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Search Engine Watch
September 4, 2009
Michael Boland |
Location-Based Services: Discovering Old and New Paths Search has improved content delivery and ad performance over many existing media, due to clearer expression of user intent. But does the mobile device possess capabilities that can make it even more effective?   |
Information Today
February 26, 2007 |
Convera Launches Publisher Control Panel The new service enables print and online publishers to add, manage, and refine vertical search capabilities so they can develop search-based revenues for their Web sites. |
Search Engine Watch
July 23, 2010
Marc Poirier |
Real-time Bidding: The SEM Perspective Get ready people. Real-time bidding works a great deal better than old school display. |
Information Today
September 22, 2008 |
iCopyright Introduces Discovery for Content Monitoring and Infringement iCopyright announced the release of Discovery, a web-based service that finds both licensed and unlicensed uses of a publisher's content on the web. |
Information Today
October 15, 2007 |
Tool Offers Publishers a Way to Enhance and Build Reader Interest Online MPS Technologies recently introduced a new tool called BookStore Discovery that is designed to let publishers make their book content discoverable and accessible to a wide audience. |
InternetNews
September 18, 2009 |
Google Revamps DoubleClick in Major Ad Push Google launches ad exchange to simplify connecting ad buyers with Web publishers. |
InternetNews
March 14, 2008
Kenneth Corbin |
Microsoft's Latest Ad Buy Microsoft today announced that it is purchasing Rapt, an advertising technology company specializing in sophisticated analytical tools. |
Information Today
November 17, 2011
Marshall Breeding |
NISO Launches Open Discovery Initiative Momentum has been building for a new genre of discovery services based on centralized indexes. |
BusinessWeek
December 12, 2005
Ben Elgin |
Can Google Go Glossy? Why Google's plan to resell print ads to its army of advertisers may be off to a slow start. |
InternetNews
December 19, 2003
Pamela Parker |
Google Extends AdSense Overseas The search player expands its contextual advertising program to smaller, niche publishers in five new markets. |
Search Engine Watch
February 20, 2009
Michael Boland |
Replicating the Web: Will Google Dominate Mobile Search? With mobile Web publishers, Google is following the same path it did online many years ago: Partnering with publishers to share ad inventory and planting its search box all over the place. |
InternetNews
August 28, 2009 |
Google Opens Ad Platform to Third-Party Networks Outside ad networks approved by Google in coming months will get a crack at the company's AdSense publisher sites. |
