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CRM
June 4, 2014
Maria Minsker |
Liveclicker Delivers Dynamic Messaging Capability with RealTime Email Solution Customized messages range from embedded videos and live messages to timers and social media feeds.   |
CRM
January 20, 2012
Kara Trivunovic |
Email Marketing and Social Data: The Beginning of a Beautiful CRM Friendship Employ an integrated strategy to drive more successful campaigns. |
CRM
June 10, 2011
Leonard Klie |
New Research Highlights the Need for Integrated Marketing Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels. |
CRM
August 3, 2012
Carrie Scott |
Reinvigorate Email Marketing Marketers need to focus on new methods of engagement to combat declining ROIs and deliverability. |
CRM
February 10, 2014
Maria Minsker |
As Marketers Embrace New Tactics, Experian Studies Find Email Is Still King Thanks to pop-up windows and responsive design, email remains the top marketing channel. |
CRM
February 2012
Judith Aquino |
Wyndham Hotels' Targeted Emails Break Records Group's marketing team hones in on members through email messages. |
AFP eWire
July 31, 2013
Mike Snusz |
Three Pieces to an Engaging Email Campaign Nonprofit email campaigns can learn from what the corporate world is doing. Corporate email programs have focused on delivering value -- they test offers, messaging and more. |
CRM
April 11, 2014
Craig Fitzgerald |
The 3 Levels of Follow-Up Email remains the top engagement channel, but using it correctly is key. |
CRM
December 12, 2011
Judith Aquino |
Constant Contact Launches Marketing Tool for Small Businesses Constant Contact, an online marketing company that serves small businesses and non-profits, unveiled its new Social Campaigns tool today, giving users a way to create stylized landing pages on Facebook. |
CRM
January 2012
Judith Aquino |
Don't Count Out Email Yet New advances make email a smart choice for marketers. |
CRM
May 2015
Oren Smilansky |
Wine Enthusiast Uncorks More Personalized Email Campaigns with Bluecore Solution A reduction in outgoing email increases revenue for the wine accessories company. |
AskMen.com
Eric Santos |
Mastering Email The truth of the matter is, being good at email is an important skill to have. |
CRM
June 22, 2011 |
VerticalResponse Launches New Social Media Tools to Extend Email Marketing Campaigns VerticalResponse, a provider of self-service email marketing software, online survey, and direct mail marketing solutions for small businesses, today debuted its next-generation social sharing tools that provide deeper integration between email marketing and social media. |
CRM
November 1, 2005
Colin Beasty |
Business Problem: Decision-Makers Have No Insight Into Marketing Effectiveness Tech Solution: Marketing Campaign Management Software: Aprimo's Campaign Management and Email Marketing... Unica's Affinium Campaign... etc. |
Pharmaceutical Executive
December 1, 2008
Dave Ormesher |
The Self-Fueling Marketing Machine Creating a self-fueling machine that produces data - which steers the marketing channel and in turn produces more data - represents the necessary evolution for the survival of pharmaceutical e-marketing. |
AFP eWire
March 23, 2009
David Hughes |
eWire Reader Response: One Way Obama's Tech Strategist Missed the Mark President Barack Obama's chief technology strategist, Thomas Gensemer, dropped a bomb on nonprofit marketers and fundraisers in February with this: "Charity email newsletters are a waste of time" |
CRM
September 2011
Leonard Klie |
Email Marketing Has the Look Responsys' third annual Email Design Look Book highlights strategies vital to marketers' future success |
CRM
March 8, 2013 |
Comm100 Adds an Email Marketing Wizard New templates and user interfaces simplify email content creation. |
CRM
September 2013
Maria Minsker |
Consumers Call Personalized Email Marketing 'Superficial' Marketers and consumers are on different pages when it comes to email marketing effectiveness. |
CRM
September 1, 2011
Brittany Farb |
Email Marketing Remains a Key Tactic for Retailers Retailers are more focused on using email for marketing programs to promote their social communities than for social sharing. |
CRM
January 12, 2015
Maria Minsker |
Adobe Debuts New Marketing Cloud Capabilities at the NRF Show New features include email personalization and improved audience targeting |
CRM
March 24, 2011
Brittany Farb |
IBM Unveils Social and Email Optimization Suite The cloud-based solutions will provide marketers with real-time social media analytics. |
Bank Technology News
February 2007
John Adams |
Email Mistakes: Giving Away the Store, Without Knowing it Inside jobs don't have to be the work of disgruntled bank employees. New research suggests most email-related exposure of sensitive data is accidental. |
CRM
May 4, 2012
Faletski & Sherrett |
Building a Successful Mobile Email Campaign Here are three ways you can improve the success of your email campaigns in an increasingly mobile world. |
CRM
April 10, 2013 |
Constant Contact Expands Marketing Integrations New content creation integrations add to email marketing functionality for SMBs. |
CRM
September 2012
Judith Aquino |
Avoid the Spam Folder How marketers can save outbound emails from the dreaded fate. |
CRM
September 2012
David Myron |
What Email Marketers Can Learn from Social Media By putting the customers' interests first, organizations can create personalized and relevant messages that deliver positive experiences. This will go a long way toward reinforcing trust with the company and its brand. |
CRM
September 14, 2011 |
SilverPop Launches New Email Marketing Offering Publish-to-Social lets users post details of email marketing projects to social media sites. |
CRM
October 2, 2015
Leonard Klie |
Email Marketing Needs to Keep Up with Mobile Vendors must keep up with an evolving and challenging market by offering refined new solutions and techniques for small businesses. |
Fast Company
June 2006
Caroline Wilbert |
Get Out of the In Crowd Michael Linenberger, author of Total Workday Control, offers advice on how to avoid drowning in email. |
AFP eWire
July 21, 2008 |
'Isn't Email Just Like Regular Direct Mail--But on Steroids?' A cool $10 billion or so is now being raised annually online. But what is the truth about email? |
CRM
February 2014
Maria Minsker |
The Future of Email Marketing Along with mobile, new tools and technologies are changing email marketing -- is your brand ready? |
CRM
October 2013
Maria Minsker |
Marketing Email Open Rates Jump Nearly a third of marketing emails are viewed -- a major increase compared to recent years. |
Job Journal
September 19, 2004
Marty Nemko |
Quick Fix: An Email's Most Important Words To reduce the risk of your email being ignored, make the most of the subject line. |
Job Journal
February 8, 2004
Bob Rosner |
Email Etiquette Consider these suggestions for enlightened email. |
AFP eWire
May 5, 2008 |
Don't Make Email Open Rates Your Canary in the Coal Mine Email tracking indicators may be casting a deceivingly dark shadow on your email campaign. |
CRM
April 1, 2004
David Myron |
BPO News & Insight: Email Tuesdays A new report says the most popular day to send an email marketing blast is Tuesday. |
AskMen.com
September 15, 2015
Eric Santos |
Sending Great Cold Emails There are plenty of other channels and methods that can be used to acquire customers more effectively, however cold emails can work for you if you do them correctly. |
CRM
July 1, 2003
Ramin Ganeshram |
Seeing Green Rob McClellan, director of supply chain management and services for Taylor Made-Adidas Golf, uses email to drive leads to resellers. |
Job Journal
July 11, 2004
Bob Rosner |
Working Wounded: Savvy About Sending Email When sending digital documents, nothing is truly confidential. Here are a few guidelines. |
InternetNews
February 4, 2011
Stuart J. Johnston |
Hotmail Adds Support for Multiple Aliases Microsoft gives users of its free online email system "aliases" so that they can have disposable email addresses. |
AFP eWire
March 6, 2006 |
Nonprofits Join Together to Fight AOL Email Plans Several nonprofits have joined together to launch a campaign against America Online's plans to charge fees for organizations using a new certified email system. |
CRM
December 11, 2010
Gib Bassett |
The Marriage of Mobile and Multichannel Marketing Mobile's central role in the coming cross-channel revolution. |
CRM
October 2, 2013 |
Experian Releases Email Insights A new product turns inactive email subscribers into active customers again. |
InternetNews
November 15, 2010 |
Facebook Messages, the Next Step Beyond Email? Facebook unwraps a new system for collecting online communications in one unified format. |
Job Journal
February 22, 2009
Marty Nemko |
Quick Fix: An Email's Most Important Words How you begin is essential to your message getting read. |
Information Today
July 17, 2008 |
AIIM Offers Email Management ROI Calculator Tool To help organizations determine the cost of unmanaged email systems, AIIM developed an Email Management ROI Calculator Tool that allows organizations to identify and analyze their current costs. |
AFP eWire
December 20, 2004 |
Nonprofits Must Comply with CAN-SPAM Regs As expected, nonprofit organizations are not automatically exempt from the final regulations recently published by the Federal Trade Commission (FTC) regarding the CAN-SPAM Act. |
CRM
March 2010
Christopher Musico |
Email Management You've Got Mail: Despite fits and starts, many still believe email management solutions can deliver on their promise. |
PC Magazine
December 18, 2009
Samara Lynn |
MailChimp MailChimp is loaded with features and analytical tools to help any email marketer be successful. Aside from a few quirks, there's a lot to like about this service. |
