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CRM
October 24, 2011 |
iContact Launches Social Media Product As Part of Digital Marketing Platform Businesses can now perform social media marketing, scheduling, and analytics along with email marketing from the same application.   |
CRM
May 2013
Judith Aquino |
Growing Profits with Marketing Automation Streamlining your sales and marketing tasks with automated technology can do wonders for your productivity and bottom line. |
CRM
October 2012
Judith Aquino |
SMBs Leap into Marketing Automation CMOs are on pace to spent more on IT than CIOs. |
CRM
June 10, 2011
Leonard Klie |
New Research Highlights the Need for Integrated Marketing Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels. |
CRM
January 2012
Judith Aquino |
Don't Count Out Email Yet New advances make email a smart choice for marketers. |
CRM
November 1, 2005
Colin Beasty |
Business Problem: Decision-Makers Have No Insight Into Marketing Effectiveness Tech Solution: Marketing Campaign Management Software: Aprimo's Campaign Management and Email Marketing... Unica's Affinium Campaign... etc. |
CRM
August 26, 2011
Debbie Qaqish |
CRM-Integrated Marketing Automation ROI as a topic and as a goal for marketers is here to stay. Leveraging tools, people, and processes to effectively contribute to revenue and demonstrate ROI is job number one for all revenue marketers. |
AFP eWire
July 31, 2013
Mike Snusz |
Three Pieces to an Engaging Email Campaign Nonprofit email campaigns can learn from what the corporate world is doing. Corporate email programs have focused on delivering value -- they test offers, messaging and more. |
PC Magazine
December 18, 2009
Samara Lynn |
MailChimp MailChimp is loaded with features and analytical tools to help any email marketer be successful. Aside from a few quirks, there's a lot to like about this service. |
CRM
September 2011
Leonard Klie |
Email Marketing Has the Look Responsys' third annual Email Design Look Book highlights strategies vital to marketers' future success |
CRM
December 14, 2012
Lisa Cramer |
Forecasting 2013 Marketing Automation Success As a practitioner in the field of marketing automation, I help end-user companies with strategy, content, and execution. This has given me insights into what is actually being accomplished within those organizations that are using marketing automation, particularly in the SMB market. |
CRM
August 3, 2012
Carrie Scott |
Reinvigorate Email Marketing Marketers need to focus on new methods of engagement to combat declining ROIs and deliverability. |
CRM
September 2015
Danny Estrada |
Marketing Automation: Fueling CRM Success Integrating marketing tools with CRM keeps everyone in the loop |
CRM
February 2012
Judith Aquino |
Wyndham Hotels' Targeted Emails Break Records Group's marketing team hones in on members through email messages. |
CRM
May 2015
Oren Smilansky |
Wine Enthusiast Uncorks More Personalized Email Campaigns with Bluecore Solution A reduction in outgoing email increases revenue for the wine accessories company. |
CRM
February 8, 2013
Lou Guercia |
When Marketing Automation Is Not Enough Integrating data is the first step. As we see continued growth in marketing automation adoption, those who strategically integrate its presence with existing marketing assets, will excel and outsell their competitors. |
CRM
October 2013
Maria Minsker |
Marketing Email Open Rates Jump Nearly a third of marketing emails are viewed -- a major increase compared to recent years. |
CRM
October 2, 2013 |
Experian Releases Email Insights A new product turns inactive email subscribers into active customers again. |
Bank Technology News
February 2007
John Adams |
Email Mistakes: Giving Away the Store, Without Knowing it Inside jobs don't have to be the work of disgruntled bank employees. New research suggests most email-related exposure of sensitive data is accidental. |
Bank Technology News
January 2007
Holly Sraeel |
When Using World's Best Marketing Tool, Show Restraint The relentless deluge of spam and the wide media coverage of phishing and identity fraud have turned off many consumers, taking the wind out of marketers' sails. |
AskMen.com
Eric Santos |
Mastering Email The truth of the matter is, being good at email is an important skill to have. |
CRM
May 4, 2012
Faletski & Sherrett |
Building a Successful Mobile Email Campaign Here are three ways you can improve the success of your email campaigns in an increasingly mobile world. |
Entrepreneur
April 2010
Joel Holland |
Save the World, Make a Million The two concepts don't have to be mutually exclusive, as the founders of iContact prove. |
Search Engine Watch
January 6, 2009
Carrie Hill |
E-mail Marketing Tips for Small Business Any well-rounded Internet marketing campaign must include a strong e-mail marketing campaign. Search plays a role when you use PPC or organic search to grow your subscriber list. |
Job Journal
July 11, 2004
Bob Rosner |
Working Wounded: Savvy About Sending Email When sending digital documents, nothing is truly confidential. Here are a few guidelines. |
Fast Company
June 2006
Caroline Wilbert |
Get Out of the In Crowd Michael Linenberger, author of Total Workday Control, offers advice on how to avoid drowning in email. |
The Motley Fool
June 23, 2007
Elizabeth Brokamp |
Is Your Email Out of Control? The best strategies for coping with electronic overload. |
Job Journal
February 8, 2004
Bob Rosner |
Email Etiquette Consider these suggestions for enlightened email. |
AFP eWire
July 21, 2008 |
'Isn't Email Just Like Regular Direct Mail--But on Steroids?' A cool $10 billion or so is now being raised annually online. But what is the truth about email? |
CRM
March 2010
Lauren McKay |
CRM's Hearty Appetite Mergers and acquisitions ramp up at the start of the new year as vendors expand road maps and look for ways to fulfill promises. |
Search Engine Watch
January 25, 2010
Ron Jones |
E-mail Marketing 101 Tips on e-mail marketing providers, how to build an e-mail database, e-mail frequency, spam compliance, landing pages, graphics, social media, and more. |
