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Reason
April 2004
Charles Paul Freund
Option Overload According to Barry Schwartz's book The Paradox of Choice: Why More Is Less (Ecco), the costs to consumers of market choices can outweigh the apparent benefits, and not merely in terms of time. mark for My Articles similar articles
HBS Working Knowledge
December 2, 2010
Making Right Choices: Art or Science? Choice is especially difficult when it is between two roughly equally good or bad alternatives, which is often the case that managers confront. mark for My Articles similar articles
Reason
June 2005
Virginia Postrel
Consumer Vertigo A new wave of social critics claim that Americans are facing a crisis of choice and that too many choices is the latest way liberal societies in general, and markets in particular, make people miserable. Here's why they're wrong. mark for My Articles similar articles
Psychology Today
Sep/Oct 2007
Nando Pelusi
When to Choose Is to Lose In a world of plenty, wanting the best can bring out the worst in us. The availability of too many options leaves us inherently unsatisfied, no matter what decision we make and how fortuitous its outcome. mark for My Articles similar articles
Fast Company
Jane Porter
Why Having Too Many Choices Is Making You Unhappy Imposing your own constraints when trying to make a choice in your professional and creative work can help you make a better thought-out decision. mark for My Articles similar articles
BusinessWeek
December 13, 2004
The Pick of This Year's Crop of Books Running the gamut from Ted Turner to Alexander Hamilton, here's the top 10 business books of 2004 as selected by BusinessWeek reviewers. mark for My Articles similar articles