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Fast Company Pavithra Mohan |
Target Pilots Movement-Tracking Beacon Technology In 50 Stores For retailers, beacon technology serves to enhance the in-store experiences of loyal customers, and Target is no different. |
CRM November 18, 2014 Maria Minsker |
Adobe Introduces Data-Driven Marketing Capabilities for Mobile Devices New tools leverage location-marketing and personalization functionality. |
CRM August 2014 Sarah Sluis |
Retailers Plan Investments in Real-Time CRM Mobile marketing, in-store customer ID, and analytics are on the real-time road map. |
CRM July 2011 Brittany Farb |
Smartphone Shopping Sprees on the Rise Half of Americans use their mobile devices to make purchases, study shows. |
CRM September 19, 2013 |
ExactTarget Expands Mobile Marketing Suite The company adds location-based messaging, MMS, and rich push notifications. |
CRM February 2012 Leonard Klie |
Location-Based Services Find Their Place in Mobile Apps E-commerce apps are a big piece of the development landscape. |
CRM December 12, 2014 James Keller |
Use Personalization to Convert Online Sales Emulate the in-store experience with e-commerce tools. |
InternetNews August 21, 2009 |
Wherever You Are, There's Twitter Twitter is rolling out a new API that will enable users to tag tweets with latitude and longitude information, making it the latest to tap into the craze for location-based services. |
CIO August 28, 2013 Lauren Brousell |
5 Things You Need to Know About Geofencing This location-based mobile service lets marketers send messages to smartphone users when they enter a defined geographic area, such as a shopping mall. |
CRM March 30, 2012 Harris et al. |
Preparing for a New Price Paradigm Multiple channels transfer pricing decisions from retailers' to consumers' hands. |
CRM November 7, 2014 Ken Bisconti |
Get on Your Customers' Holiday Wish Lists with Stellar Customer Service Equip your call center with the visibility to reduce customer struggles. |
CRM April 11, 2014 Anurag Kapoor |
Data-Driven Marketing Efforts Open New Doors A changing landscape calls for a shift in marketing strategies for retailers. |
CRM September 5, 2014 Howard Latham |
3 Ways Mobile Apps Can Elevate Your Customers' Experience Reliable tracking of service and employees can give your business a significant competitive advantage. |
CRM October 22, 2015 Phillip Britt |
Location-Based Marketing Segment Set to Soar LBMA organizers cite apps, beacons, and geofences as tools to drive engagement. |
InternetNews April 23, 2009 Michelle Megna |
New API: Google Analytics Your Way Using the Google Analytics Data Export API you can download your analytics data through feeds to create your own dashboards, new applications you can sell or mashups that integrate your data with other business info. |
CRM October 1, 2010 Juan Martinez |
Badges? We Don't Need No Stinkin' Badges Location-Based Marketing Summit '10 -- Day One: The opening keynote identifies the real value in location-based services, and urges marketers to rethink their reliance on Foursquare badges. |
CIO November 5, 2013 Zach Miners |
Trade Some Privacy for a Special Offer? Consumers Aren't Sure Consumer survey on attitudes about retailers tracking customers in stores via their mobile devices, and their plans for online shopping. |
The Motley Fool March 28, 2011 Anders Bylund |
Android Plays Catch-Up Android's snazzy new in-app buying feature looks like a response to the Amazon store. |
CRM July 1, 2005 Coreen Bailor |
Statistically Speaking Based on results compiled from 600 respondents, 56% of the participants avoid buying products that overwhelm them with marketing... Location-based services (LBS) will grow nearly six-fold over the next six years... etc. |
InternetNews December 31, 2003 |
Early Online Shopping Numbers Show Big Gains The 2003 holiday shopping season proved to be a boon for online retailers with shoppers spending $13 billion just between Nov. 1 and Dec. 12 alone. |
CRM August 2013 Kelly Liyakasa |
How to Beat Showrooming Retailers don't have to feel powerless against the Internet. For traditional brands to succeed in the race against online mega-shops such as Amazon, the more seamless the experience between online and in-store buying, the better. |
Search Engine Watch January 6, 2009 Carrie Hill |
E-mail Marketing Tips for Small Business Any well-rounded Internet marketing campaign must include a strong e-mail marketing campaign. Search plays a role when you use PPC or organic search to grow your subscriber list. |