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HBS Working Knowledge
January 17, 2008
John A. Quelch |
If Marketing Experts Ran Elections Concepts that politicians can learn from consumer marketing.   |
HBS Working Knowledge
January 28, 2015
Dina Gerdeman |
Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections In the last few presidential elections, personal selling -- not mass advertising -- has tipped the difference for Democrats. But that's not always the case. |
Salon.com
November 5, 2002
Arianna Huffington |
Coping with Election 2002 The only solution: Hold your nose, vote and then fight for reform. |
HBS Working Knowledge
February 11, 2008
Sean Silverthorne |
Does Democracy Need a Marketing Manager? The core benefits of marketing align closely with the requirements of democracy: exchange, consumption, choice, information, engagement, and inclusion. |
BusinessWeek
October 16, 2006
Jon Fine |
On TV, It's Politics As Usual As other ad dollars flow to the Web, campaigns keep betting on TV. |
Salon.com
June 5, 2000
Andy Sullivan |
Ralph "The Body" Nader? Jesse Ventura's ad man talks about how he would sell his next prospective client -- the Green Party presidential candidate. |
BusinessWeek
February 16, 2004
Paul Magnusson |
Will Youth Rock The Vote This Year? Newly eligible voters are rarely roused by elections. But young-people power is real. |
Salon.com
October 19, 2000
Margie Burns |
Ignore the undecided Voters who haven't made up their minds yet are a little like the O.J. jury -- they're clearly not paying attention and shouldn't be trusted with an important decision... |
Search Engine Watch
October 16, 2007
Greg Jarboe |
Search About to Upset the Political Applecart Search engines have not eclipsed newspapers and television as the primary source of political information yet. But that day is not far off. Here are some usage stats. |
HBS Working Knowledge
May 21, 2008
John Quelch |
Going Negative in Political Advertising Negative ads ask us to vote against someone rather than for someone, an approach that sometimes works in political advertising. |
CIO
June 1, 2004
Elana Varon |
IT on the Campaign Trail The 2004 presidential race may well hinge on which party most effectively exploits data mining tools to get out the vote. |
BusinessWeek
September 25, 2006
Richard S. Dunham |
Shop At Target? You're A Swing Voter Political campaigns are using consumer preferences to predict voting patterns. |
InternetNews
September 27, 2006
Michael Hickins |
Political Junkies Getting Online Fix A new study from the Pew Internet Project shows that more Americans are getting their political fixes online than ever before. |
Science News
March 15, 2008
Julie J. Rehmeyer |
Spoil-Proofing Elections The only way to ensure that the person the voters prefer walks away the winner, mathematicians say, is to fundamentally change voting procedures. |
InternetNews
March 16, 2007
Clint Boulton |
Google Gets Political The impact of the Internet on political campaigns has increased with each election cycle. Google plans to be a part of that leap and face all issues, good and bad, that might arise when you mix politics and Internet technologies. |
Reason
November 2008
Matt Welch |
The Dangerous Failure of McCain-Feingold Bradley A. Smith, founder of the nonprofit Center for Competitive Politics, discusses the Bipartisan Campaign Reform Act of 2002, more commonly known as the McCain-Feingold Act. |
Foundation News & Commentary
Jul/Aug 2004
Nober & Simone |
Election Year Politics Grantmakers can legally participate in the political process by following guidelines established by the IRS. Here are some tips. |
Reason
December 2000
Nick Gillespie |
The AWOL Electorate What we can learn from "vanishing voters": the country's general and substantial lack of interest in who becomes our next president. |
Information Today
October 1, 2012
Paula J. Hane |
Pew Research Center Provides Research and Data on Campaign 2012 This year, the Pew Research Center for the People & the Press has a special website devoted to Campaign 2012. |
The Motley Fool
April 25, 2007
Alyce Lomax |
MySpace's White House Bid The social-networking site takes on a political reality show. Whether wanna-be political candidates can establish the same "can't-miss-an-episode" fever that a program like American Idol enjoys should be quite an enlightening experiment. |
Information Today
December 3, 2007
Laura Gordon-Murnane |
Tech Tools for Voters Election 2008 has unleashed a whole new tool chest for the voting public to engage, discuss, and interact with presidential candidates and members of Congress |
Science News
October 18, 2003
Ivars Peterson |
Election Reversals Strange things can happen in elections. Some of that strangeness arises out of inevitable quirks in election procedures, especially when more than two candidates are involved. |
InternetNews
November 2, 2004
Roy Mark |
Net Politics '04: Proving Pundits Wrong Americans go to the polls today as the Internet flexes its greatest influence yet over the public debate. |
AskMen.com
Ross Bonander |
4 Steps: Voting The following four steps largely explain the administrative process of voting. |
InternetNews
January 17, 2007
Nicholas Carlson |
Voter Visits to The Web Double The number of Americans using the Internet as their main source of political news doubled since the last mid-term election. But did the move online change the way politics work? |
Bank Systems & Technology
May 6, 2004
Ivan Schneider |
Vote Early, Vote Often How can banks restore the integrity and security of the electoral process? |
Inc.
May 15, 2000
Mike McCurry |
Bigger than TV Itself ...We asked Mike McCurry whether the Internet will drastically change politics, as television did... |
Salon.com
September 19, 2000
Alicia Montgomery |
Pro-GOP ad prompts racism charge A group with no official tie to the GOP has drawn charges of race-baiting with its new ad... Gore may now be winning the image war... A close electoral vote forecast forces the candidates to woo smaller states... Bush goes on Oprah... |
Fast Company
November 2000
Jill Rosenfeld |
Web, White and Blue Will young people care about politics? Is America ready for online voting? Can the net save democracy? Those are the questions that beltway veteran Doug Bailey is asking... |
InternetNews
April 10, 2009
Kenneth Corbin |
Online Political Ads Play Catch-Up to Social Media Experts see paid political advertising on the Web as an important niche, but still not much more. |
InternetNews
December 27, 2007
Nicholas Carlson |
Political Web: A Promise Not Yet Fulfilled Wasn't the Internet supposed to reshape politics? A look at how the presidential candidates used the Web in 2007, and what they plan for the future. |
Wired
September 2004
Stewart & Thompson |
The New American Idol The New American Idol, Arnold Schwarzenegger... 6 Ways to Reboot the Electoral System... |
BusinessWeek
August 22, 2005
Robert J. Barro |
The Political Power Of The Pew A new study shows how churchgoing affects voting preferences. |
InternetNews
February 5, 2008
Kenneth Corbin |
Tracking The Virtual Primary Donkeys and elephants and laptops, oh my! The presidential election takes center stage on the Internet today. |
ifeminists
November 3, 2004
Carey Roberts |
All Hail to the Panderer-in-Chief Pandering, of course, is the stock-in-trade of any political campaign. Still, it was impressive to watch the two presidential candidates pulling out all the stops to woo the female vote. |
Sports Central
November 2, 2004
Mark Chalifoux |
Athletes' Endorsements Get No Votes Athletes abusing their positions to start promoting their candidate is a dangerous trend, and it will quickly turn into a slippery slope if it continues. People should vote based on what is best for them and their families, not on who they cheer for. |
BusinessWeek
November 4, 2010
Palmeri & Green |
Rich Executives Bomb at the Ballot Box Carly Fiorina, Meg Whitman, and others didn't realize that money isn't everything. |
Reason
February 2005
Julian Sanchez |
Data: Money Keeps Talking The Bipartisan Campaign Reform Act of 2002 was supposed to reduce the undemocratic, corrupting influence of money in politics. Did it work? Not quite. |
BusinessWeek
August 27, 2009
Jon Fine |
Harry and Louise on Steroids Why issue and advocacy advertising has become such a growth business |
IEEE Spectrum
January 2007
Steven Cherry |
Making Every E-Vote Count A group of graduate computer engineering students from universities in the US and Canada, working under the direction of a leading cryptographer, introduced a complete voting system in November that the group says avoids all the flaws and limitations of the commercial ones. |
Salon.com
March 30, 2001
Suzy Hansen |
Let them spend millions Campaign finance reform stifles grass-roots organizing and harms American politics, says a member of the Federal Election Commission.... |
Reason
July 2003
Jesse Walker |
Ways to Vote: Electoral home rule The advocates of electoral reform have offered many alternatives to the familiar winner-take-all system. If Assemblywoman Loni Hancock (D-Berkeley) gets her way, Golden State voters will have a chance to use any or all of several options at election time. |
InternetNews
February 14, 2007
Michael Hickins |
Senator Introduces 'Disappointing' E-Vote Reform Bill Florida Senator Bill Nelson has introduced a bill that would ban paperless voting. |
BusinessWeek
March 22, 2004
Bernstein, Dwyer & Woellert |
Inside The Dems' Shadow Party How they're using soft money and private groups to combat the GOP money machine |
Searcher
December 2007
Barbara Quint |
Searcher's Voice - The Sacrament of Citizenship Regardless of how the election process has changed over the years, it's still a privilege to vote. |
BusinessWeek
April 21, 2010
Barrett & Salant |
Campaign Spending: Why Companies Are Holding Fire The high court ruling on corporate campaign spending hasn't been a game-changer. Yet. |
Searcher
October 2006
Laura Gordon-Murnan |
Politics and Tech Tools - Blogs, Aggregators, and Tracking Tools Dynamic, exciting, and wide open political blogging is playing an active role and has an aggressive voice in shaping political discourse. |
PC World
June 13, 2001
David Clarke |
Political Cybersquatters Parry for Position Motivations from money and ideology to comedy prompt the Net-savvy to snap up potentially valuable domain names... |
The Motley Fool
November 1, 2010 |
Google Introduces New Search Tools to Help Voters Let Google help you find your polling place on Tuesday. |
Reason
November 2006
David Mark |
Attack Ads Are Good for You! In praise of negative campaigning. |
