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Knowledge@Wharton |
The Big Bang Theory of Advertising In a new book titled, Bang! Getting Your Message Heard in a Noisy World, Linda Kaplan Thaler, CEO of a New York advertising agency, contends that only ideas that are "simply too outrageous, too different, too polarizing to go unnoticed" will break through the "sea of sameness out there." |
Entrepreneur September 2007 Carol Tice |
Play Nice Forget cutthroat, what you need is a little sugar and spice. So says Linda Kaplan Thaler in her new book The Power of Nice. Kaplan Thaler speaks about how she uses niceness in her own advertising business. |
Entrepreneur December 2003 Mark Henricks |
Silver Lining How looking on the bright side can help you run your business. |
The Motley Fool June 9, 2010 Jennifer Schonberger |
Aflac's Story: How a Duck Beat Ray Romano The company's marketing campaign proves animals strike a chord with consumers. |
Insurance & Technology January 8, 2010 Anthony O'Donnell |
Aflac's New Site Drives Interactivity With Bold Design, Humor Employing both the image and the broad humor of the insurer's notorious duck mascot, Aflac's new site features bright colors, clean design and video "duckumentaries" to engage and inform users. |
The Motley Fool September 24, 2010 Andy Cross |
Today's Buy Opportunity: Aflac Why the Fool's putting its money behind Aflac. |
The Motley Fool April 17, 2007 Rich Duprey |
Foolish Forecast: Aflac Waddles Through Q1 The supplemental health and life insurer is set to report its first-quarter 2007 financial results. Investors, here is what you can expect to find. |
The Motley Fool June 4, 2010 Anand Chokkavelu |
One Big Stock Idea: Aflac A conversation with Aflac CEO Dan Amos. |
The Motley Fool October 28, 2011 Sean Williams |
Aflac 1, Major Medical 0 You'd be quackers to ignore results this strong. |
AskMen.com January 8, 2003 |
Top 10: TV Ad Campaigns Of 2002 The following ten TV commercials of 2002 stood head and shoulders above their peers and captured enough public attention to make the cut. |
The Motley Fool June 14, 2010 Jennifer Schonberger |
Aflac's CEO Talks the Economy, Investments, and Health-Care Changes Why the man behind the duck thinks his supplemental insurance business is in good shape. |
InternetNews November 13, 2007 Kenneth Corbin |
It's Not Your Father's Ad Industry IBM study predicts the rise of interactive advertising to stand the industry on its head. |
The Motley Fool March 16, 2011 Chris Hill |
Why Japan Matters More to These 3 U.S. Companies Daily market recap podcast: How is GE's nuclear outlook now?... Aflac does 75% of its sales in Japan. With the nuclear crisis continuing, how scared should Aflac's shareholders be?... |
The Motley Fool July 26, 2007 Ryan Fuhrmann |
Aflac Ducks a Weak Yen A weak Japanese yen and challenging trends in Aflac's largest market weren't enough to keep the stock from reaching an all-time high, or to derail its prospects through 2008. |
The Motley Fool July 26, 2006 Ryan Fuhrmann |
Aflac and Its Mighty Duck Aflac has a stellar track record of growth that can be expected to continue going forward. Investors, this insurer's stock is worth getting to know. |
The Motley Fool September 1, 2011 Matt Koppenheffer |
Should Aflac Be Your Next Buy? Should Aflac and its iconic duck be your next stock buy? |
The Motley Fool April 25, 2007 Ryan Fuhrmann |
Is Aflac a Lame Duck? Aflac is struggling in Japan, but its home market is wide open. Investors, take note. |
The Motley Fool October 26, 2006 Ryan Fuhrmann |
It's Not Japaneasy for Aflac Results from Japan are worrying this supplemental insurer's analysts and investors. |