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Pharmaceutical Executive
November 1, 2013
Roundtable on Market Access Market Access is a window on what matters in the real world of soaring patient expectations and crimped payer budgets for innovation. mark for My Articles similar articles
Pharmaceutical Executive
August 1, 2012
Sunny Outlook for Biopharm 2020? Albert Wertheimer looks beyond today's dark clouds with a comparatively sunny forecast for the biopharm industry in 2020. Just watch out for the harsh light of complacency. mark for My Articles similar articles
Managed Care
March 2000
Tim Sawyers
Test Prospective PBM Before Signing Contract How to select, then monitor a pharmacy benefit management company, from a consultant and former HMO director of pharmacy services. mark for My Articles similar articles
Pharmaceutical Executive
March 1, 2014
William Looney
The Call to Community: A Conversation with Dr. David Nash Population health is the foundation for much of what is truly new in US health reform. For big Pharma, it represents yet another escalation in expectations. mark for My Articles similar articles
Pharmaceutical Executive
February 1, 2014
Anbil et al.
Managed Markets: Positioning Your Product For Success with Pull Through Strategies A patient-centric approach to drug development delivers the benefits that actually create value mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2006
Sales and Marketing: Where the Buck Stops Pharma's ultimate customer is the employer - the guy who pays the health plan's bill. Here's what he wants to know about drugs. mark for My Articles similar articles
Managed Care
December 2001
MargaretAnn Cross
Increased Pressures Change P&T Committee Makeup Formulary committees once were stocked with academics and administrators. Today, primary care physicians, specialists, and retail pharmacists play a bigger role, and tomorrow's membership will be even more diverse... mark for My Articles similar articles
Pharmaceutical Executive
December 1, 2006
Rod Cavin
Forecasting Medicare: Price Controls in the Years Ahead Part D in 2010 will be under price and access pressure. Pharma should develop plans for the future by imagining best- and worst-case scenarios. mark for My Articles similar articles
Pharmaceutical Executive
August 1, 2014
Ben Comer
Pharm Exec's 2014 Emerging Pharma Leaders This year's class of 15 young executives is deeply of the moment, with wide-ranging therapeutic, business, and operational expertise. mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2010
When the Payer IS the Player As Medicare, Medicaid, and the nation's web of private payers gain market power, how can pharma stay ahead of the cost-containment curve? mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2012
Gregg DiPietro
Reforming Pharma Marketing With respect to targeting, positioning, and launching new drugs, the ACA reform stands for Adjust, Change, and Adapt. mark for My Articles similar articles
Pharmaceutical Executive
September 1, 2012
Stan Bernard
The Payer C Change: From Customers to Competitors "Payers have evolved to become powerful global contenders with pharma for increasingly limited funding of drug budgets." Understanding why and how this payer shift to dominance occurred is critical for pharmaceutical professionals in adjusting their business model. mark for My Articles similar articles
Pharmaceutical Executive
April 1, 2014
William Looney
The Trials of Commerce Four commercial line executives serve as our jury of peers on what's in store for the future of pharma, and discuss the changing criteria for market success, from drugs to consumer products to vaccines. mark for My Articles similar articles
Pharmaceutical Executive
June 1, 2011
Emerging Pharma Leaders 2011 Meet 2011's Emerging Pharma Leaders. Can these 30 trendsetters build competitive scale from scarcity? mark for My Articles similar articles
Managed Care
February 2001
T. Jeffrey White
Making Pharmacoeconomics In Formulary Development a Reality Despite what might be commonly believed, pharmacoeconomics is not a widely used tool for formulary development. Here's a model to follow... mark for My Articles similar articles
Managed Care
April 2007
MargaretAnn Cross
Do P&T Committees Have Enough Power? Plans and PBMs are divided about sharing drug prices with clinicians. Is it better to have an administrative committee determine the formulary? mark for My Articles similar articles
Pharmaceutical Executive
July 1, 2012
William Looney
The Learning Curve In a wake up call to this year's Emerging Leaders a group of St. Joseph's Business School Health Management alumni say time has no limit on surprises; change for pharma is here and it's good. mark for My Articles similar articles
Pharmaceutical Executive
August 1, 2008
Harbingers of Change The pharmaceutical industry is changing. Here are eight seminal events that describe how. mark for My Articles similar articles
Pharmaceutical Executive
December 1, 2010
Zhu Shen
China 2020: Walled In No More Pharma sets the pace for China's ambitious new innovation agenda mark for My Articles similar articles
Pharmaceutical Executive
December 1, 2011
William Looney
The Medicines Adherence Challenge Keeping skittish patients on their medicines ought to be a strategic priority for Big Pharma, but is it? An expert round table examines how best to make progress and agree on some practical steps for incorporation in the campaign agenda. mark for My Articles similar articles
Pharmaceutical Executive
January 1, 2012
William Looney
Pharma 2012: Hard Times Before the Harvest 2012 will be a transition year for pharma, one of the most important in its history. The challenge is that many new treatments may not complete the move from 'bench to bedside' in time to plug the yawning revenue gap. mark for My Articles similar articles
Pharmaceutical Executive
June 1, 2014
Ben Comer
Take as Directed: From Force to Finesse in Promoting Adherence Healthcare players tout patient education and engagement as the keys to better drug adherence rates. Patients agree, as long as that translates to convenient and affordable access to therapy. mark for My Articles similar articles
Managed Care
July 2000
John Carroll
Physicians Reconsider Taking On Pharmacy Risk They've been burned here in the past, but physicians - and the HMOs that they contract with - may have learned some lessons. mark for My Articles similar articles
Managed Care
July 2001
Harry L. Leider
HMOs Need To Share Gains of DM Programs Physicians are more likely to buy in if they see better outcomes -- and financial rewards that go with them... mark for My Articles similar articles
Managed Care
April 2001
Jack McCain
System Helps P&T Committees Get Pharmacoeconomic Data They Need The Academy of Managed Care Pharmacy is testing a plan to have drugmakers submit evidence-based outcomes analyses when seeking formulary inclusion... mark for My Articles similar articles
Pharmaceutical Executive
June 1, 2005
Boschwitz et al.
Track Patients, Not Prescriptions Why pharma companies reject anonymous patient-level data, and why they can't do without it for long. mark for My Articles similar articles
Pharmaceutical Executive
June 1, 2009
Pay For Play The P4P movement is here. Pharma marketers, it's time to take note. mark for My Articles similar articles
Managed Care
July 2001
Bob Carlson
Oregon Attempts To Blaze Trail With 'Reference-Based' Formulary Pharmaceutical makers invest enormous sums in R&D -- but they also reap enormous profits. States are impatient with the appearance that creates... mark for My Articles similar articles
Pharmaceutical Executive
January 1, 2009
Stan Bernard
Pharma vs. Pharma The most successful pharmaceutical companies will be those that can transform as the industry itself transforms. mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2008
Getting Personal(ized) Stop worrying about shrinking the market for your drug, and start figuring out how the "test and treat" business model works. mark for My Articles similar articles
Pharmaceutical Executive
August 1, 2011
Jennifer Ringler
The Adherence Fight: A TKO? Why does the match against medicines compliance always seem to end in an easy knockout? mark for My Articles similar articles
Pharmaceutical Executive
September 1, 2011
Should the US Gamble with Risk Sharing? Especially when payers come to the table holding the best cards, leaving industry second-guessing its strategy. mark for My Articles similar articles
Pharmaceutical Executive
March 1, 2012
Paolo De Marino
Registering Value: Always in the Eye of the Beholder The organizational disconnect between marketing and market access is curable if both groups focus on what counts: who's making the final purchase. mark for My Articles similar articles
Pharmaceutical Executive
March 1, 2006
Breitstein & Clinton
Market Research Roundtable A group of top market researchers to discuss the issues shaping an evolving pharmaceuticals industry. mark for My Articles similar articles
Pharmaceutical Executive
February 1, 2012
Jill Wechsler
Costs and Benefits of Health Reform Will expanded markets and accountable care organizations offset higher rebates, added fees, and closer scrutiny of marketing and prices? mark for My Articles similar articles
Pharmaceutical Executive
January 1, 2011
The Steep, Slow Climb A survey of leading experts reveals 2011's sobering reality and the trends that smart drugmakers will follow into the next decade. mark for My Articles similar articles
Pharmaceutical Executive
March 3, 2014
Mason Tenaglia
The New Metrics of Market Success Profitability now depends on metrics to help companies answer a key strategic question: "stay the course" with more investment in sales and marketing? Or "stand down" and deploy those scarce assets somewhere else? mark for My Articles similar articles
Pharmaceutical Executive
November 1, 2013
Jill Wechsler
Transparency Troubles for Pharma High prices, murky financial relations, and a reluctance to disclose clinical data undermine public trust in industry and the research enterprise. mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2005
Jill Van Den Bos
Formulary Additions: The Big Picture Product managers at pharma firms know how fiercely new drugs compete for inclusion on health plans' formularies. An actuarially sound, full-budget-impact model may be out of reach. But companies could express data in units that a health plan can integrate into its own internal actuarial analysis. mark for My Articles similar articles
Pharmaceutical Executive
July 1, 2009
The Pharmerging Future A guide to grabbing growth in seven "pharmerging" markets. mark for My Articles similar articles
Pharmaceutical Executive
November 1, 2005
Rubinstein & Galardi
Bustin' a CAP: The Competative Acquisition Program The new Competitive Acquisition Program for Medicare Part B drugs aims to align market forces with the distribution of drugs and biologics that doctors administer in their offices, but increasing bureaucracy is a major downside. mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2011
The Cloud and Beyond Cloud computing is becoming the IT platform of choice for pharma, affecting nearly every aspect of business. mark for My Articles similar articles
Pharmaceutical Executive
January 1, 2012
Compliance: Getting Those Ducks in a Row Pharma must coordinate the efforts of medical, legal, HR, global partners and many other players in the regulatory compliance space to keep itself afloat in choppy seas. mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2011
Arming up for the Digital Revolution As a longtime advocate of new approaches to meeting customer needs in pharma, Martin Wygod sees the biggest change as the coming growth of digital platforms as the principal source of information and communication in healthcare. mark for My Articles similar articles
Pharmaceutical Executive
April 1, 2012
Medical Meetings: Docs Speak Out Three physicians took the stage at the fourth annual West Coast Life Sciences Meeting Management Forum to explain their perspective on healthcare reform, online versus live education, and more. mark for My Articles similar articles
Pharmaceutical Executive
April 10, 2014
Obama Policies Reshape Pharma Marketing Health reform initiatives promote transparency, challenge reimbursement, writes Jill Wechsler. mark for My Articles similar articles
Pharmaceutical Executive
March 1, 2011
Creating Customer Value: New Horizons on the Managed Markets Journey A highlight of the Hay Group's annual study of Sales Force Effectiveness, focusing on managed care markets. mark for My Articles similar articles
Pharmaceutical Executive
June 1, 2011
2011 Dealmakers Outlook With Yankee stadium as the backdrop, Pharm Exec convened on March 29 its annual panel of eight business development experts to crack the bat on best practice in licensing for the year ahead. mark for My Articles similar articles
Pharmaceutical Executive
July 1, 2012
Emerging Pharma Leaders 2012 Meet 2012's Emerging Pharma Leaders. Can these 15 global trend setters set the mark on their time in history by doing better with less while tapping new opportunities from science and technology to build competitive scale? mark for My Articles similar articles
Pharmaceutical Executive
January 1, 2012
Jill Wechsler
New Year, New Issues Look for action in 2012 on drug access, shortages, innovation, and transparency. The 800-pound gorilla in the room is the looming Supreme Court decision on the constitutionality of the Obama health reform legislation. mark for My Articles similar articles