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CRM August 20, 2015 Oren Smilansky |
CRM Evolution 2015, Day Three: Customer Engagement Takes Center Stage Industry experts speculate about the Internet of Things, and customer engagement's role in CRM's future. |
CRM August 19, 2014 Maria Minsker |
CRM Evolution 2014 Day Two: Customer Engagement Is the Future of CRM Brands need to revise their digital, mobile, and call center strategies. |
CRM August 2013 |
The 2013 CRM Market Leaders CRM vendors are making some pretty bold moves to incorporate newer technologies into their existing solutions. |
CRM March 2015 |
The 2015 CRM Service Awards: Service Leaders We honor the innovative companies behind the developments in cloud offerings, chat software, search capabilities, mobile solutions, and other technologies that have had a significant impact. |
CRM October 2015 Paul Greenberg |
Reimagining CRM, Part One CRM has lived through interesting times -- and the changes aren't over |
CRM April 25, 2014 Duke Chung |
In the Age of the Customer, Service and Engagement Will Define the Brand Customer service is becoming the next brand differentiator. |
CRM January 2016 Maria Minsker |
Outlook 2016: How CRM Will Foster an Era of Good Feelings As tools mature and vendors rally around journey-driven solutions, organizations will be better equipped to please customers' ever-evolving demands |
CRM August 2015 Barton Goldenberg |
From the CRM Trenches: A 30-Year Perspective, Part 2 Brace yourself: Mobility, social CRM, and wearables will create new challenges -- and opportunities |
CRM March 2015 |
The 2015 CRM Service Leaders: Customer Case Management Customer case management remained "core to support operations" in 2014, according to John Ragsdale, president of technology and research for the Technology Services Industry Association |
CRM August 2015 |
The 2015 CRM Market Leaders Our winners have what it takes to achieve success in all areas of CRM, whether it's building a powerful solution, pleasing customers, or charting a smart course. |
CRM March 2013 |
CRM Service Awards: Service Leaders Award winners are announced for customer contact, customer case management, interactive voice support, web support and other types of technology management solutions. |
CRM August 10, 2011 Brittany Farb |
Social Media Expands Role of the Customer While social media should be top of mind for businesses, they shouldn't sacrifice the basics. |
CRM May 2015 Oren Smilansky |
At Forrester's Sales Enablement Forum, It's All About Getting the Story Right As customers grow more independent, sales must leverage marketing content to become indispensable |
CRM March 2015 Maria Minsker |
The 2015 CRM Service Leaders: Web Support The past year has been a busy one for vendors in the Web support market. |
CRM February 2014 Paul Greenberg |
CRM in the Age of Customer Engagement When definitions are in flux, flexibility is key. |
CRM December 17, 2015 Dave Nelson |
3 Tips for CRM Investment in the Digital Age With channels, interactions, and data proliferating, CRM strategies and tools are still key to superior customer experience. |
CRM August 2011 |
The 2011 CRM Market Leaders Spending on CRM software is expected to see the largest increase of all the application software markets worldwide. Here's a look at the market leaders. |
CRM August 21, 2013 Leonard Klie |
CRM Comes of Age in the Age of Moneyball CRM Evolution panelists uncover the need to use CRM for more than just selling tickets. |
CRM August 20, 2013 Maria Minsker |
At Day Two of CRM Evolution, Social CRM Takes Center Stage Social CRM should be about people, not technology. Companies should avoid isolating social media as strictly a marketing tool and instead incorporate it more seamlessly into sales and service. |
CRM August 20, 2014 Maria Minsker |
CRM Evolution 2014 Day Three: As Social Engagement Strategies Mature, New Challenges Arise The sports industry uses social media to connect with fans during slow periods. |
CRM August 10, 2010 Joshua Weinberger |
CRM Evolution '10: All the Links You Need Your one-stop shop for all the links, coverage, and blogposts of this year's conference. |
CRM January 23, 2013 Judith Aquino |
NextPrinciples Debuts Social Analytics and Engagement Platform Insight-To-Action lets businesses integrate social conversations into CRM systems. |
CRM January 2016 Oren Smilansky |
How to Craft a Clear and Effective CRM Strategy Guidelines for tackling some of the common barriers on the road to CRM nirvana |
CRM March 2012 |
The 2012 Service Leaders These companies are at the forefront of the latest developments in the customer care market because they practice what they preach - the importance of listening and responding to their customers. |
CRM June 1, 2009 Clara Shih |
Sales in the Facebook Era In this excerpt from her new book, "The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff," the head of social media alliances and product strategy at Salesforce.com provides her take on the future of CRM and social media. |
CRM February 2014 David Myron |
Should You Offer Social Customer Support? More progressive companies are moving beyond the experimentation stage and incorporating solutions that enable them to listen, analyze, and respond to customers on social media. |
CRM August 2012 |
The 2012 CRM Market Leaders CRM is the most important area of investment to improve business over the next five years. Find out which vendors are ramping up these offerings and best responding to industry needs in this year's Market Leader awards. |
CRM December 2007 Marshall Lager |
It's All Coming 2.0gether As 2007 ends, and 2008 looms ahead of us, patterns are beginning to emerge: The future of business may not be in the hands of the executives, but those of the customer instead. And yet, hasn't it always been that way? |
CRM January 22, 2015 Oren Smilansky |
Zoho Expands Free Offerings to Help SMBs Grow into CRM The new features will appeal to CRM beginners and companies on a budget. |
CRM June 2014 Paul Greenberg |
What's Customer Engagement Again? More than just a buzzword, it's key to retaining today's digital customer. |
CRM April 30, 2014 Sarah Sluis |
SugarCon Day 2: CRM for the Customer and the Employee How to align CRM so it meets the needs of both. |
CRM February 9, 2011 Koa Beck |
Alcatel-Lucent Brings Next-Generation Customer Conversations with Context-Based Social Engagement Alcatel-Lucent has released the Genesys Social Engagement solution, which monitors, analyzes, and connects consumers over social media and traditional channels, providing visibility into customer engagement and community trends. |
CRM May 2015 Maria Minsker |
Required Reading: Disrupting Digital Business Requires Right- and Left-Brain Thinking Digital Darwinism is unkind to those who wait. |
CRM July 7, 2014 Maria Minsker |
Businesses Must Answer the Call for Cloud-Based Integration With cloud platforms becoming increasingly complex, companies should strive for greater inter-connectivity. |
CRM June 17, 2010 Mark Johnson |
The Voice of the Customer in the Community What does it mean for loyalty and engagement? |
CRM May 1, 2008 Christopher Musico |
Vendors Go Virtual for Feedback Online communities are another way to get into customers' heads. |
CRM May 2015 Leonard Klie |
At Microsoft Convergence, Dynamics CRM Gets a Major Overhaul for 2015 Microsoft's user conference highlights product launches and integrations around its CRM line. |
CRM August 7, 2010 Lauren McKay |
The 5 Ms of Social Insight Everything regarding a company's use of social interactions with customers should start with the five M's. |
CRM November 6, 2012 Leonard Klie |
Social Adds to CRM's Appeal Nucleus Research's Value Matrix highlights new functionality and integration capabilities. |
CRM August 14, 2012 Judith Aquino |
The Future of CRM According to Vendors Execs share thoughts on customer trust, brand experience, and social CRM. |
Search Engine Watch January 19, 2011 Jacob Morgan |
Understanding Your Social Customer Engagement Scenario These four stages of social customer engagement will give you a general overview or framework for where your company is today, and where it needs to go, when it comes to social CRM. |
CRM September 15, 2010 Juan Martinez |
Salesforce.com's Chatter Combines Social and Mobile Hoping to arm its users with the combined power of social and mobile, Salesforce.com recently announced the availability of Chatter Mobile, an application the company claims will deliver social, mobile, and real-time collaboration. |
CRM January 2015 Marshall Lager |
Where Does CRM Go from Here? We ask the experts where the industry is headed in the new year. |
CRM March 8, 2012 |
Social and MobileCRM Boost Productivity by 26.4 Percent A survey of CRM decision makers found that organizations can significantly increase returns on their CRM investments by adding mobile and social capabilities, particularly for salespeople. |
Search Engine Watch October 14, 2010 Jacob Morgan |
5 Social CRM Myths, Busted Social customer relationship management isn't a magic solution to what ails your company. However, it can help you solve your problems and meet business objectives around the evolving needs of your social customers. |
CRM August 2010 Joshua Weinberger |
Influential Leaders: The Chatterbox Marc Benioff, cofounder, chief executive officer, and chairman of Salesforce.com, is in the spotlight again. |
CRM April 1, 2008 |
destinationCRM Dashboard: April 2008 Social Networking Permeates Customer Service Solutions... CRM Best Practices Aren't Practiced... At Your Service... etc. |
CRM April 2014 David Myron |
Why Customer Experience Is a Bad Metric This year, we received more conference presentation pitches than ever before, and many of them focus on...you guessed it -- customer engagement. |
CRM August 12, 2015 Sean Erickson |
Revolutionizing Customer Service with the Internet of Things The IoT is altering our technology landscape -- and it will require a change in culture as well. |
CRM August 2010 Joshua Weinberger |
Influential Leaders: The Insider Ray Wang, partner, Altimeter Group, understands the convoluted processes by which enterprises acquire technology. |