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CRM
April 22, 2015
Maria Minsker |
Evergage Integrates Its Real-Time Personalization Tool with Google Analytics The integration makes user experience reporting available on a familiar interface.   |
CRM
April 7, 2015 |
Monetate Launches Monetate Mobile Apps Solution allows marketers to personalize mobile apps and perform AB testing. |
CRM
July 17, 2013
Maria Minsker |
ExactTarget Launches HubExchange App Marketplace Platform brings marketing technologies and data together. |
CRM
November 18, 2014
Maria Minsker |
Adobe Introduces Data-Driven Marketing Capabilities for Mobile Devices New tools leverage location-marketing and personalization functionality. |
CRM
April 27, 2015 |
Talkwalker Introduces IQ Apps for Social Data IQ Apps helps companies to use social data to make informed decisions. |
CRM
January 2015
Leonard Klie |
There's an App for That, But Does Anyone Care? Studies point to a decline in mobile app usage among smartphone owners. |
CRM
September 9, 2015
David Dague |
Can a Single View of Your Customer Be a Bad Thing? Now that we've achieved consistency, it's on to the next challenge: personalization. |
CRM
September 24, 2014
Maria Minsker |
Salesforce.com Launches Journey Builder for Apps; Partners with Omnicom The new solution enables companies to incorporate mobile apps into customer journeys. |
CIO
April 30, 2013
Lauren Brousell |
5 Reasons to Build an Enterprise Mobile App Store IT departments can keep employees from using malware-infested mobile apps by creating an internal store of company-approved apps. The store can also collect feedback from users about their preferences. |
CRM
December 5, 2014
Grant Halloran |
Overcoming Your Big Data Fears Five steps to put marketers on the right path. |
The Motley Fool
August 28, 2010
Daniel Bailey |
App Store Crosses 250,000 Apps It's been little more than two years and Apple's app store is receiving some 600 new apps every day. |
CRM
January 9, 2013
Judith Aquino |
Total Communicator Solutions Debuts Mobile Marketing Communication Platform The cloud based platform allows marketers to deliver offers based on location, shopping behavior, and preferences. |
Fast Company
Jul/Aug 2013
Alison Overholt |
How Smule Chief Product Officer Prerna Gupta Turned iPhones Into Mics, The App Store Into A Stage Smule boasts more than 90 million downloads of its music-creation apps, including Songify and LaDiDa, on which users have created more than 950 million original songs. |
CRM
June 30, 2015 |
Get Smart Content Launches Oracle Marketing Cloud App Get Smart Content helps marketers serve targeted content across channels through integration to Oracle Marketing Cloud. |
CRM
October 18, 2010
Carsten Thoma |
5 Steps to Personalized Customer Contact How to tailor online customer experience to boost loyalty and drive revenue. |
CRM
November 16, 2012
Mayur Anadkat |
Mobile Application Success Strategies A pretty app is nice, but the key is giving customers a reason to come back. Brands should be creating apps with the intention that they will continually evolve and provide functional use to consumers. |
CRM
January 2015
Brent Leary |
Don't Drop the Ball on Your Digital Engagement Strategy Customers' app journeys hold the key to new opportunities. |
CRM
April 2015
Leonard Klie |
Will Apple's Smart Watch Boost Business? The wearable device can track users' movements, prompting interest from marketers. |
CRM
September 2013
Maria Minsker |
Consumers Call Personalized Email Marketing 'Superficial' Marketers and consumers are on different pages when it comes to email marketing effectiveness. |
CRM
June 12, 2013
Maria Minsker |
Marketers Struggle with Big Data, Survey Reveals Forty-five percent of executives don't use big data to understand customers. |
CRM
February 2015
Maria Minsker |
The Path to Personalized Customer Journeys It takes much more than just knowing your customer's name. |
InternetNews
December 2, 2010 |
Google Revs App Engine With Availability Focus With version 1.4 of its cloud-based App Engine, Google is promising to improve the delivery of applications through availability and real-time features. |
The Motley Fool
July 30, 2010
Wade Roush |
OpenAppMkt: The Return of the iPhone Web App? Let the apps flow! |
CRM
September 2014
Deanna Laufer |
What Makes a Successful Mobile User Experience? Uncovering the traits that set industry leaders apart. |
CRM
October 2013
Maria Minsker |
Digital Advertising Gets Personal How to improve customer engagement with real-time marketing. |
InternetNews
February 2, 2011 |
RIM's App World 2.1 Debuts With In-App Payments RIM's mobile app store now includes support for in-app payments, an improvement that will be particularly appreciated by gaming app developers. |
Fast Company
Pavithra Mohan |
Facebook Messenger Is The Second Most Downloaded App Of All Time A new report by app analytics firm App Annie says Messenger is one of the most downloaded iOS apps of all time. |
InternetNews
October 16, 2009 |
Free iPhone Apps Get Upgrade Payment Apple is now allowing in-app transactions in free iPhone programs, saving developers from creating duplicate Lite versions. |
PC Magazine
May 1, 2010
Alan Henry |
Best Of the Internet App Brain... Friendgiftr... Suite Arrival... |
CRM
January 2014
Brent Leary |
Why Customer Experience Is the True King Content and context play essential supporting roles. |
Fast Company
May 2009 |
The Superfan Tracy Espeleta, Assistant Producer, EA: Espeleta is a quintessential apps fan, integrating them into every part of her life. |
CRM
February 14, 2013
Kelly Liyakasa |
Gartner Predicts a Surge in the Enterprise App Store By 2017, 25 percent of enterprises will host their own store. |
Investment Advisor
January 1, 2011
Marlene Y. Satter |
There's An App For That Insurance companies are using smart phones to work with customers. |
Popular Mechanics
January 6, 2010
Seth Porges |
Samsung App Store Is Small Step In Battle of Incompatible Apps Samsung plans to offer a single app store designed to distribute apps to a multitude of consumer electronics devices. |
CRM
January 2013
Kelly Liyakasa |
Vendors Grow Their Partner Ecosystems The integrated cloud app platform will be at top IT trend for 2013. |
Bank Technology News
June 2011
Tim Murphy |
App vs. Website For just about any banking need, there's a mobile banking app or a website you can hold in the palm of your hand. The question of the moment is app, website, or both? |
Fast Company
Neal Ungerleider |
Apple Took Down An Ad Blocker For Apps Over Privacy Concerns Been Choice, which just launched this week and blocks advertising even in native apps like Apple News, was removed from circulation due to concerns that the app was tracking user traffic. |
PC Magazine
December 14, 2010
Leslie Horn |
IDC: Mobile App Revenue to Jump 60 Percent by 2014 The explosion in the mobile app market has led to 300,000 new apps in just three years, and a Monday report from IDC said revenues from mobile app sales are expected to grow more than 60 percent by 2014. |
PC Magazine
November 16, 2010
Wilson & Lendino |
The 50 Best iPad Apps We sift through Apple's App Store to find you the best free and paid apps for Apple's iPad that will entertain, inform, and make you more productive. |
InternetNews
March 30, 2010 |
iPad Launching With Pricey App Bonanza Leaked screenshots suggest that when the much-hyped iPad debuts, it will have a full complement of apps, with some prices ranging well into the double digits. |
The Motley Fool
April 30, 2011
Arundhati Parmar |
iPad Makes Medtronic More Than Just Cool Roughly 5,000 Apple iPads being used within Medtronic have kept the world's largest medical device company pretty busy developing apps. |
Fast Company
John Paul Titlow |
Slack Just Made It Easier To Unify Your Online Work Life Slack wants to weave itself into the rest of your digital work tools. That's because as useful and beloved as the enterprise chat service is, it's not the end-all, be-all productivity app. Nor does it want to be. |
PC Magazine
October 14, 2009
Lance Ulanoff |
Mobile Apps: It's a Numbers Game Apple's AppStore has 85,000 apps. Microsoft's new Windows Mobile Marketplace has around 260. So what? |
InternetNews
July 28, 2010 |
Mobile Apps Are Hot, But Are They Safe? The proliferation of mobile apps for the smartphone market is big business but security experts are warning that many of the apps are built on third-party code that may not be properly vetted for security risks. |
The Motley Fool
November 17, 2010
Carl Bagh |
Google Voice App Now on Apple iPhone Apple's acceptance of Google Voice and its recent acceptance of an app by Skyfire that translates Adobe flash code into HTML speaks of Apple's slow but imminent conversion towards an open approach regarding its app store. |
Fast Company
Sarah Kessler |
Facebook Beefs Up Its Messenger App Facebook announced details on its much-rumored plans to integrate Messenger with purchases made on other sites, and to allow third-party developers to build apps that work within it. |
InternetNews
November 4, 2009 |
Apple Claims 100,000 Apps, Google Analyzes Them Apple continues to lead in bragging rights for smartphone apps, while Google expands its free Web analytics for mobile developers. |
CRM
February 2012
Leonard Klie |
Location-Based Services Find Their Place in Mobile Apps E-commerce apps are a big piece of the development landscape. |
Investment Advisor
August 2010
Dan Skiles |
The Technology Coach: Advisors: What Is Your Mobile Technology Strategy? How can your advisory firm leverage mobile devices and smart phones to conduct business and better serve clients? |
CRM
April 29, 2011
Michael Colombo |
Applications Reign in the Kingdom of Content Applications will provide the context for consuming content of all kinds, and those who deliver the most compelling content will better engage their target audiences. They are the ones that will reign in the Age of Apps. |
