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CRM
David Myron |
The Unified Omnichannel Enterprise Is No Longer a Pipe Dream For a truly unified omnichannel environment to exist, a company must connect all of its interaction channels so a customer can traverse them without losing any data.   |
CRM
May 11, 2015
John Tomich |
Three Quick Ways to Start Speaking Omnichannel Now Your customers are already fluent, so it's time you begin using the new language of digital commerce. |
CRM
October 2015
Leonard Klie |
On the Scene -- Customer Service Experience: Explore New Channels, but Invest Wisely Conference speakers urge companies to integrate channels for a seamless customer experience |
CRM
November 16, 2015
Tim Pickard |
Is Silo Mentality Hurting Your Customer Experience? Foster a collaborative mind-set within your company. Your customers will thank you for it. |
CRM
December 14, 2015
Sam Del Rowe |
GI Insight Study Finds Omnichannel Approaches Are Falling Short Research indicates that though consumers use multiple channels in their shopping journeys, companies are not successfully implementing omnichannel marketing strategies. |
CRM
March 16, 2015
Maria Minsker |
Genesys Debuts the Latest Version of Its Customer Experience Platform Updates include new omnichannel journey management capabilities. |
CRM
July 2014
Leonard Klie |
The 4 Key Customer Service Omnichannel Considerations Contact centers have deployed new technologies in silos; integration is difficult but not impossible. |
CIO
October 25, 2012
Maryfran Johnson |
Offline-Online Convergence Is Shaking Up the Retail Sector CIOs are at the center of the 'omnichannel retail' revolution, where the customer expects the same great shopping experience whether the venue is a store, website, smartphone or tablet, says the author. |
CRM
August 2014
Donna Fluss |
Buzzword Battle: Omnichannel Versus Multichannel When the contact center industry takes notice, we all win. |
CRM
November 4, 2014
Maria Minsker |
Microsoft Dynamics Partners with Thunderhead.com; Introduces Microsoft Dynamics CRM 2015 The companies will focus on driving omnichannel engagement and breaking down silos between marketing and sales |
CIO
October 25, 2012
Mary K. Pratt |
Retail CIOs Need to Step Up Their Game To win in the new world of omnichannel retail, CIOs will need to focus on the customer experience and collaborate in the C-suite. |
CRM
October 11, 2013
Kathy Juve |
Three Tips for Surpassing Customer Expectations Turn connected customers into brand advocates. |
CRM
November 2013
David Myron |
Preparing for the Omnichannel Environment As more consumers move to digital channels, marketers must avoid the mistakes made by many email marketers and resist the temptation to blast inexpensive, but irrelevant, messages to consumers. |
CRM
September 2013
John Stelzer |
Looking Beyond Multichannel More and more retailers are moving from multichannel to cross-channel operations, bridging siloed systems to give the consumer a seamless brand experience. |
CRM
July 25, 2013 |
IBM Releases Digital Experience Software The app makes it easier to create and track digital marketing materials. |
CRM
July 9, 2015
Yvonne Ba |
How to Solve the Customer Experience Puzzle You can't do a jigsaw puzzle without the box; likewise, you can't satisfy today's omnichannel customer without a sound strategy. |
CRM
February 2014
David Myron |
Should You Offer Social Customer Support? More progressive companies are moving beyond the experimentation stage and incorporating solutions that enable them to listen, analyze, and respond to customers on social media. |
CRM
November 9, 2015
Sri Chawla |
Savvy Banks Market Like Retailers Financial institutions should focus on reaching today's on-demand consumer. |
