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CRM September 2010 David Rich |
Marketing on a Leash Tight budgets and heightened expectations combine to pose a challenge. |
CRM November 25, 2011 |
Emailvision Launches SaaS Campaign Management Solution With Customer Intelligence New product Campaign Commander Enterprise Edition lets marketers deliver more relevant and successful online relationship marketing campaigns. |
CRM February 23, 2015 Maria Minsker |
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CRM September 3, 2015 Jessica Hawthorne-Castro |
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Search Engine Watch September 7, 2005 Chris Sherman |
The Business of Search Engine Marketing An excellent new book focuses both on tactics as well as the managerial and organizational tasks required for effective large-scale search marketing campaigns. |
CRM May 4, 2015 |
AgilOne Releases Marketing Spend Optimization New AgilOne integration with Google Analytics enables marketers to see which campaigns and keywords bring the most profit and customer lifetime value. |
CRM October 15, 2015 |
FollowAnalytics Launches Contextual Campaigns Marketers can use Contextual Campaigns to send triggered, targeted messages to specific consumer segments based on actions taken. |
CRM January 13, 2012 Rich Flek |
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CRM February 19, 2014 Maria Minsker |
Teradata Updates Customer Interaction Manager with Predictive Analytics In its seventh edition, Customer Interaction Manager puts actionable insight in the hands of marketers. |
HBS Working Knowledge February 5, 2009 John Quelch |
In Praise of Marketing Marketers do a surprisingly poor job of marketing the importance of marketing. Here is the story that needs to be told. |