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Wired
September 14, 2007
Chris Kohler |
Full-On Rock Band Makes Jamming Follow-Up to Guitar Hero Rock Band, the new video game by Harmonix, allows you to play in your own band without the instruments.   |
Wired
August 12, 2009
Jeff Howe |
The Beatles Make the Leap to Rock Band On September 9, after three years of ardent courtship, tech wizardry, and dizzying legal acrobatics, MTV Games is releasing The Beatles: Rock Band, a multiplayer title spanning the group's entire career. |
BusinessWeek
October 29, 2007
Christopher Palmeri |
Guitar Hero: More Than a Video Game The music industry, and artists, see rock 'n' roll sensation Guitar Hero as a powerful promotional tool. |
The Motley Fool
November 23, 2007
Rick Aristotle Munarriz |
For Those About to Rock It's a battle of the brands when it comes to band simulation games. Harmonix developed both Viacom's new Rock Band game and Activision's Guitar Hero franchise. |
The Motley Fool
July 31, 2007
Steven Mallas |
Will Rock Band Shut Off Guitar Hero's Mic? Can EA successfully compete against Activision's rockin' franchise? Investors, take note. |
The Motley Fool
April 2, 2007
Alyce Lomax |
EA Wants to Be a Rock Star The Rock Band video game is a new spin on an existing idea, but the spin sounds promising so far. However, some gamers (and video game investors) have wished EA would get a bit more creative instead of relying on rehashes. |
Popular Mechanics
July 17, 2008
Erin Scottberg |
Rock Band 2, Guitar Hero World Tour & Rock Revolution: Hands-on @ E3 2008 (with Video!) Three new full-band gaming titles have been unveiled: the much anticipated Rock Band 2 and Guitar Hero World Tour, plus newcomer Rock Revolution. |
InternetNews
March 24, 2008 |
Gibson Sues Over Guitar Hero And Rock Band Gibson Guitar filed a patent infringement lawsuit against Viacom's MTV Networks, Harmonix and Electronic Arts relating to the wildly popular Rock Band video game and Harmonix's previously developed game, Guitar Hero. |
The Motley Fool
May 25, 2007
Steven Mallas |
Activision Rocking Wireless Guitar Hero groupies, get ready: A third entry in the musical franchise is on the way, and it will have a wireless controller! Investors, make no mistake about it -- this is an extremely important asset for Activision. |
Wired
September 14, 2007
Chris Kohler |
A Glimpse Into Harmonix's Punk-Rock Design Process The popularity of Guitar Hero sent this company packing in the middle of high-pressure deadlines for Rock Band. |
Popular Mechanics
January 2, 2009
Andrew Moseman |
7 Great Guitar Hero and Rock Band Hacks, With Video Turn your toy guitar into a real instrument... Play with a real guitar... Double bass drumming... Rock out on an old-school controller... Drum on a real kit... Dominate the game -- by cheating... Record an original work on a PC... |
The Motley Fool
September 17, 2008
Rick Aristotle Munarriz |
The DJ Is in the House at Activision Viacom, the video gaming giant behind the Guitar Hero franchise, is working on a disc jockey mashup game called DJ Hero. |
BusinessWeek
August 6, 2009
Tom Lowry |
Video Games: Will The Beatles Rock MTV? Viacom is counting on the Fab Four to rejuvenate MTV Networks' flagging Rock Band video franchise. |
The Motley Fool
October 14, 2008
Anders Bylund |
Music Games Aren't Child's Play There's grown-up money to be made as Guitar Hero and Rock Band give the music industry a much-needed makeover. |
The Motley Fool
June 14, 2010
Anders Bylund |
Can Guitar Gaming Rise Again? The guitar game genre is on life support, but Viacom is reaching for the defibrillator. |
Popular Mechanics
September 8, 2009
Seth Porges |
Rock Band's Beatles Take on Guitar Hero 5's Eclectic World Another year, another dueling release from the Rock Band and Guitar Hero franchises. |
The Motley Fool
August 8, 2008
Rick Aristotle Munarriz |
Kicking Axe and Taking Names The music label turned heads when CEO Edgar Bronfman Jr. lashed out at Activision's Guitar Hero and Viacom's Rock Band over licensing. |
The Motley Fool
March 15, 2010
Anders Bylund |
Can Viacom Do What Activision Couldn't? Musicians have a new venue to get their music out to existing fans -- and bring in new ones. |
The Motley Fool
May 8, 2007
Rick Aristotle Munarriz |
Meet the Real Guitar Hero The music gear retailer's stock is trading 7% higher after blowing past analyst estimates. Investors, take note. |
The Motley Fool
September 16, 2008
Anders Bylund |
It's On! It's On! It's On! Activision Blizzard and Viacom are staring each other down across the music-game playground. |
The Motley Fool
January 22, 2008
Anders Bylund |
"Rock Band" Leads Us Into a Brave New World Only available for a scant eight weeks, and then only in North America -- video game Rock Band has already racked up 2.5 million paid downloads of additional songs/game levels. |
The Motley Fool
February 10, 2011
Anders Bylund |
It's the End of "Guitar Hero" As We Know It Guitar Hero is dead, but Activision goes right on making money. |
The Motley Fool
September 25, 2006
Steven Mallas |
MTV's Newest Guitar Hero Viacom snaps up a popular guitar game's maker on MTV's behalf. The company's investment in video games seems like a logical complement to its overall strategy. |
The Motley Fool
March 12, 2009
Anders Bylund |
Real Guitar? Toy Guitar? Same Difference The gap between video game guitars and the real thing is closing fast, with more realistic gear finding its way into the hot selling Guitar Hero games, and actual guitars moving into cyberspace. |
The Motley Fool
November 27, 2007
Rick Aristotle Munarriz |
What I Like About You, Activision The video game company boosts its expectations for the current quarter and fiscal 2008; its Guitar Hero franchise continues to be a megahit. |
The Motley Fool
February 12, 2009
Anders Bylund |
Activision Is Music to My Ears Air guitar is dead. All hail the plastic guitar, and the profit it brings! |
The Motley Fool
December 10, 2008
Anders Bylund |
Music Industry 2.0 How to invest in what looks like a deeply troubled music sector. Hint: Think outside the CD case. |
The Motley Fool
February 15, 2008
Anders Bylund |
Activision Goes "Crazy" Over Aerosmith Video game designer Activision announces another installment of its ultra-popular Guitar Hero franchise, built around the material and career of rock legends Aerosmith. |
Wired
November 7, 2007
Carlos Bergfeld |
Your Time Is Gonna Come: Harmonix Rock Band Take the formula for Guitar Hero to the next level with this band simulator for Xbox 360 and PlayStation 3. |
Popular Mechanics
June 26, 2009
Kyle Orland |
The Beatles--Rock Band: Questions For Lead Designer Chris Foster What's key is that it's a game really about the Beatles and telling their story. |
The Motley Fool
May 22, 2008
Anders Bylund |
"Guitar Hero" Becomes a Music Store And the kids are encouraged to play along in many different ways. |
Popular Mechanics
September 16, 2008
Seth Porges |
Rock Band 2 May Be the Best Party Game Ever: Hands-on Review Rock Band 2 does not repeat Rock Band's quantum leap in game-play design and technical innovation, but it does expand on and improve the original game enough to supplant it as the most fun party game of the year. |
The Motley Fool
September 26, 2007
Rick Aristotle Munarriz |
Activision Gets Bizarre Activision is buying Liverpool-based video game developer Bizarre Creations, the company best known for developing Microsoft's Project Gotham Racing series, an Xbox franchise that has moved more than 4.5 million copies. |
The Motley Fool
February 8, 2008
Anders Bylund |
There's a Backstage Party at Activision Riding a heavy metal wave of Guitar Hero III success, Activision turns in a show-stopping quarter. |
The Motley Fool
September 9, 2009
Rick Aristotle Munarriz |
Smashing Plastic Guitars The guitar games keep coming, but consumers don't seem to care anymore. |
Popular Mechanics
July 21, 2008
Erik Sofge |
Top 10 New Video Games: Hands-on @ E3 2008 Here are ten top picks for the best new video games from E3 2008. |
The Motley Fool
August 1, 2008
Anders Bylund |
Activision Blizzard's Rocking Profits The newly-merged video game giant Activision Blizzard reported year-over-year increases of around 109% in profits and 32% in sales. |
Popular Mechanics
November 21, 2007
Erik Sofge |
5 New Video Games to Buy (and 5 to Avoid): Black Friday Guide Some of the most hyped titles of the year have finally arrived, but are they worth $50, $60, even close to $200 each? |
AskMen.com
September 19, 2001
Justin Becker |
How To: Play The Guitar With the right amount of guidance, practice and motivation, playing the guitar can be simple. Just add it to one of your many talents, and use it to your advantage... |
The Motley Fool
March 24, 2009
Anders Bylund |
Activision Hires a Rock Star for Guitar Hero To further expand its favorite franchise, the company taps a business virtuoso. |
The Motley Fool
December 30, 2008
Rick Aristotle Munarriz |
Bring On the Cacophony The band pushers are possibly starting their own band. Oh no! |
CRM
January 2012
Marshall Lager |
Music Lessons Businesses can benefit from adding game elements. A training schema built around how a new process will put more money in your paycheck is going to win every time over a nuts-and-bolts curriculum. |
Inc.
October 1, 2009
April Joyner |
Elevator Pitch: Guitar Affair Guitar Affair is like Netflix for high-end guitar rentals. Now it wants to raise $150,000 from investors |
The Motley Fool
June 27, 2007
Rick Aristotle Munarriz |
Coda at Guitar Center Guitar Center is kicking off a farewell tour this morning, announcing that it will be acquired by Bain Capital in a $2.1 billion deal. |
Wired
Steven Levy |
On Melding the Digital and Physical Realms This year, breakthroughs like the Wii, Guitar Hero, and the iPhone showed that 21st-century reality is a blend of the digital and physical, with a borderline so blurred it's not really a line at all. |
Popular Mechanics
December 6, 2007 |
Gibson's Robot Guitar Tunes Itself, Makes Concerts Longer Using microprocessors and motors to automatically tune the strings in seconds, the Gibson Robot Guitar puts an end to manual peg-twisting. |
The Motley Fool
June 15, 2010
Jim Mueller |
Activision Blizzard: Strengths, Weaknesses, Opportunities, Threats A quick look inside the business of the dominant game publisher. |
The Motley Fool
October 6, 2006
Rick Aristotle Munarriz |
Guitar Center's Hammering Solo News of a sluggish finale to 2006 hits a bad note with investors. |
The Motley Fool
October 27, 2004
Steven Mallas |
Stairway to Profits Guitar Center sees growth in revenues and net income in the third quarter. The stock closed yesterday at just under $47. |
Wired
June 22, 2009
Chris Baker |
Beyond the Joystick: Game-Specific Controllers Threaten to Overrun Your Home Game controllers such as the Wii Balance Board, Guitar Hero guitar or drum set, and the Tony Hawk stationary skateboard are now becoming standard with new games. |
