| Similar Articles |
|---|
 |
Fast Company
September 2014
Nicole LaPorte |
Rebooting YouTube When Susan Wojcicki took over YouTube in February, she received almost as much unsolicited advice as there are YouTube videos.   |
Fast Company
Ainsley O'Connell |
To Become A Grown-Up Business, YouTube Needs To Attract Grown-Up Viewers What in the world do grown-ups watch on YouTube? Not much, and that is a huge part of the reason the online-video platform remains unprofitable. |
Fast Company
April 2013
Nicole LaPorte |
Sarah Silverman, Ben Stiller, Michael Cera, And The Rebels Saving Hollywood Determined not to repeat the mistakes of the music business, a cadre of digital pioneers is rebooting the entertainment industry. Setting up shop on YouTube is seen as getting in on the cable TV of the 21st century. |
InternetNews
August 22, 2006
Roy Mark |
YouTube Gets Paris Lift A prison break and Paris Hilton highlight a new brand channel for YouTube. |
Wired
December 2006
Bob Garfield |
You Tube vs. Boob Tube TV advertising is broken, putting $67 billion up for grabs. Which explains why google spent a billion and change on an online video startup. |
Fast Company
Pavithra Mohan |
Report: YouTube Will Soon Have A Paywall As Re/code previously reported, YouTube is funding new content from some of its top talent -- think the likes of Bethany Mota and Michelle Phan -- and Re/code notes that those are the videos that will likely be placed behind a paywall. |
BusinessWeek
September 18, 2006
Heather Green |
YouTube: Waiting For The Payoff The video-sharing Web site is a runaway success - everywhere but on the bottom line. |
InternetNews
March 28, 2008
Kenneth Corbin |
Taking The Measure of YouTube YouTube's new Insight tool delivers demographic data to publishers and advertisers in the latest phase of Google's aggressive monetization strategy for YouTube. |
Fast Company
February 2011
Rachel Arndt |
YouTube's New Ad Strategy YouTube has the competition reeling with ambitious initiatives to expand programming and ad formats. |
InternetNews
November 13, 2009 |
YouTube to Support High-Res 1080p Videos Bigger, clearer videos coming to YouTube as Google continues to tinker with monetization strategies. |
The Motley Fool
July 22, 2009
Jennifer Schonberger |
Chris Anderson on "Free" and YouTube The "Wired" editor-in-chief on monetizing YouTube, whose amateur contributors are almost reinventing the concept of television. |
Fast Company
Neal Ungerleider |
YouTube: Users Are More Likely To View Ads On Mobile A new survey released today by YouTube and consulting firm Ipsos MediaCT says mobile users are 1.4 times more likely to share ads. |
InternetNews
March 27, 2008 |
YouTube Helps Video Creators Track Viewership Not only does YouTube offer free video distribution, but it now offers free demographic data, as well. Analytic tools released on Wednesday let video creators chart the popularity of clips, allowing them to analyze who's watching and see where those viewers are located. |
InternetNews
October 9, 2006
Andy Patrizio |
Google Acquires YouTube For $1.65 Billion YouTube will keep its own identity in stock swap with Google. |
The Motley Fool
January 22, 2010
Eric Jhonsa |
Cashing In Online The king of online video might finally be profitable, but rivals are ready and waiting. |
InternetNews
March 31, 2009
Michelle Megna |
Disney/ABC Strikes Broadcast Deal With YouTube YouTube and Disney Media Networks today announced an agreement to show mini-episodes from ESPN and the Disney/ABC Television Group on ad-supported channels at the Google-owned video portal. |
Fast Company
November 2013
Nicole LaPorte |
They Are Huge On YouTube. How Do They Grow Off-Site, Too? Stephanie Horbaczewski runs YouTube's largest fashion and beauty network and is building a separate site to grow the StyleHaul brand. Freddie Wong, after becoming a YouTube celeb, started RocketJump.com to create and host the web series Video Game High School. |
InternetNews
October 9, 2009
David Needle |
YouTube Hits a Billion Views, What's Next? The milestone speaks to the booming popularity of the video site even as Google struggles with revenue models. |
The Motley Fool
February 5, 2007
Rick Aristotle Munarriz |
Viacom's "Victory" Is Google's Gain Today, YouTube's taking down Viacom-owned clips. Tomorrow, it may take down Viacom. |
InternetNews
December 11, 2007
Kenneth Corbin |
YouTube: Broadcast Yourself, Get Paid The convergence of ad dollars and social media presses forward as YouTube expands its revenue-share program to video uploaders. |
The Motley Fool
January 29, 2007
Rick Aristotle Munarriz |
YouTube Shares the Wealth Google's popular site pledges to split revenues with video makers. Google and YouTube appear adamant about giving each other breathing space in this relationship, but it's clear that Google is advising YouTube's growth. |
The Motley Fool
July 19, 2007
Rick Aristotle Munarriz |
Show Me the Money, YouTube Revenue-sharing has been a slow roller on Google's video-sharing site. However, investors, it's about to get more interesting. |
Search Engine Watch
March 14, 2011
Greg Jarboe |
How to Improve Odds of Success in Video Marketing: Follow the Money How do you improve the odds that you'll be successful in video marketing? As Deep Throat advised Bob Woodward in the movie "All the President's Men": "Follow the money." |
Search Engine Watch
April 8, 2010
Manny Rivas |
Video: The Next Digital Marketing Frontier The latest developments in video marketing, from video discovery and ad networks, to ad formats and the importance of engagement. |
InternetNews
March 23, 2007
Nicholas Carlson |
What The NBC, News Corp. Video Deal Means to Google YouTube owner Google could just double-down on the 'Long Tail' theory behind monetizing its video-sharing darling. |
CRM
December 2009
Jessica Tsai |
Video Is More Than Viral Can you truly connect with customers through video? |
Search Engine Watch
May 9, 2011
Greg Jarboe |
How to Make Money on YouTube Hundreds of YouTube partners earn six figures annually from YouTube, and even more are making $1,000 every month. Here are some video marketing tips and secrets for YouTube success. |
The Motley Fool
August 22, 2007
Rick Aristotle Munarriz |
Take the YouTube Challenge Google's video-sharing site introduces InVideo ads, small ad overlays within some of its most popular videos. Current blogs indicate that viewers are not thrilled with the idea. |
The Motley Fool
March 23, 2010
Anders Bylund |
News Flash: YouTube Makes Money! OK, so it's not exactly news if you've been reading the tea leaves right, but YouTube is a money-maker for Google already. |
Fast Company
Neal Ungerleider |
Facebook To Start Sharing Ad Revenue With Video Partners The move is similar to YouTube's profit-sharing mechanism, and is aimed at the same brands that work with YouTube. |
Searcher
May 2007
Stephanie C. Ardito |
Social Networking and Video Web Sites: MySpace and YouTube Meet the Copyright Cops The author thinks the media giants will eventually calm down and learn to work with social networking and video Web sites. Otherwise, these outlets risk losing their substantial customer base, not to mention access to revolutionary marketing strategies and technologies. |
The Motley Fool
July 17, 2007
Mac Greer |
Fool Video: Was YouTube a Good Deal for Google? Did Google pay too much (or too little) for YouTube? Has the deal been a good one for Google shareholders? |
The Motley Fool
August 24, 2010
Balasubramanyam Seshan |
Hulu IPO Is Mixed Bag for Advertisers Is Hulu a real threat to YouTube? |
Information Today
August 10, 2009
Theresa Cramer |
Local News Outlets Keep Wary Eye on YouTube's News Near You The self-proclaimed "biggest news platform in the world" is partnering with local news outlets on its News Near You section in the hopes of producing some ad revenue. |
The Motley Fool
February 21, 2007
Rick Aristotle Munarriz |
Hating on YouTube More networks are getting jittery over Google's YouTube site. But networks may be leaving money on the table by sidestepping YouTube. |
InternetNews
October 10, 2006
Nicholas Carlson |
How Does Google Get a $1.65B Return? Can Google earn a full return on its investment with sponsored search results in YouTube's video search engine? |
InternetNews
September 3, 2009 |
YouTube Moving Toward Paid Content Google appears close to inking partnerships with several major Hollywood studios to offer streaming movie rentals on YouTube in what would be the first foray toward paid content on the world's largest video site. |
The Motley Fool
November 7, 2006
Rick Aristotle Munarriz |
Can YouTube Me Now? Verizon Wireless is in advanced talks with YouTube to have the popular video-sharing site offer streaming video content for Verizon Wireless customers. YouTube would be a great catch for Verizon. |
The Motley Fool
July 21, 2009
Anders Bylund |
How Google Makes Money From YouTube So you think YouTube is sucking money out of Google like a "Twilight" vampire? Think again. |
The Motley Fool
October 25, 2006
Rick Aristotle Munarriz |
The Problem With Google The "do no evil" company is apparently the "see no evil" company, too. But Google is going to get this right. It has no choice. It will find a way to improve YouTube without killing the vibe. |
BusinessWeek
September 23, 2010
Felix Gillette |
On YouTube, Seven-Figure Views, Six-Figure Paychecks Thanks to ad revenue-sharing deals and corporate-sponsored videos, top YouTubers can earn well north of $100,000. |
The Motley Fool
June 4, 2008
Rick Aristotle Munarriz |
Squeezing Money Out of YouTube Google has to try new ways to mix ads with videos on its popular YouTube. |
InternetNews
August 25, 2009 |
YouTube Will Pay for Best Video Submissions YouTube announced a partnership program that lets individuals posting popular videos register to get a share of ad revenue. |
BusinessWeek
October 23, 2006
Lowry & Hof |
Smart Money Or Silly Money 2.0? If YouTube ends up being a $1.65 billion mistake, Google can afford it. That's why Old Media is wondering how to play this new game. |
The Motley Fool
March 12, 2008
Rick Aristotle Munarriz |
YouTube Shocks a Hulu Google's video-sharing site is out to trump a network-backed competitor, Hulu, by announcing YouTube Everywhere, an initiative to open up the site even further to third-party developers. |
The Motley Fool
October 9, 2008
Anders Bylund |
YouTube, the Moneymaker It sounds like an oxymoron, but now the site can make money for Google and its partners alike, by helping other companies advertise their wares. |
Fast Company
February 2010
David Lidsky |
The Brief But Impactful History of YouTube In five years, YouTube has completely reshaped the Internet, media, and political landscapes. On its birthday, here's a look back at its short but influential life. |
Fast Company
September 2008
Carlye Adler |
Who Will Be the Godfather of Comedy Video on the Web? Well-funded, big-studio-backed comedy-video Web sites have taken more hits than they've made. |
The Motley Fool
December 10, 2009
Anders Bylund |
Google Launches a Music Vevo-lution Has the music industry finally found a way to make money and be happy through YouTube? |
The Motley Fool
September 21, 2006
Rick Aristotle Munarriz |
YouTube Kills Now that the media circus is starting to move on, the Lonelygirl15 franchise has to evolve into something grander or it will be exposed as a mediocre production that just got lucky and forgotten by Thanksgiving. |
