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Reason April 2004 Charles Paul Freund |
Option Overload According to Barry Schwartz's book The Paradox of Choice: Why More Is Less (Ecco), the costs to consumers of market choices can outweigh the apparent benefits, and not merely in terms of time. |
HBS Working Knowledge December 2, 2010 |
Making Right Choices: Art or Science? Choice is especially difficult when it is between two roughly equally good or bad alternatives, which is often the case that managers confront. |
BusinessWeek April 26, 2004 Hardy Green |
Clobbered By The Cornucopia A review of Barry Schwartz's book "The Paradox of Choice: Why More Is Less." |
Psychology Today Sep/Oct 2007 Nando Pelusi |
When to Choose Is to Lose In a world of plenty, wanting the best can bring out the worst in us. The availability of too many options leaves us inherently unsatisfied, no matter what decision we make and how fortuitous its outcome. |
HBS Working Knowledge November 14, 2005 |
Readers Respond: Is Less Becoming More? How does the grocery industry change its form of dependence on new item introduction fees (the push strategy) and move to a consumer sales strategy (the pull strategy)?... I do think that there are problems associated with too much choice on the customer's side... etc. |
Fast Company Jane Porter |
Why Having Too Many Choices Is Making You Unhappy Imposing your own constraints when trying to make a choice in your professional and creative work can help you make a better thought-out decision. |
Job Journal May 16, 2010 Penelope Trunk |
BRAZEN CAREERIST: In Pursuit of an `Interested' Life Keep your life vibrant by finding new things that pique your interest. |
Reason February 2007 Charles Paul Freund |
The Politics of Pants It was consumers, not marketers, that made jeans a symbol of youthful revolt. |