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Fast Company
November 2015
Austin Carr |
Inside Snapchat CEO Evan Spiegel's Entertainment Empire If you still think Snapchat, a company valued at $16 billion, is just a teen sexting app, you're not listening to the kids, bro.   |
Fast Company
Rose Pastore |
How Snapchat Is Bringing Back The 1970s TV Experience Snapchat Discover is innovative because it has found a way to bring to smartphones the 1970s television experience of few channels, rich content, and limited time to watch. |
Fast Company
Chris Gayomali |
Snapchat Grows Up, Adds Text Messaging and Video Conferencing Snapchat takes photos or videos and then destroys them after a time limit. Now as the startup looks to expand its reach, it looks to transform itself into a full-fledged messaging business to rival the likes of WhatsApp or Viber. |
Fast Company
Neal Ungerleider |
Snapchat Is Now Hosting Exclusive Live Stories From The NFL In its ongoing quest to compete with major content distribution platforms like Twitter and Facebook, Snapchat has now snapped up a high-profile partner. |
Fast Company
Pavithra Mohan |
Snapchat Poaches Top CNN Reporter Peter Hamby Back in January, Snapchat launched its Discover channel, which nestled content from outlets such as CNN, Vice, ESPN, and Comedy Central into the Snapchat ecosystem. |
Fast Company
Pavithra Mohan |
How Coca-Cola Cracked Snapchat Much like its peers, Snapchat thinks it can revolutionize brand advertising for digital platforms. |
Fast Company
April 2015
Robert Safian |
Something new Fast Company released a new app this month for iPhone and iPad users that presents our content in a whole new way. |
Fast Company
Neal Ungerleider |
Is Snapchat One Step Closer To Being A Major Content Discovery Platform? In an ongoing effort to bring more media brands onto its Discover platform -- and boost advertising revenue -- Snapchat has struck deals with Mashable, IGN, and Tastemade. |
Fast Company
John Paul Titlow |
Your Facebook Profile Pic Can Now Be An Animated Selfie Facebook will soon allow you to upload short, looping video clips as your main profile picture. The seven-second videos will start looping when another user views your profile. |
Fast Company
Pavithra Mohan |
BuzzFeed Cracks 5 Billion Content Views A Month "Content views" refers to the number of times BuzzFeed content is viewed on any of more than 30 platforms where it distributes material, including buzzfeed.com, mobile apps, and Snapchat. |
Fast Company
P. Claire Dodson |
BuzzFeed Features All-Muslim Content On Its Snapchat Discover Channel BuzzFeed's decision to feature all-Muslim content on one of its biggest platforms is a weighty acknowledgment and validation of the media company's Muslim audience |
Fast Company
Pavithra Mohan |
Why Snapchat Axed Yahoo From Discover Snapchat executives and media partners divulged that when the messaging app opted to replace Yahoo with BuzzFeed, it was partly because Katie Couric didn't appeal to the young Snapchat audience. |
Fast Company
Evie Nagy |
Want To Replay A Few Snapchat Messages? That'll Be $1, Please Apparently Snapchat is just a little too much of a good thing -- and the company is now using that fact to develop a new revenue stream. |
Fast Company
November 2015 |
Secrets From 11 Of The Most Productive People From Oprah To Aziz Ansari We surveyed 11 top professionals about their approach to maximizing their always-limited time. |
Fast Company
P. Claire Dodson |
The White House Is Now On Snapchat POTUS has seemingly completed the social media trifecta -- with the debut of the White House's new Snapchat account. |
Fast Company
Jillian Goodman |
This Brand-Creator Partnership Is How Snapchat's CEO Should Have Tried To Make Money That you-are-there feeling, perhaps even more than the ephemeral nature of the pictures, is why Snapchat has broken through the glut of social and photo apps and established itself as second only to Facebook and Instagram. |
CRM
April 2015
Maria Minsker |
Snapchat Is All Grown Up and Ready for Marketers The app delivers unique ad experiences through Brand Story and Discover platforms. |
Fast Company
Austin Carr |
Get Inside Whisper's Secret Economy It's a smartphone confessional that's caught on with millions of millennials, who now flip through an eye-popping 6 billion Whispers per month. |
Fast Company
Tyler Hayes |
From Shazam To Snapchat To Live GIF-ing, Here's How The Grammy Awards Stay Big, 57 Years Later So will the Grammys win an award for best social media performance this year? If they do, it'll be sweet music to the Recording Academy's ears. |
Fast Company
Steven Melendez |
Report: Snapchat Is Building Its Own Ad Platform Snapchat is working on an application-programmer interface that would let brands buy more targeted and sophisticated ads on the popular mobile messaging platform |
Fast Company
John Paul Titlow |
As Snapchat Explodes, Another Executive Flees Emily White, the seasoned Silicon Valley executive hired as Snapchat's COO in 2013, is leaving the company, according to Re/code. |
