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CIO October 25, 2012 Stephanie Overby	How Starbucks Brews Its Mobile Strategy The coffee retailer's chief digital officer describes how he focuses first on the customer experience before making any technology decisions
The Motley Fool April 2, 2008 Joe Magyer	Stock Madness Final 4: Starbucks Which company will win the Stock Madness championship? Starbucks and Apple pair off in this match.
CIO May 16, 2011 Nancy Gohring	Starbucks Shares Lessons of Going Mobile An Android app and the ability to order a drink from a mobile phone are coming soon, an executive from Starbucks said as he shared lessons and tips from his company's experience offering mobile applications.
BusinessWeek November 11, 2009 Susan Berfield	Steaming Over Via Instant Coffee at Starbucks Baristas and customers are put out over the aggressive rollout of Starbucks' new just-add-water line.
The Motley Fool April 29, 2011 Shubh Datta	Starbucks Is Looking Very Bullish Starbucks attempts to strengthen its position in emerging markets.
The Motley Fool December 21, 2011 Alyce Lomax	2011: The Year Starbucks Redeemed Itself The coffee giant is regaining former glory.
The Motley Fool March 20, 2008 Alyce Lomax	A Dramatic Return for Starbucks? Starbucks' announces a return to its roots (or, more specifically, grounds).
The Motley Fool February 1, 2007 Alyce Lomax	Starbucks' Stirring Quarter The company reported what it described as a solid quarter, but there are still some elements that deserve recognition and pondering.
CIO January 25, 2008 Thomas Wailgum	How IT Systems Can Help Starbucks Fix Itself Too much growth and an executive shake-up bring a new IT chief. But just what can CIO Chris Bruzzo do to keep Starbucks from going stale? A Retail Systems Research analyst has a couple of good ideas.
The Motley Fool January 21, 2010 Alyce Lomax	Instant Magic From Starbucks Starbucks' fiscal first-quarter results contained many promising signs for the coffee giant, including the success of an initiative that brewed up some skepticism at its launch.
The Motley Fool September 28, 2006 Alyce Lomax	Dueling Fools: Starbucks Bull Starbucks has numerous strategies that should help it continue to provide the double-digit increases in earnings and sales investors have come to expect. Wall Street bears have underestimated Starbucks before, and it seems likely that they're doing so once again.
The Motley Fool August 2, 2007 Nathan Parmelee	I'm Part of the Problem for Starbucks Are Starbucks customers not as loyal as they once were? What can Starbucks do now to differentiate itself again and regain that loyalty.
The Motley Fool September 5, 2006 Alyce Lomax	Caribou Stabs at Starbucks Investors and rivals alike are keeping a close eye on Starbucks these days. Caribou, a much smaller competitor, announced an aggressive jab last week, hoping to benefit from a recent Starbucks misstep.
The Motley Fool July 2, 2008 Alyce Lomax	Did Starbucks Just Supernova? OK, it's not that bad, but these aren't the jazziest times for the java giant, with news of closing stores and cutting jobs.
The Motley Fool July 22, 2009 Alyce Lomax	Starbucks: Grounds for Exuberance? The coffee giant still has plenty of work to do.
The Motley Fool March 20, 2009 Alyce Lomax	Starbucks Sweats the Excess Now, according to media reports, Starbucks wants to shed its image as the coffee equivalent of Tiffany or Nordstrom? Should the company dispel it?
The Motley Fool March 17, 2010 Alyce Lomax	Starbucks Says It's All About You The coffee giant launches a customized frappuccino.
The Motley Fool May 3, 2010 Alyce Lomax	Starbucks' Instant Grocery Gratification The coffee giant's instant coffee Via is coming soon to a great many grocers near you.
Fast Company September 2014 Austin Carr	Back To Square One The coming months for Square will be pivotal. As it burns through cash, the company must create new sources of revenue to justify its high valuation; in the process, it will try to prove that it can create a hugely profitable business as well as a transformative one.
The Motley Fool February 14, 2011 Jason Moser	Rising Star Buy: Starbucks Starbucks is on the menu.
The Motley Fool April 29, 2011 Alyce Lomax	Starbucks Isn't Slacking Are the coffee giant's second-quarter results grounds for dismissal? Think twice.
HBS Working Knowledge July 9, 2008 John Quelch	Starbucks' Lessons for Premium Brands This Harvard Business School professor thinks Starbucks troubles began when the company went public.
The Motley Fool January 31, 2008 Alyce Lomax	Starbucks Stinks? Starbucks first-quarter earnings were lukewarm at best. Releasing lukewarm net income growth of 2% and 1% same-store sales, the numbers weren't even close to what long-time fans are used to seeing.
The Motley Fool December 12, 2011 Jeremy Bowman	I Was Wrong About Starbucks It was nearsighted of me to think the coffee king wouldn't recover from its 2008 follies.
The Motley Fool March 19, 2008 Todd Wenning	Starbucks: Value or Value Trap? Is Starbucks still the value stock it once was, or not?
The Motley Fool January 13, 2011 Rick Engdahl	Why the New Starbucks Logo Means Business If you're in a tizzy over the new Starbucks logo, you might be missing the point.
The Motley Fool April 24, 2008 Alyce Lomax	More Grounds for Pessimism at Starbucks The coffee giant may have better days ahead, but the latest news might leave investors jittery.
The Motley Fool July 22, 2008 Alyce Lomax	Starbucks' Silver Lining Shareholders, rejoice: This brand isn't busted.
Fast Company Austin Carr	The Four Myths About Square's IPO Filing This week Square filed for its long-rumored and long-anticipated IPO, and the public finally got a look at how Square's business is actually performing.
The Motley Fool March 27, 2008 Joe Magyer	Stock Madness Elite 8: Starbucks Starbucks is a company with an iconic brand, a beaten-down share price, and the makings for a strong second wind.
The Motley Fool April 22, 2010 Alyce Lomax	Starbucks' Siren Song Starbucks' second-quarter results poured a cup of reassuring news for investors as American traffic increases.
The Motley Fool November 4, 2011 Alyce Lomax	Starbucks Perks Up in Down Economy The coffee giant delivers a heaping cup of good news.
The Motley Fool August 29, 2006 Alyce Lomax	Putting the Star in Starbucks If some investors think Starbucks is losing its caffeinated edge, the coffee purveyor apparently isn't taking their attitude lying down. It plans some fall events in some of its stores to shore up the idea that it's the head honcho in beans.
Fast Company August 2001 George Anders	Starbucks Brews a New Strategy In the physical world, Starbucks seems to be everywhere. Two years ago, its leaders hoped to build an equally strong presence on the Internet. Now they're trying to reach customers with a more modest blend of Net-related offerings...
The Motley Fool November 7, 2005 Brian Gorman	Egg on Starbucks' Face? Starbucks' recent tests of a hot breakfast item, similar to the McDonald's Egg McMuffin, would seem like a reasonable idea. But this downscale shift is potentially dangerous. Investors, take note.
The Motley Fool February 26, 2008 Mac Greer	Fool Video: Starbucks' Lucky Clover? Starbucks' new coffee contraption, competition with McDonald's, and lessons from Chipotle. Starbucks future is discussed in this video.
The Motley Fool September 2, 2009 Alyce Lomax	Has Starbucks Finally Pawned Its Soul? The coffee chain's recent initiatives feel depressingly desperate and blandly boring.
The Motley Fool May 28, 2009 Alyce Lomax	McDonald's Strikes at Starbucks Coffee and the art of war.
The Motley Fool February 13, 2009 Alyce Lomax	No, Starbucks, Please Don't! The company will start offering Starbucks Via instant coffee in its cafes next month in packs of three or 12.
The Motley Fool June 22, 2007 Alyce Lomax	Fool on the Street: Starbucks Still Spreading Starbucks is still selling growth, but some investors don't seem to be buying it.
The Motley Fool January 6, 2005 Alyce Lomax	Starbucks' December Chill The coffee purveyor's stock dips over "disappointing" same-store sales.
The Motley Fool December 26, 2006 Alyce Lomax	2006 in Review: Starbucks When it comes to 2006, some Starbucks shareholders might miss the boring old days.
The Motley Fool November 5, 2010 Alyce Lomax	Starbucks Turns in a Bang-up Quarter Impressive earnings from the coffee giant give investors a caffeine buzz.
The Motley Fool December 31, 2007 Alyce Lomax	Best Stock for 2008: Starbucks Expensive coffee? Starbucks is cheaper than investors might think.
HBS Working Knowledge August 25, 2014 Julia Hanna	Starbucks Reinvented Nancy Koehn's new case on the rebirth of Starbucks under Howard Schultz "distills 20 years of my thinking about the most important lessons of strategy, leadership, and managing in turbulence."
The Motley Fool June 2, 2005 Nathan Parmelee	Getting Beyond Comps Starbucks delivered yet another quarter of solid same-store sales growth. All this impressive performance comes at a price. I can't say I'd recommend buying shares at today's prices, but it's not like these shares go on sale often.
The Motley Fool July 22, 2010 Alyce Lomax	Jittery Investors Spit Out Starbucks Were shareholders too hasty in ditching the java giant?
The Motley Fool November 16, 2007 Alyce Lomax	Starbucks' Less Caffeinated Growth With sluggish U.S. traffic, and quarterly results that beat, but didn't exceed analysts estimates, Starbucks trims next years guidance, and announces a television ad campaign.
The Motley Fool November 21, 2006 Jeremy MacNealy	Fool on Call: Starbucks Keeps Sprouting Given the coffee company's track record, one has to conclude that its ambitious growth plan, built on sustainability, will likely lead to a market-beating investment for long-term-minded shareholders.
The Motley Fool October 22, 2010 Alyce Lomax	Sit, Sip, and Surf for Stuff at Starbucks Starbucks' new digital media network might seem like a leap into alien territory -- but this idea may be just crazy enough to work.