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InternetNews September 27, 2005 Susan Kuchinskas |
Analysts: Google Exploring Classifieds Google solicits feeds from the online ad industry. |
The Motley Fool November 17, 2005 Tom Taulli |
A Base Hit for Google? The company may be trying to cut into the classified market with its new service, Google Base. But ultimately, Google may be targeting the e-commerce sector, especially eBay. |
InternetNews October 26, 2005 Susan Kuchinskas |
Google Base Could be Database For Everything Is a classifieds offering the next big thing from Google? |
Search Engine Watch May 13, 2004 Danny Sullivan |
Google Offers Banners & Image Ads -- But Not On Google Itself Google has debuted a new graphical ad option for its advertisers -- the ability to run banners, skyscrapers and other image-based ad units. However, these ads won't run on Google itself. |
InternetNews November 16, 2005 Susan Kuchinskas |
Google Base: Toward a Walled Garden Google launched a beta version of Google Base on Wednesday. The tool, in testing since October, lets users upload all kinds of content to Google's servers. |
InternetNews March 12, 2007 Nicholas Carlson |
Google Planning a TV Ad Takeover? Google is currently running a trial of test ads on cable as part of its larger plan to move into television advertising. |
Search Engine Watch March 3, 2003 Danny Sullivan |
Google Throws Hat Into The Contextual Advertising Ring Last week, Google unveiled a new method of distributing its paid listings, placing them on web pages, as opposed to the traditional means of inserting them into search results. |
InternetNews March 13, 2008 |
A New Ad Service For Google: Report Google will introduce a new service that Web publishers can use to manage their online ad sales and serve up ads each time a consumer pulls up a Web page |
InternetNews November 23, 2005 Susan Kuchinskas |
Google Testing Click-to-Call Google is testing a new feature for its AdWords keyword ads that appear alongside natural search results: click-to-call. |
InternetNews April 25, 2007 Lisa Nadile |
Broadcasters Hot For Online Classifieds Another Web threat has emerged to join the Craigslists of the world in taking away classifieds from publishers. |
Search Engine Watch June 18, 2004 Danny Sullivan |
New Google WebSearch Program Pays Publishers For Searches Google has released two new services allowing site owners to install web search capabilities on their own sites, including one that pays. |
InternetNews December 23, 2005 Susan Kuchinskas |
Google Base: Froogle Local + Google itself may not know what its online database, Google Base, is good for. |
InternetNews August 15, 2006 Nicholas Carlson |
Get Your Coupons on Google Maps Google today announced it will soon be displaying printable coupons for local businesses in its Google Maps search results and business listing pages. |
InternetNews December 1, 2005 Susan Kuchinskas |
Windows Live Classifieds Muscles Into Market It's a full-scale online classifieds war with the impending entry of MSN into the free online listings game. |
InternetNews December 28, 2004 Erin Joyce |
Memo To Newspapers: Online Yellow Pages Are Key New research shows the hit on Bay Area newspapers' classifieds revenues, thanks to Craigslist. The report also provides strategies for coping with the Internet. |
InternetNews January 4, 2006 Susan Kuchinskas |
Google in Home Network Play? Google founder Larry Page will deliver a keynote address at the Consumer Electronics Show - and the rumor mill says the search goliath may get into the hardware business. |
InternetNews July 18, 2007 Clint Boulton |
Google Buoys Print Ads to Newspapers' Delight Google said today it has expanded its Print Ads advertising initiative, an extension of the search giant's AdWords platform that lets agencies and advertisers buy traditional newspaper ads in newspapers through a Web interface. |
InternetNews April 16, 2007 Nicholas Carlson |
Will 'GoogleClick' Cut Too Deep? Analysts applaud Google's DoubleClick buy, but should publishers be worried? |
The Motley Fool October 13, 2005 Rick Aristotle Munarriz |
Google Purchases Coming Soon? A subdomain leak hints that Google's payment gateway is almost official. Rolling out an online payment service has been hard unless your name is PayPal. |
Search Engine Watch August 1, 2005 Danny Sullivan |
New Ask Jeeves Sponsored Listings Program Lets More Advertisers Buy Direct Ask Jeeves unveiled a new automated paid listings service today, Ask Jeeves Sponsored Listings, that will allow anyone to purchase ads directly on the Ask Jeeves network. |
InternetNews February 21, 2008 |
Google to Sell Display Ads in Web Videos Google partners with YuMe to offer video ads as part of a Google AdSense beta program. |
InternetNews March 16, 2006 David Miller |
Google Eyes Retail Sector Amazon is now offering low-cost online data storage to users, Microsoft wants to be the search site of choice, Yahoo is involved with VoIP services, and Google seems to want to break into retail. |
InternetNews January 31, 2007 Erin Joyce |
Google Shows Why It Leads The Pack Google's profit almost tripled amid soaring revenues in the fourth quarter. |
InternetNews March 23, 2007 Nicholas Carlson |
Will Google's Pay-Per-Action Ease Click Fraud? Google's AdSense could help address the click fraud problem that dogs the per-per-click sector of the online ad industry. |
InternetNews April 3, 2007 Nicholas Carlson |
TV Glint Grows in Google's Eyes Search marketing turned nickels and dimes into billions. Why can't TV? |
BusinessWeek October 14, 2010 Carol Matlack |
Norway's Schibsted: No. 2 in Online Classifieds While many publishers bemoan the loss of print ads, Schibsted has built up its online classified ad business. Now's it's an industry leader worldwide, just behind eBay. |
InternetNews August 7, 2006 Nicholas Carlson |
Google to Peddle MTV Content In a deal with Viacom, Google will pipe clips from MTV Networks over its AdSense network. |
BusinessWeek July 17, 2006 Jon Fine |
Today Search, Tomorrow Ads? Google, the company that takes in $6 billion from cryptic online text ads, is still testing efforts to sell Old Media ads. |
BusinessWeek December 12, 2005 Ben Elgin |
Can Google Go Glossy? Why Google's plan to resell print ads to its army of advertisers may be off to a slow start. |
The Motley Fool January 9, 2008 Rick Aristotle Munarriz |
Dueling Fools: Google Bear The bears think that Google is a company that has all of its eggs in one basket, and is beginning to show signs of decelerating growth. |
HBS Working Knowledge August 12, 2008 Benjamin G. Edelman |
Google-Yahoo Ad Deal is Bad for Online Advertising A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates. |
The Motley Fool February 21, 2007 Mac Greer |
Is Google Courting Trouble? Will unauthorized content kill Google's video star? Can Google find a way to play nice with publishers and resolve its other copyright conflicts? |
InternetNews June 21, 2007 Nicholas Carlson |
Google Expands Pay-Per-Action Beta Google today expanded its pay-per-action (PPA) advertising beta to include all advertisers with more than 500 conversions from their pay- per-click and pay-per-impression based campaigns in the past 30 days. |
InternetNews December 9, 2004 Susan Kuchinskas |
Google Magazine Search? Reading between the lines of a patent application gives clues on a way the search leader could make money from Google news. |
InternetNews May 23, 2006 Nicholas Carlson |
Video Ads Mark Shift in Google Google today introduced click-to-play video ads in the U.S., Canada, and Japan and, in the process, shook up its business model and identity. And, Google will now measure how long users interact with the video ads. |
InternetNews June 21, 2005 Susan Kuchinskas |
Google Moving Forward on Payment System Google CEO Eric Schmidt confirmed that Google is developing an online payment system. |
InternetNews June 11, 2007 Nicholas Carlson |
Google's Campaign Against Bad Commercials Google AdSense Director Kim Malone figures you're sick of being told to BUY! BUY! BUY! She is. |
BusinessWeek December 3, 2007 Jon Fine |
Google and Other People's Content Google sticks ads all over. But to maintain growth, it may need to own the places it puts them. |
InternetNews September 19, 2007 Nicholas Carlson |
Google Intros Gadget Ads Format Google makes another play for brand advertising dollars with Gadget Ads, non-traditional ad units with interactive, rich media capabilities. |
Information Today April 23, 2007 |
Google to Acquire DoubleClick The combination of Google and DoubleClick is designed to provide superior tools for targeting, serving, and analyzing online ads of all types. |
The Motley Fool February 7, 2006 Rick Aristotle Munarriz |
Money Matters for Google and eBay eBay gears up for a potential PayPal challenger from Google. Investors, take note. |
InternetNews July 20, 2006 Nicholas Carlson |
Google Finds Bigger Profits With AdSense Adsense was among the standouts for Google's stellar earnings results that more than met expectations. |
Search Engine Watch June 29, 2006 Chris Sherman |
Google Launches Checkout, not the Rumored GBuy Checkout isn't the rumored PayPal killer, but it does offer some compelling features for both merchants and online shoppers alike. |
Search Engine Watch September 22, 2004 Danny Sullivan |
Google Ad Policies To Be Expanded Publicly Google's planning to greatly expand the editorial guidelines it publishes online, providing everyone a better idea of what it accepts on the advertising front. |
Search Engine Watch October 6, 2004 Danny Sullivan |
Google Print Opens Widely To Publishers Google's nearly year-old Google Print program is set for a huge expansion of content through the launch of a new program today allowing publishers to more easily submit material for inclusion. |
Search Engine Watch July 15, 2008 Kevin Heisler |
Bernstein Research Predicts the Future of Paid Search In a full-blown recession, what's the future of paid search? Sanford C Bernstein's research arm just published a study that's a virtual crystal ball into Google and search engine marketing. |
The Motley Fool February 1, 2008 Alyce Lomax |
Google Stumbles Google's policy is to not give guidance. That doesn't change the fact that it did disappoint Wall Street with its fourth-quarter numbers. |
InternetNews June 14, 2007 Nicholas Carlson |
EBay 'Experimenting' With Google Ad Spend eBay shuts down its Google search advertising in the U.S. |
The Motley Fool August 18, 2005 Rick Aristotle Munarriz |
Google's Altered Ante A the new bid pricing strategy improves click-through rates and results in better leads, all three parties -- Google shareholders, AdWords customers, and AdSense publishers -- will be cheering the shift. |
Wired December 2005 Kevin Kelleher |
Who's Afraid of Google? Everyone. It seems no one is safe: Google is doing Wi-Fi; Google is searching inside books; Google has a plan for ecommerce. |