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CRM
September 2013
Leonard Klie
Schools Need to Rethink Their CRM Approaches Many colleges and universities are only using CRM for marketing, ignoring vital service and sales components. mark for My Articles similar articles
CRM
May 2003
Lisa Picarille
Overly Ambitious Hewlett-Packard's CRM czar Mike Overly is working overtime to unify the company. mark for My Articles similar articles
CIO
May 1, 2001
Susannah Patton
The Truth About CRM It's expensive, hard to implement, time consuming and it may not work. It's time to forget the hype and take a hard look at the reality of CRM... mark for My Articles similar articles
CIO
May 1, 2002
Susannah Patton
Get the CRM You Need at the Price You Want As the economy cuts into CRM spending, companies are looking for ways to move ahead without breaking the bank. Why a small-step implementation adds up to big ROI, why patching together different software solutions can work, and when outsourced models may be the answer... mark for My Articles similar articles
CRM
June 2004
Joshua Weinberger
Build Customer Relationships--Just Don't Call It CRM The acronym CRM used to mean money pit at Consolidated Container. mark for My Articles similar articles
CRM
April 8, 2011
Tyler Garns
Convergence of CRM and Marketing Automation for SMBs What this integration means for business mark for My Articles similar articles
CFO
March 17, 2003
Peter Krass
Once More, Without Reeling CRM has stumbled, but the next round may produce better results. mark for My Articles similar articles
CRM
July 1, 2009
Christopher Musico
Making the Grade As the higher education sector finds itself struggling under a heavy course load - short-term admissions problems made worse by a systemic financial crisis - leading-edge universities are studying up on CRM. mark for My Articles similar articles
CRM
June 2005
Bailor et al.
100 Proven CRM Ideas, Part 1 90 bright ideas for your CRM strategy and 10 dim ones to avoid. Here are tips 1 through 50. mark for My Articles similar articles
Inc.
March 2005
Ellen Neuborne
A Second Act for CRM Customer relationship management software is back -- and worth another look. Really. mark for My Articles similar articles
CRM
June 2003
Lisa Picarille
Do-it-Yourself CRM IT solutions reseller and integrator Optimus couldn't find a CRM solution to meet its in-house needs without major modifications, so it decided to build one. mark for My Articles similar articles
CRM
August 2012
Leonard Klie
CRM Comes to Campus at a Frantic Pace Colleges and universities are starting to use CRM solutions to manage relationships with students at every stage. mark for My Articles similar articles
CRM
February 2011
Barton Goldenberg
Marketing + Sales + CRM = Big Impact A well-done system implementation would link marketing and sales modules and make them accessible from the same platform. mark for My Articles similar articles
PC World
October 2001
Michael Desmond
CRM Software: Customer Service for a Song Customer relationship management software doesn't have to cost hundreds of thousands of dollars... mark for My Articles similar articles
CRM
December 2004
Jim Dickie
Who's Who in the How of Sales CRM vendors are stepping up to deliver tools that help reps sell. mark for My Articles similar articles
CIO
September 15, 2002
Alice Dragoon
Bowling for Customers After failing miserably on its first attempt, AMF Bowling Products got sales-force automation right. Here's how they did it. mark for My Articles similar articles
CFO
November 1, 2002
Russ Banham
Back to the Drawing Board With CRM installations, practice makes perfect. mark for My Articles similar articles
CRM
December 2003
Lisa Picarille
Five Ways to Be a Good Customer Here's what every CRM project leader must do when dealing with internal staff, vendors, integrators, and consultants to ensure the CRM initiative is truly fruitful. mark for My Articles similar articles
U.S. Banker
February 2002
Eby Raj Seshadri & Corey Yulinsky
Quick-Return CRM There are ways to improve customer relationship management without spending huge amounts of money. McKinsey consultants argue that CRM should be more mining of profits than of data... mark for My Articles similar articles
CRM
March 3, 2003
Ginger Conlon
Creating a CRM Culture Companies want their people to use new CRM processes, but what's most important is getting those employees to think differently. If your company does not fully embrace CRM, the initiative will stall or fail. mark for My Articles similar articles
CRM
August 2005
Jim Dickie
Demystifying the ROI of CRM Know your firm's biggest pain points and determine how damaging they can be to your business if left untreated. First identify the problem, then find the solution -- and CRM ROI will then become a much simpler matter. mark for My Articles similar articles
CRM
February 2003
Lisa Picarille
The ABCs of Global CRM CRM is making it as easy for international companies to share information among offices scattered across the globe as it is for them to share it with coworkers down the hall. The secret to mastering this in your company is to follow these 10 essential guidelines. mark for My Articles similar articles
CRM
September 2003
Compton & Ullman
The 2003 CRM Elite There is one thing that every company wants from its CRM initiative: results. Our inaugural CRM Elite awards showcase six companies that know how to get them. mark for My Articles similar articles
CIO
November 15, 2001
Steve Ulfelder
How to Keep the Citizens Satisfied Why state governments need customer relationship management, best practices for deploying CRM in public sector, and how CRM is improving government service delivery... mark for My Articles similar articles
CRM
July 2003
Laura Pollard
Enterprise Schmenterprise Who truly sees the value of enterprise CRM? mark for My Articles similar articles
CRM
January 2013
Kelly Liyakasa
5 Emerging Sales Productivity Tools New social, mobile, and collaborative tools help sales teams close more deals. mark for My Articles similar articles
CRM
September 2004
Eric Krell
The 2004 CRM Elite The CRM Elite awards showcase six companies that set out to get measurable results, then met or surpassed their expectations. mark for My Articles similar articles
CRM
August 22, 2014
Chuck Ganapathi
A Back-to-Basics Guide to CRM Adoption When we realize that CRM systems have been optimized for the company and not for the end users, we can change our approach to create a mutually beneficial process and outcome. mark for My Articles similar articles
CRM
July 18, 2014
Jonathan Herrick
6.5 Ways to Crush Small Business CRM Adoption Woes You can transform reps' view of new tools from obstacle into opportunity. mark for My Articles similar articles
CRM
April 2004
Emmy Favilla
Midsize Companies, Mammoth Results You don't have to be a huge corporation to get a big return on your CRM investments, and these 10 midmarket businesses prove it. mark for My Articles similar articles
CFO
July 1, 2003
Alix Nyberg
Buyer Be Aware Overbuying and elusive ROI measures plague CRM, yet customers continue to sign on. mark for My Articles similar articles
CRM
May 1, 2003
David Myron
Vertical Focus: Retail Retailers are learning from others' mistakes. Instead of investing heavily in full suite applications, retailers are nibbling on CRM and noticing bite-size successes, according to "Getting Retail CRM Right," a recent report by Forrester Research. mark for My Articles similar articles
CRM
June 2011
Jim Dickie
Mobile CRM: The Quiet Explosion Growth is sparked by the iPad's popularity among businesses and the ability to send actionable insights to sales reps mark for My Articles similar articles
CRM
August 2003
David Myron
6 Barriers to CRM Success And How to Overcome Them If Gartner's claims are accurate that about 50 percent of CRM implementations fail, and if Aberdeen Group is correct that in 2002 the CRM market reached $13.4 billion, then companies flushed about $6.5 billion down the toilet last year alone. mark for My Articles similar articles
CRM
August 2003
Lisa Picarille
ROI in Progress Unifirst is already seeing returns on its CRM investment, and is only in phase two of its implementation. mark for My Articles similar articles
CRM
June 2004
Jim Dickie
The Bake-at-Home Version of CRM Some companies still prefer to whip up their own CRM systems--and are having success doing so. mark for My Articles similar articles
CRM
August 2003
Martin Schneider
Balancing Act No longer do companies have to choose. It is now possible to use CRM to increase productivity and build relationships in all customer-facing areas of the business. mark for My Articles similar articles
Bank Technology News
October 2001
Amy Newell
CRM: A Solution Evolution Some of financial institutions' latest dilemmas in customer relationship management don't involve technology, but rather how to complement it... mark for My Articles similar articles
CFO
July 1, 2004
John Goff
Head Games Businesses are deploying analytical software to get a better fix on customer behavior. mark for My Articles similar articles
eCFO
December 1, 2001
Tim Reason
Is CRM a Good Idea Gone Bad? If capturing customer data via the Web is such a breeze, why does Mickey Mouse get so much mail? mark for My Articles similar articles
Entrepreneur
August 2003
Amanda C. Kooser
Crowd Control Having trouble finding the ideal system for managing your customer relationships? We've got advice to get you moving in the right direction. mark for My Articles similar articles
Bank Technology News
May 2002
David Rountree
CRM the Hard Way Banks that are capitalizing on the wealth of CRM technology that does work are peopled by managers willing to work at it, every day... mark for My Articles similar articles
CRM
March 2008
Marshall Lager
Selling CRM to Your Sales Force They're set in their ways, stubbornly independent, and resistant to change. But your staff doesn't have to be your toughest sale. mark for My Articles similar articles
T.H.E. Journal
May 14, 2009
Ruth Reynard
Technology's Impact on Learning Outcomes: Can It Be Measured? The ongoing debate on the effectiveness of technology use for student learning outcomes still seems to have no clear answers. mark for My Articles similar articles
CRM
January 2004
Martin Schneider
The Hard Sell Selling ice to Alaskans is a breeze compared with selling CRM internally to executives who resist commitment and users who shun change. Although the benefits of CRM may be clear to you, the challenge is to convince everyone else. Here's how. mark for My Articles similar articles
CRM
August 2003
Lisa Picarille
CRM Scores With Sports Fans It's about the fan experience. mark for My Articles similar articles
CRM
November 2014
Eric Barkin
Maximize the ROI of Your CRM Solution: Learn How to Get the Most for the Least The payoff from your CRM system is determined as much by your commitment to it as by the strength of the technology. mark for My Articles similar articles
CRM
October 2006
Bannan & Ellison
The 2006 Elite Enterprise Suite CRM: Glenmede Trust Company... Midmarket Suite CRM: Pacific Coast Feather... SMB Suite CRM: POS Supply Solutions... etc. mark for My Articles similar articles
CRM
September 19, 2014
Bryan Collins
The Zen of a Connected Business Six benefits of integrating CRM and enterprise resource planning. mark for My Articles similar articles
Bank Technology News
October 2001
Amy Newell
The CRM Blend No two financial institutions share exactly the same goals for customer relationship management, so the recipe for success will vary. But no matter what the mix, effective CRM always includes ideas as well as IT... mark for My Articles similar articles