rich Smith	Ford Switches Sides Ford embraces gasoline taxes and hybrid technology.
The Motley Fool May 19, 2004 Chris Mallon	Great Gas Phaseout Record-high gas prices are putting a renewed focus on alternative fuel vehicles.
The Motley Fool October 14, 2005 Nathan Parmelee	Your Prius Needs a Reboot Toyota recalls its popular hybrid to fix software bugs. For investors, the recall really isn't a big deal.
The Motley Fool June 30, 2008 Morgan Housel	Fuzzy Hybrid Math The high price of saving at the pump.
The Motley Fool July 26, 2004 Rich Smith	Toyota Doubles Down The automaker has plans to boost its Prius production. Will that be enough to maintain its market share?
Knowledge@Wharton September 10, 2003	Hybrid Autos: Will the Big Three Catch up with Toyota and Honda? The news that Toyota outsold Chrysler in August to take the No.3 position in U.S. car sales for the first time focuses attention on a growth area where all three U.S. manufacturers are lagging several years behind -- the market for gasoline/electric hybrid vehicles.
The Motley Fool August 10, 2004 Rich Smith	Toyota Versus Bill Gates Unlike Microsoft, Toyota doesn't "rush to market."