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CRM
November 2014
Maria Minsker
How to Create the Right Content for the Right Social Channel Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion. mark for My Articles similar articles
Search Engine Watch
November 16, 2009
Ron Jones
Facebook Marketing 101 Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches. mark for My Articles similar articles
Inc.
November 1, 2009
Ask Inc.: Selling Luxury Goods in a Recession How to keep consumers buying, even in a recession. mark for My Articles similar articles
Fast Company
September 2015
Austin Carr
Why Facebook, Twitter, and Pinterest Have Embraced ECommerce If the social titans can make buy buttons ubiquitous, then they could make many more billions in ad revenue supporting them. mark for My Articles similar articles
Search Engine Watch
April 5, 2011
Kevin Gibbons
How to Entertain Your Facebook Fans Here are some ideas for entertaining your fans in order to gain that important brand interaction without irritating them. mark for My Articles similar articles
Search Engine Watch
November 9, 2009
Ron Jones
Facebook Fan Pages 101 Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages. mark for My Articles similar articles
CRM
September 13, 2011
Facebook Fans More Likely to Recommend a Brand, Buy Products Report on consumer behavior highlights the need for small businesses to be active on Facebook. mark for My Articles similar articles
CRM
July 2014
Leonard Klie
Walmart's Omnichannel Strategy Keeps It on Top Today's large retailers are connecting with customers in new ways. mark for My Articles similar articles
The Motley Fool
January 12, 2012
Alyce Lomax
Now You're Talkin', Target The retailer is getting back to its reputation for getting great designers' fashions on its racks at affordable prices. mark for My Articles similar articles
The Motley Fool
February 25, 2009
Alyce Lomax
Luxury's Freefall The lap of luxury just got really uncomfortable. mark for My Articles similar articles
PC Magazine
March 5, 2009
Lance Ulanoff
Facebook Challenges Twitter to Celebrity Deathmatch! Twitter's success, ease of use, and The_Real_Shaq drove Facebook to push celebrities, athletes, and brands to full profiles. mark for My Articles similar articles
InternetNews
February 8, 2008
Kenneth Corbin
For e-Tailers, It's a Wide, Wide Web As e-commerce choices abound, nearly all online shoppers report site-hopping in a survey from JupiterResearch. mark for My Articles similar articles
CRM
December 12, 2014
James Keller
Use Personalization to Convert Online Sales Emulate the in-store experience with e-commerce tools. mark for My Articles similar articles
The Motley Fool
January 8, 2010
Jim Royal
Luxury Retailers, Meet the New Money Think of these online stores as the Amazon.com of elegance. mark for My Articles similar articles
Food Processing
July 2011
Diane Toops
Food Processors Find Public Growth for Private Label The price differential between branded food and store brands is still there, augmented by higher quality and healthier formulations. mark for My Articles similar articles
InternetNews
September 17, 2009
Facebook, Twitter and Social Media Marketing A significant number of brands have amped up their social media marketing, but it's not just all about tapping Facebook and Twitter, says a new study. mark for My Articles similar articles
CRM
September 7, 2012
Nancy Liberman
The Secret to Building Consumer Relationships Look to content to provide credibility and a likable brand online. mark for My Articles similar articles
Fast Company
Kevan Lee
The Definitive Guide To Social Media Tools For Startups Small businesses are eager to find valuable tools that take a lot of the time and trouble out of social media marketing and that do so without costing an arm and a leg. mark for My Articles similar articles
Fast Company
Kevan Lee
The Social Media Frequency Guide: How Often To Post To Facebook, Twitter, LinkedIn, And More Social media marketers want to connect with followers without driving them away. We aim for the perfect balance of sharing and listening. I end up guessing a lot, trying and testing new variations. mark for My Articles similar articles
The Motley Fool
September 15, 2011
Alyce Lomax
Target's Buzz Hits the Bullseye A red-hot limited-edition fashion line helps the retailer get its groove back. mark for My Articles similar articles
CRM
December 2015
Leonard Klie
Social Media Is Now a Viable Support Channel Direct messaging, tighter security, and data integration add to social media's feasibility as a customer service platform mark for My Articles similar articles
CFO
December 1, 2010
O'Sullivan & Tedesco
Members Only One corner of the retail world expects to flourish this holiday season: a very specific kind of online luxury-goods purveyor. mark for My Articles similar articles
CRM
November 2012
Judith Aquino
Understanding the Shopper Economy How marketers can turn behavior into currency. Liz Crawford, a senior industry analyst at the Path to Purchase Institute, shows how to motivate shoppers in her new book, The Shopper Economy. mark for My Articles similar articles
InternetNews
August 21, 2009
Facebook Pages Publish to Twitter With New Tool Promotional marketing on the top social networking site just got easier with a new tool that automatically publishes Facebook Pages content to Twitter. mark for My Articles similar articles
The Motley Fool
June 29, 2004
Alyce Lomax
Off Target? Like its rival, the discount retailer says it will miss its same-store sales forecast for June. mark for My Articles similar articles
CRM
July 1, 2007
Lior Arussy
Ain't It Rich? The new competitive differentiation for luxe retailers will be about behaviors and solutions that are customer - not product - centric. mark for My Articles similar articles
Search Engine Watch
January 6, 2009
Carrie Hill
E-mail Marketing Tips for Small Business Any well-rounded Internet marketing campaign must include a strong e-mail marketing campaign. Search plays a role when you use PPC or organic search to grow your subscriber list. mark for My Articles similar articles
HBS Working Knowledge
August 16, 2004
Julia Hanna
Luxury Isn't What It Used to Be The $60 billion global luxury goods market's most recognizable brands---Thomas Pink, Steuben, Godiva, among them---are refreshing products and creating lower-priced lines. mark for My Articles similar articles
Fast Company
February 2014
Jeff Chu
Can Apple's Angela Ahrendts Spark A Retail Revolution? For a talented and ambitious merchandiser like Ahrendts, though, revitalizing Apple's enormous retail business might be the ultimate challenge. mark for My Articles similar articles
The Motley Fool
May 18, 2004
Alyce Lomax
Saks Appeal The department store retailer provides some hot shopping. mark for My Articles similar articles
Search Engine Watch
July 14, 2010
Kevin Gibbons
10 Top Tips to Secure Social Media Success Ready to start marketing your brand through social media? Then you really need to hurry up and get started. mark for My Articles similar articles
The Motley Fool
October 19, 2010
Selena Maranjian
7 Companies Building Business by Tweeting Social networking for fun and profit. mark for My Articles similar articles
Fast Company
February 2015
McCorvey & LaPorte
Twitter's Facebook Envy In an effort to win more advertising dollars, Twitter is trying to build a network of mobile developers who are loyal to it rather than Facebook. mark for My Articles similar articles
Search Engine Watch
June 15, 2010
Kevin Gibbons
10 Things You Need to Know to Get Started on Twitter Doing social media badly is far worse than failing to do it. Tips on how to get started on Twitter and use it effectively to spread the word about your brand or small business. mark for My Articles similar articles
Search Engine Watch
May 3, 2011
Kevin Gibbons
5 Tips on Building Brand Loyalty via Twitter Twitter has immense value, even if it's hard to measure. It's superb for building brand loyalty, as long as you approach it in the right spirit. mark for My Articles similar articles
HBS Working Knowledge
February 24, 2014
Corstjens & Lal
Busting Six Myths About Customer Loyalty Programs Low-margin retailers argue they can't afford customer loyalty programs, but is that true? Rajiv Lal and Marcel Corstjens make the case that such programs are profit-enhancing differentiators. mark for My Articles similar articles
CRM
June 2012
Leonard Klie
Twitter: Hearing 140 Million Voices A growing number of brands are establishing social media command centers -- war rooms from which employees track and respond to customer comments, questions, and complaints on Twitter and other sites. mark for My Articles similar articles
Reason
March 2008
Kerry Howley
Vuitton Values The delicate balancing act of luxury for the masses. mark for My Articles similar articles
The Motley Fool
May 13, 2009
Alyce Lomax
Retail Stocks That Could Kill Your Portfolio Retailers must adjust for a more fickle consumer. mark for My Articles similar articles
The Motley Fool
November 28, 2011
Tim Beyers
Facebook's Growth Is Just Getting Started Fresh data from social media consultant Sociable Labs says that 50% of e-commerce site shoppers are logged into Facebook when walking the e-aisles. mark for My Articles similar articles
CRM
December 9, 2011
Judith Aquino
Twitter Jumps into the Fray with Brand Pages Marketers get a banner plus video and photo-embedded tweets. mark for My Articles similar articles
CRM
January 2011
Augie Ray
Consumers Depend on Us Being friended or followed is desirable; fostering trust is more important mark for My Articles similar articles
The Motley Fool
June 2, 2011
Nate Weisshaar
Take From the Rich, Give to You Luxury brands have been putting up impressive growth -- most of it in Asia. mark for My Articles similar articles
Fast Company
John Paul Titlow
Facebook Just Made Life A Little Harder For Brands If your company sees a drop in Facebook activity in the coming weeks, you can blame the latest news feed algorithm update. mark for My Articles similar articles
InternetNews
March 4, 2009
Kenneth Corbin
Facebook Takes a Page From Twitter's Playbook New features emphasize real-time communication and offer celebrity updates via News Feeds. mark for My Articles similar articles
Fast Company
Rachel Gillett
Infographic: 6 Rules For Managing Your Business's Facebook Page If you're part of the 93% of marketers who use social media for business, then you already understand how much weight it carries for your company, and you likely place a lot of value in your company Facebook page. mark for My Articles similar articles
Fast Company
Evie Nagy
Eat24's Hilarious Dear John Letter To Facebook Since 2012, Facebook has been gradually reducing the organic reach of content posted by brand pages, encouraging businesses to pay for promoted posts to get in front of fans. mark for My Articles similar articles
The Motley Fool
October 19, 2009
Alyce Lomax
Return of the Bling? New data suggests that consumers are regaining their lust for luxury. mark for My Articles similar articles
The Motley Fool
January 5, 2010
Alyce Lomax
A Tiny Victory for Big Retail The holidays are over, but retail's problems may have just begun. mark for My Articles similar articles
BusinessWeek
April 29, 2010
Cotten Timberlake
For Luxury Goods, the Recession Is History Luxury chains including Barneys New York and Saks are selling costlier goods, scaling back discounts and promotions they offered to attract shoppers during the recession. mark for My Articles similar articles