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CRM September 19, 2014 Doug Winter |
In Dating and Sales, Content Is King Five steps to help you seal the deal. |
CRM August 12, 2010 Glen Manchester |
Multichannel Is Not Enough: 6 Steps to Engaging Customer Communications Context and relevance are critical elements to maximize customer engagement and loyalty. |
CRM September 4, 2015 Micheline Nijmeh |
Why Personalization Has Become Critical to the Sales Process With information literally at everyone's fingertips, the best way to stand out is to personalize. |
CRM February 24, 2012 Vijay Muthupalaniappan |
Build a Great Customer Experience Using Your CRM Platform Extract, engage, entice. |
CRM May 15, 2015 Adam Blitzer |
Want to Sell Smarter? Don't Overcommit on Low-Value Engagements People are your top resource -- so have them focus on engaging in person. |
CRM July 18, 2014 Jonathan Herrick |
6.5 Ways to Crush Small Business CRM Adoption Woes You can transform reps' view of new tools from obstacle into opportunity. |
CRM January 2014 Brent Leary |
Why Customer Experience Is the True King Content and context play essential supporting roles. |
CRM October 7, 2014 |
Salesforce.com Announces Service Cloud1 and Sales Cloud1 Both Service Cloud1 and Sales Cloud1 provide a string of new mobile apps to help businesses better deal with customers and sales prospects. |
Search Engine Watch September 2, 2010 Gadi Shamia |
How Small Businesses Can Improve Their Relations With Customers Through Social Media Need help deciding where to invest your limited time in social media? Use these tips on how and where to create online conversations about your SMB. |
CRM May 28, 2015 Oren Smilansky |
LiveHive Releases Group-Email Features for Sales Organizations New email automation tools give sales teams a deeper understanding of prospects' engagement. |
CRM October 12, 2015 Jeff Erhardt |
6 Ways Machine Learning Can Generate More CRM Value Making sense of data, becoming more efficient, and, most important, pleasing customers can now be done on a large scale. |
CRM August 17, 2012 Dan Schleifer |
Extending the Definition of Social CRM Improving conversations should be a key element |
CRM January 2015 David Myron |
Why Effectiveness Trumps Efficiency 'Things that increase the efficiency of sales reps are not valuable today.' |
CRM October 17, 2014 Bhavin Shah |
Make the Most of Social Selling Knowing your customers is key to this sales strategy. |
CRM March 20, 2015 Travis Truett |
Get Users to Crave Their CRM Data Motivate your sales team by providing total access, adding context, and giving meaning to the numbers. |
CRM January 1, 2006 Agarwal & Schumacher |
Put More Feet on the Street To extract more value from existing sales machinery, B2B companies must address fundamental sales productivity inhibitors, focusing first on process, policy, and guideline improvements. |
CRM October 13, 2014 Maria Minsker |
Brainshark Unveils Sales Accelerator Tool at Dreamforce The new platform provides sales reps with more contextual content. |
Search Engine Watch April 29, 2011 Jason Cormier |
Social Design Strategy: Working from the Outside In Insights on what social media marketers should keep top of mind when helping businesses meaningfully engage with their customers. |
CRM July 2011 Brittany Farb |
Mobile e-Commerce in the B2B Sector While mobile e-commerce is trending for retailers, it also is a hot tool for business-to-business marketing. |
CRM September 12, 2014 Doug Bewsher |
Don't Let Your Sales Team Drown in Big Data Five tips for identifying and reaching your ideal customer. |
CRM September 12, 2014 Lisa Stuardi |
Transform Sales Training with Just-in-Time Video In-context messaging can improve efficiency and reduce costs. |
CRM April 21, 2014 Maria Minsker |
Context, Not Campaigns, Is the Future of Marketing Marketers must use personal interaction data to build a 'contextual marketing engine,' according to Forrester Research |
CRM October 11, 2013 |
LogMyCalls Releases Conversation Analytics Conversation Analytics tracks what happens on the call and extracts marketing and sales data. |
CRM March 2014 Jim Dickie |
The Adoption Rate Challenge Give sales reps the right tools to drive CRM success. |
Financial Advisor February 2006 Joel Bruckenstein |
Rep Tech A broker-dealer's technology can play a key role in a rep's success and satisfaction. Perhaps independent reps should regularly compare the technology that their B-D offers against what leaders in the field have to offer. |
CRM May 4, 2012 Kalish & Tollman |
Leveraging the Power of Personalized Video Bridge the gap between CRM systems and successful customer engagement. |
CRM April 2015 Oren Smilansky |
Athenahealth Increases Engagement with Force Management's QStream Platform The learning-based gamification program teaches reps better sales techniques. |
CRM August 7, 2015 Alex Terry |
5 Sales and Marketing Problems that AI Can Solve Lead-qualifying AI will work 247, never call in sick, and will follow up on 100 percent of leads. Best of all: Customers won't know the difference. |
CRM January 21, 2014 Sarah Sluis |
Brainshark Releases New Analytics Dashboard, Sales and Marketing Clouds Visual interface features more robust analytics in a central location. |
CRM November 30, 2012 Brian Kardon |
How Will CRM Evolve? Companies like Dell, ADP, EMC, and SunTrust are using the power of predictive analytics to enable their sales teams to focus on the customers most likely to buy. |
CRM June 30, 2015 |
Get Smart Content Launches Oracle Marketing Cloud App Get Smart Content helps marketers serve targeted content across channels through integration to Oracle Marketing Cloud. |
Bank Technology News January 2007 Hakan Akbas |
Want a Good Response Rate? Better Get Personal. Push marketing drives customers away. Personalized, customized marketing pulls them in with products and services that meet their needs. |
CRM December 2004 Jim Dickie |
Who's Who in the How of Sales CRM vendors are stepping up to deliver tools that help reps sell. |
CFO June 1, 2010 |
How to Turn Off Your Customers A survey reveals the worst practices of sales reps. |
CRM August 2010 Jim Dickie |
Managing to Succeed Sales reps seem to get most of CRM's attention - but what about their bosses? |
Pharmaceutical Executive May 1, 2011 Robert Neumann |
iDeal Tool of Sales Trade The sleek, portable iPad, coupled with customized apps, gives sales reps a leg up. |
Pharmaceutical Executive May 1, 2005 Manson & Katzenberg |
Unleash the Tablets In their rush to get tablet PCs into reps' hands, pharma companies can't forget one crucial step--training. |
CRM May 9, 2014 Peter Chase |
Leveraging Data to Drive Personalized Marketing Overcoming core obstacles is key to successful data integration. |
HBS Working Knowledge February 9, 2004 Beer & Eisenstat |
Got a New Strategy? Now Make it Happen Many strategies never take off for lack of honest discussion. |
Search Engine Watch March 30, 2005 Chris Sherman |
Making Your Searches More Contextually Aware Aware, a desktop search application that learns from context, automatically fine-tunes your search results and provides controls that allow you to influence the importance of your search terms. |
CRM June 2011 Jim Dickie |
Mobile CRM: The Quiet Explosion Growth is sparked by the iPad's popularity among businesses and the ability to send actionable insights to sales reps |
CRM August 22, 2014 Chuck Ganapathi |
A Back-to-Basics Guide to CRM Adoption When we realize that CRM systems have been optimized for the company and not for the end users, we can change our approach to create a mutually beneficial process and outcome. |
CRM November 7, 2014 Venkat Rangan |
3 Ways Data Science and Data Exhaust Can Optimize Revenue Get a clear window into sales pipelines. |
CRM October 2, 2015 Jaime Lucea |
The Future of CRM Mobile tech, wearables, and better analytics will transform how, and how effectively, we do business. |
The Motley Fool May 20, 2005 Tim Beyers |
Google Turns to the Dark Side? After months of speculation, the search king finally reveals its intention to become a portal by rolling out the beta version of its personalized home page which looks strikingly like Yahoo!'s. |
CRM August 7, 2012 Kelly Liyakasa |
Companies Expect Big Data to Significantly Impact Sales Many feel access to a variety of data sources can also mean missed opportunities, report finds. |
CRM August 7, 2015 Mikita Mikado |
Closing Sales in the Age of the Customer Integrity, empathy, personalization, and convenience are key values on the path from prospect to paying customer. |
Search Engine Watch October 2, 2001 Danny Sullivan |
Google May Get Personal With last month's acquisition of Outride, Google may be poising itself to go forward into an area of search refinement that no major player has gone successfully before: personalized search results... |
CRM May 22, 2012 Leonard Klie |
Thunderhead.com Launches its First Cloud App The ONE Correspond for Salesforce social enterprise app boosts customer service, sales, and marketing communications with personalized interactivity and enterprise mobility. |
HBS Working Knowledge August 2, 2004 Jonathan Byrnes |
Account Management: Art or Science? The answer, not surprisingly, is that both aspects are important. But in many companies, the science of account management is neither well understood nor systematically applied. |