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Fast Company May 2009 Anya Kamenetz |
Update Small business owners have claimed that soon after they got negative reviews on Yelp, a sales rep from the site would call and offer to eliminate the one-star ratings. |
Search Engine Watch August 9, 2010 Greg Habermann |
Google Places Now Allows Replies Review sites, such as Yelp and Google Local, understand that it can be upsetting to business owners to receive negative reviews. Avoid costly mistakes by reviewing their guidelines and suggestions to better manage your online reputations. |
HBS Working Knowledge January 28, 2013 Kim Girard |
Helping Yelp Create More Accurate Reviews Over time, Yelp's reader rating system of restaurants can make or break an operation, but professor Michael Luca shows the program has flaws. Can a more accurate, fairer system be created? |
HBS Working Knowledge October 24, 2011 Michael Blanding |
The Yelp Factor: Are Consumer Reviews Good for Business? Harvard Business School Assistant Professor Michael Luca shows just how much restaurant reviews on Yelp affect companies' bottom lines and studies the problem of reputation-building in online marketplaces. |
Fast Company Daniel Terdiman |
Airbnb Gets Personal With New Tools For Hosts And Hints At Better Search In The Future They intend to improve the search experience for those who rely on the service to find short-term lodging, mainly through making it more personal and responsive to users' individual needs. |
CRM May 2015 Maria Minsker |
Customer Reviews Drive CitizenShipper's Word-of-Mouth Marketing Trustpilot's review validation platform adds credibility to claims |
CRM April 27, 2012 Ashish Gambhir |
How Customer Intelligence Drives Loyalty Listening to -- and acting on -- consumer comments is the best strategy. There is no better place to learn how best to execute changes than from online guest feedback. |
Search Engine Watch February 25, 2011 Jon Schepke |
Ratings & Reviews: 5 Strategies for Local Businesses Ratings and reviews are essential to local businesses. They help by differentiating products and services, improving search engine rankings, and driving free web traffic. |
Search Engine Watch December 12, 2008 Gregg Stewart |
User Ratings and Reviews: Join the Conversation Consumer usage of ratings and reviews continues to grow, as well as their importance to everyday local business information. Word-of-mouth marketing is one of the most effective ways to sell a product/service, and that's exactly what consumer reviews provide online. |
Fast Company December 2008 Anya Kamenetz |
The Perils and Promise of the Reputation Economy It's not easy doing business in the reputation economy. |
CRM December 2011 Donna Fluss |
Using Social Media for Customer Service Is a Strategic Imperative Protect and enhance your company's image. |
Entrepreneur August 2003 Melissa Campanelli |
The Ratings Game Many sites allow visitors to review and rate the products they're selling. Should you follow suit? |
Entrepreneur July 2010 Emma Johnson |
From Nay to Yay What to do about bad reviews on customer feedback sites. |
Inc. June 2009 Kasey Wehrum |
How Businesses Can Respond to Criticism on Yelp Yelp, the online review service, recently announced that business owners will be able to publicly answer negative posts. Three business owners give their views on when it makes sense to respond to critics posting negative reviews. |
CRM April 2014 Sarah Sluis |
How Reliable Is That Online Review? Twenty-one percent of consumers write about products they've never used. |
PC World May 2003 Michael Gowan |
Public Opinions: Inside User Reviews All over the Web, all kinds of people write real-world reviews of tech products. Can you rely on them? Here's the straight scoop. |
Fast Company Chris Gayomali |
How One Brutal Online Review Wrecked A Couple's Credit WNYC's New Tech City aired a fascinating show this week that takes a close look at some of the ways navigating the Wild West of online reviews can land both the reviewer and reviewee in hot water. |
Entrepreneur March 2008 Heather Clancy |
Get Them Talking Tired of trying to round up new customers on your own? Go online and start yelping for referrals. |
Fast Company Neal Ungerleider |
Why The Insurance Industry Is Taking Aim At Uber and Lyft Two bills are now up for approval in California (where both companies are based) that could force an overhaul in their insurance models -- and result in higher fares for customers. |
Fast Company Neal Ungerleider |
FTC Subpoena Revelations, Thousands Of Complaints Send Yelp's Stock Price Tumbling A steady stream of business owners have gone on record, including in the Los Angeles Times, claiming that Yelp threatened to display negative reviews more prominently if they didn't pay for advertising. |
Fast Company Neal Ungerleider |
Lyft Teams Up With Hertz And Shell Lyft, the perennial Avis to Uber's Hertz, is introducing a number of perks for its team of drivers. |
Inc. February 1, 2010 Max Chafkin |
You've Been Yelped Yelp, the rambunctious and burgeoning customer-review website, can make or break a small business. It can also drive a business owner slightly insane. |
CRM November 15, 2013 Megan Yunker |
Best Practices for Marketing in an Online Community Support, feedback, and ratings are key. Like any business decision, you need a plan and a good framework for creating a healthy community to which people will keep coming back. |
Entrepreneur December 2008 John Jantsch |
Look Good Online The only way to control what people say about your company is to be part of the conversation. |
Fast Company Neal Ungerleider |
Uber's New Feature Makes Commuting Home A Little Sweeter For Drivers Uber drivers in the Bay Area now have access to a feature that lets them pick up only riders who wish to travel in the same general direction they are headed. |
Fast Company Pavithra Mohan |
Uber Relaxes Screening Requirements For California Drivers The company is intentionally easing up on its screening requirements, to give nonviolent criminals a chance to become Uber drivers. |
Fast Company Sarah Kessler |
Uber Is Now Facing A Much Bigger Lawsuit A U.S. district judge granted Uber drivers class-action status in a lawsuit that claims they were incorrectly categorized as contract workers -- which may now apply to tens of thousands of drivers in California. |
Entrepreneur August 2005 Chris McGinnis |
Seeing Stars Get hotel ratings from people who have actually stayed there. These Web sites offer honest hotel reviews from real travelers like you. |
Search Engine Watch February 6, 2011 Eric Enge |
Negative Reviews in Local Search: A Survival Guide for Businesses If your business has received a negative review that is hurting your business, it's time for some online reputation management. Here's how you can show the general public your best face in the local search results. |
InternetNews November 30, 2007 Kenneth Corbin |
Online Reviews Drive Offline Sales A new study reports that the online ratings consumers give products and services have a direct impact on people's offline purchasing decisions. |
Fast Company Sarah Kessler |
A Consulting Firm Hired By Uber Found That Its Drivers Are Very Happy Uber's survey seems to paint a selective picture of its drivers. Which is exactly what it's designed to do. |
Fast Company Pavithra Mohan |
Uber To Lease Cars Directly To UberX Drivers The next natural step for the company, announced Wednesday, is to reduce the barrier to entry for prospective Uber drivers by rejiggering its leasing program. |
Fast Company Neal Ungerleider |
Harvard Study Finds Oakland's Asian Airbnb Hosts Earn Less Than White Hosts The research paper found that Asian hosts on average earn $90 less per week or 20% less than white hosts for similar rentals. |
Home Theater May 15, 2008 Mark Fleischmann |
For Product Opinions, Consumers Trust Friends Advice from friends and printed reviews beat out online reviews for trustworthiness when planning to purchase a product. |
Fast Company John Paul Titlow |
Is Airbnb About To Become A $24 Billion Company? Just two months after Uber announced its quest for a $1.5 billion round of funding that would value the company at $50 billion, Airbnb appears to be on a similar track |
CRM May 12, 2015 |
Reevoo Partners with Feedback Ferret on Travel App Reevoo and Feedback Ferret partnership allow travel companies to capture and act on customer feedback. |
Inc. December 2008 Ryan Underwood |
Tell Us What You Really Think If you want to know how your customers feel about your company, it's easier than ever to find out. And if some of them happen to be badmouthing you, you may even have a chance to change their minds. |
Fast Company Pavithra Mohan |
Uber Driver Is Employee, California Regulators Rule [Updated] The California Labor Commission has ruled that former San Francisco-based Uber driver Barbara Ann Berwick was, in fact, an employee of Uber, not an independent contractor. |
Fast Company Neal Ungerleider |
Uber Updates Privacy Policies Ridesharing giant Uber has just revised its privacy policy to track riders' locations even when the app is not being used, and to send promotional discounts to friends and family members. |
Job Journal May 1, 2005 Julia Hollister |
Driving Ambition There's a driving demand for employees at charter, taxi and trucking firms. |
Search Engine Watch March 20, 2011 Dean Stephens |
Healthy Local Search The health industry has realized that local search marketing can have great benefits. An overview of health-related tools, directory and review sites, and location-based services. |
Fast Company Neal Ungerleider |
The Teamsters Of The 21st Century: How Uber, Lyft, And Facebook Drivers Are Organizing When you think of the Teamsters, you might still think Jimmy Hoffa. But you should also now think Uber, Lyft, and even Facebook. |
Fast Company Rebecca Greenfield |
UN Women Says It Has No Plans To Collaborate With Uber On Job Creation (Updated) Just 10 days after Uber announced a global program to get more women drivers, UN Women has backed away from its highly publicized partnership to create 1 million jobs for women. |
Entrepreneur September 2006 Melissa Campanelli |
Peer Pressure Online reviews by your customers can turn browsers into buyers. |
Fast Company February 2016 Max Chafkin |
Can Airbnb Unite The World? Airbnb, which offers travelers an experience that is more unique and localized has benefited from the shift in consumer preferences to smaller, more localized ideas and products. |
Inc. April 1, 2010 |
Reader Mail: April 2010 Readers comment on company culture, Yelp, and customer service among others. |
The Motley Fool November 23, 2007 Mary Dalrymple |
Buy Smart for the Holidays These websites will help you do a little research to be certain you're getting the best values for your gift money. |
CRM March 2014 Maria Minsker |
Influencing Customers in the Age of Information A Stanford professor shares insights on the shift from relative to absolute consumer decision-making. |