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Financial Planning October 1, 2006 Swift & Gary |
12 Media Don'ts As a financial advisor, print media can boost your profile and sales, but you have to treat journalists right to keep them coming back for more. Here's how. |
IEEE Spectrum August 2007 Carl Selinger |
Dealing With the Media At some point in your engineering career you'll probably need to have this soft skill: to explain, defend, or promote a project to your boss, a reporter, or your company's communications manager. Here are guidelines on how to handle it. |
AFP eWire October 12, 2010 |
Media Tips: Getting Your Story to the Press Here are some tips on cultivating a member of the media the way you would a donor ... by building trust and being a helpful resource. |
Search Engine Watch August 4, 2010 Jeremy Bencken |
New Strategies for Getting Links from Newspapers The recent difficulty of obtaining links in news coverage requires some strategic adjustments for link builders. Here are some tips to help your public relations efforts yield links. |
Commercial Investment Real Estate Nov/Dec 2009 Joe Dysart |
Impress the Press Use these 9 tips to create a top-notch online media center. |
Investment Advisor July 1, 2011 Bill Bongiorno |
Summer Doldrums? Time to Grow Through Media Exposure Take advantage of down time this summer and market your firm to the media. |
Financial Planning July 1, 2005 Melanie DeCarolis |
Practice Tips Using the media is a powerful and cost-effective way for motivated financial planners to build both credibility and their books of business. Here are a few ways to encourage journalists to seek you out. |
Inc. May 1, 2010 Joyner & McCorvey |
How to Manage Your Own PR At start-ups, founders often wear many hats, including that of PR manager. Here are ten tips for running a successful public-relations campaign. |
Sports Central September 30, 2010 Mark Chalifoux |
Picture This Reporters are not fans. There has to be at least a facade of professionalism. |
Financial Advisor December 2006 Mary Rowland |
The Real Scoop On Manipulating The Press Financial advisors need to understand that talking to journalists is not a substitute for working on a marketing plan. |
Registered Rep. November 1, 2002 Daryl T. Logullo |
Grin and Bear It All the awful news about the markets can be good news for brokers who want to garner a little bit of publicity. Here are some tips on how to establish yourself as a hot commodity on the business television circuit. |
CIO September 1, 2005 David Rosenbaum |
Deep Throats Why, when and under what circumstances journalists use anonymous sources. |
Financial Planning September 1, 2005 Ed McCarthy |
Ready for Prime Time To get regular media exposure, you must deliver information in the right package. Here's advice for the financial professional. |
CIO November 17, 2014 Bill McGowan |
Three-Minute Coach: How to Prepare for Media Interviews Before meeting with a reporter, you should prepare your talking points and remember that everything you say in the presence of a reporter could be used in a story. |
InternetNews March 11, 2005 Erin Joyce |
Bloggers on The Front Lines The Apple trade secrets case has become a defining moment for blogs that practice journalism. |