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The Motley Fool February 28, 2007 Rick Aristotle Munarriz	Learn to Play Slide Guitar The music-gear retailer is drowning out better-than-expected fourth-quarter results with uninspiring guidance for 2007.
The Motley Fool November 27, 2007 Rick Aristotle Munarriz	What I Like About You, Activision The video game company boosts its expectations for the current quarter and fiscal 2008; its Guitar Hero franchise continues to be a megahit.
InternetNews March 24, 2008	Gibson Sues Over Guitar Hero And Rock Band Gibson Guitar filed a patent infringement lawsuit against Viacom's MTV Networks, Harmonix and Electronic Arts relating to the wildly popular Rock Band video game and Harmonix's previously developed game, Guitar Hero.
The Motley Fool October 6, 2006 Rick Aristotle Munarriz	Guitar Center's Hammering Solo News of a sluggish finale to 2006 hits a bad note with investors.
The Motley Fool April 2, 2007 Alyce Lomax	EA Wants to Be a Rock Star The Rock Band video game is a new spin on an existing idea, but the spin sounds promising so far. However, some gamers (and video game investors) have wished EA would get a bit more creative instead of relying on rehashes.
The Motley Fool November 23, 2007 Rick Aristotle Munarriz	For Those About to Rock It's a battle of the brands when it comes to band simulation games. Harmonix developed both Viacom's new Rock Band game and Activision's Guitar Hero franchise.
The Motley Fool May 22, 2008 Anders Bylund	"Guitar Hero" Becomes a Music Store And the kids are encouraged to play along in many different ways.
The Motley Fool June 27, 2007 Rick Aristotle Munarriz	Coda at Guitar Center Guitar Center is kicking off a farewell tour this morning, announcing that it will be acquired by Bain Capital in a $2.1 billion deal.
The Motley Fool February 1, 2007 Rick Aristotle Munarriz	Guitar Center Learns to Reed The music superstore finally claims an ailing woodwind retailer.
The Motley Fool August 2, 2006 Ryan Fuhrmann	Growth Fading at Guitar Center? An unbroken string of growing sales still sounds sour to bearish investors.
The Motley Fool July 31, 2007 Steven Mallas	Will Rock Band Shut Off Guitar Hero's Mic? Can EA successfully compete against Activision's rockin' franchise? Investors, take note.
The Motley Fool August 8, 2008 Rick Aristotle Munarriz	Kicking Axe and Taking Names The music label turned heads when CEO Edgar Bronfman Jr. lashed out at Activision's Guitar Hero and Viacom's Rock Band over licensing.
Popular Mechanics January 2, 2009 Andrew Moseman	7 Great Guitar Hero and Rock Band Hacks, With Video Turn your toy guitar into a real instrument... Play with a real guitar... Double bass drumming... Rock out on an old-school controller... Drum on a real kit... Dominate the game -- by cheating... Record an original work on a PC...
The Motley Fool January 7, 2004 Rick Aristotle Munarriz	Guitar Center Rocks On The musical gear retailer is really learning to carry a tune.
BusinessWeek October 29, 2007 Christopher Palmeri	Guitar Hero: More Than a Video Game The music industry, and artists, see rock 'n' roll sensation Guitar Hero as a powerful promotional tool.
The Motley Fool June 14, 2010 Anders Bylund	Can Guitar Gaming Rise Again? The guitar game genre is on life support, but Viacom is reaching for the defibrillator.
Popular Mechanics July 17, 2008 Erin Scottberg	Rock Band 2, Guitar Hero World Tour & Rock Revolution: Hands-on @ E3 2008 (with Video!) Three new full-band gaming titles have been unveiled: the much anticipated Rock Band 2 and Guitar Hero World Tour, plus newcomer Rock Revolution.
The Motley Fool September 17, 2008 Rick Aristotle Munarriz	The DJ Is in the House at Activision Viacom, the video gaming giant behind the Guitar Hero franchise, is working on a disc jockey mashup game called DJ Hero.
The Motley Fool November 2, 2006 Rick Aristotle Munarriz	While My Guitar Center Gently Weeps Guitar Center has a sluggish quarter, but it's not necessarily singing the blues. Investors, take note.
The Motley Fool May 25, 2007 Steven Mallas	Activision Rocking Wireless Guitar Hero groupies, get ready: A third entry in the musical franchise is on the way, and it will have a wireless controller! Investors, make no mistake about it -- this is an extremely important asset for Activision.
The Motley Fool March 12, 2009 Anders Bylund	Real Guitar? Toy Guitar? Same Difference The gap between video game guitars and the real thing is closing fast, with more realistic gear finding its way into the hot selling Guitar Hero games, and actual guitars moving into cyberspace.
The Motley Fool February 10, 2011 Anders Bylund	It's the End of "Guitar Hero" As We Know It Guitar Hero is dead, but Activision goes right on making money.
Wired September 14, 2007 Chris Kohler	Full-On Rock Band Makes Jamming Follow-Up to Guitar Hero Rock Band, the new video game by Harmonix, allows you to play in your own band without the instruments.
The Motley Fool February 15, 2008 Rick Aristotle Munarriz	Game On, Mr. Market GameStop is playing to win; the company has just raised guidance for its latest quarter.
The Motley Fool October 14, 2008 Anders Bylund	Music Games Aren't Child's Play There's grown-up money to be made as Guitar Hero and Rock Band give the music industry a much-needed makeover.
The Motley Fool September 16, 2008 Anders Bylund	It's On! It's On! It's On! Activision Blizzard and Viacom are staring each other down across the music-game playground.
The Motley Fool February 12, 2009 Anders Bylund	Activision Is Music to My Ears Air guitar is dead. All hail the plastic guitar, and the profit it brings!
Popular Mechanics September 8, 2009 Seth Porges	Rock Band's Beatles Take on Guitar Hero 5's Eclectic World Another year, another dueling release from the Rock Band and Guitar Hero franchises.
Wired November 7, 2007 Carlos Bergfeld	Your Time Is Gonna Come: Harmonix Rock Band Take the formula for Guitar Hero to the next level with this band simulator for Xbox 360 and PlayStation 3.
The Motley Fool August 1, 2008 Anders Bylund	Activision Blizzard's Rocking Profits The newly-merged video game giant Activision Blizzard reported year-over-year increases of around 109% in profits and 32% in sales.
The Motley Fool November 7, 2006 Rick Aristotle Munarriz	And the Dot-Com Cradle Will Rock The trend is undeniable. If you spent your weekend afternoons playing in a garage band, only to be denied that major record deal, the Internet is finally delivering on the opportunities.
The Motley Fool December 10, 2008 Anders Bylund	Music Industry 2.0 How to invest in what looks like a deeply troubled music sector. Hint: Think outside the CD case.
The Motley Fool February 15, 2008 Anders Bylund	Activision Goes "Crazy" Over Aerosmith Video game designer Activision announces another installment of its ultra-popular Guitar Hero franchise, built around the material and career of rock legends Aerosmith.
Inc. October 2008 Don Steinberg	Just Play As the makers of the games Guitar Hero and now Rock Band settle into their success - check that, their utter domination of the world's basements and dorm rooms - it's worth asking why the first hit was so painfully long in coming. It seems they had forgotten something: fun.
The Motley Fool February 8, 2008 Anders Bylund	There's a Backstage Party at Activision Riding a heavy metal wave of Guitar Hero III success, Activision turns in a show-stopping quarter.
The Motley Fool January 22, 2008 Anders Bylund	"Rock Band" Leads Us Into a Brave New World Only available for a scant eight weeks, and then only in North America -- video game Rock Band has already racked up 2.5 million paid downloads of additional songs/game levels.
The Motley Fool September 26, 2007 Rick Aristotle Munarriz	Activision Gets Bizarre Activision is buying Liverpool-based video game developer Bizarre Creations, the company best known for developing Microsoft's Project Gotham Racing series, an Xbox franchise that has moved more than 4.5 million copies.
The Motley Fool April 28, 2004 Steven Mallas	Jamming With Guitar Center The earnings report demonstrated yesterday by musical instrument retailer Guitar Center was a hit.
The Motley Fool March 15, 2010 Anders Bylund	Can Viacom Do What Activision Couldn't? Musicians have a new venue to get their music out to existing fans -- and bring in new ones.
The Motley Fool January 6, 2005 Rick Aristotle Munarriz	Guitar Center Is Well-Tuned The musical gear specialist wrapped up the year with $1.5 billion in sales, a 19% improvement over the previous year. The stock has risen by better than 50% over the past year, and the pieces are in place for 2005 to be another solid year.
The Motley Fool September 25, 2006 Steven Mallas	MTV's Newest Guitar Hero Viacom snaps up a popular guitar game's maker on MTV's behalf. The company's investment in video games seems like a logical complement to its overall strategy.
The Motley Fool September 9, 2009 Rick Aristotle Munarriz	Smashing Plastic Guitars The guitar games keep coming, but consumers don't seem to care anymore.
The Motley Fool May 24, 2005 Will Ashworth	Guitar Center Makes Beautiful Music Guitar Center helps musicians of all capabilities to become better ones, while producing a handsome profit. As for its current stock price, it's valued similarly to its peers. Return on equity is 20%, compared with 14% for the industry as a whole.
The Motley Fool November 17, 2005 Rick Aristotle Munarriz	No Label, No Problem With MySpace having a CD out in stores, and more to come, how many more bands do you think are likely to make the service their musical mainstay and staple their amps to a virtual MySpace subdomain? Investors, take note.
AskMen.com September 19, 2001 Justin Becker	How To: Play The Guitar With the right amount of guidance, practice and motivation, playing the guitar can be simple. Just add it to one of your many talents, and use it to your advantage...
The Motley Fool August 2, 2007 Katrina Chan	Fast Fool Facts: Easygoing Electronic Arts Electronic Arts beat analysts predictions, and has ten new games in the pipeline. This, plus the acquisition of stakes in two online game companies, had the management to raise guidance for the fiscal year.
The Motley Fool December 30, 2008 Rick Aristotle Munarriz	Bring On the Cacophony The band pushers are possibly starting their own band. Oh no!
CRM January 2012 Marshall Lager	Music Lessons Businesses can benefit from adding game elements. A training schema built around how a new process will put more money in your paycheck is going to win every time over a nuts-and-bolts curriculum.
Wired August 12, 2009 Jeff Howe	The Beatles Make the Leap to Rock Band On September 9, after three years of ardent courtship, tech wizardry, and dizzying legal acrobatics, MTV Games is releasing The Beatles: Rock Band, a multiplayer title spanning the group's entire career.
BusinessWeek August 6, 2009 Tom Lowry	Video Games: Will The Beatles Rock MTV? Viacom is counting on the Fab Four to rejuvenate MTV Networks' flagging Rock Band video franchise.